Fresha Becomes First Beauty and Wellness Marketplace to Launch Bookings via ChatGPT and Claude | Region

LONDON–(BUSINESS WIRE)–Aug 4, 2026–

Fresha, the world’s leading AI-powered booking platform for beauty and wellness, today announced native integrations with ChatGPT and Claude, becoming the first-ever beauty and wellness marketplace to launch across the world’s leading AI assistants and LLMs. Whether someone is looking for a last-minute haircut nearby, a massage after work or a facial within their budget, they can now simply ask in natural language and receive personalized appointment recommendations powered by Fresha’s live marketplace before completing their booking through Fresha.

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