ATLANTA, Georgia—IHG Hotels & Resorts announced the launch of an IHG app in ChatGPT and will soon add AI-powered conversational search within IHG.com and the IHG One Rewards app.
Designed to complement IHG’s digital platforms, the app in ChatGPT lets users search, compare and explore IHG’s more than 7,000 hotels in over 100 countries. ChatGPT will recommend IHG hotels based on travelers’ preferences, surfacing real-time availability, pricing, interactive maps and amenities. Once a hotel is selected, users are guided to IHG’s direct booking channels to complete their reservation.
Conversational Search Coming Soon to IHG Digital Channels
IHG will also soon add conversational search to IHG.com and the IHG One Rewards app, enabling consumers to discover hotels using their own words and book their stay more easily.
Jolie Fleming, chief product & technology officer, IHG Hotels & Resorts, said: “Guest expectations are evolving quickly, and we’re evolving with them. With more than one million guests staying with us every night around the world, we’re using AI to make the travel experience more seamless from planning and booking through to their stay. Pairing AI with the warmth of human hospitality ultimately helps us deliver a more exceptional live experience—one that feels personal, responsive, and connected to each guest in the moment.”