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Klaviyo stock has fallen about 50.2% over the past year, yet both an intrinsic value estimate using a Discounted Cash Flow (DCF) approach and market multiples currently point to the shares trading at a discount. This raises the question of whether sentiment has become disconnected from the underlying valuation work.
The roughly 50.2% decline over 1 year leaves Klaviyo trading against a weak recent return backdrop, despite a rebound in the last month.
New AI agents and a focus on revenue generation for consumer brands can support higher growth expectations. However, any disappointment in adoption or profitability from these tools may weigh on what investors are willing to pay.
Klaviyo screens as undervalued on both intrinsic value and multiples, but its broader checks, with a 4 out of 6 value score, point to a mixed picture rather than a clear bargain or clear overvaluation.
The issue now is whether Klaviyo’s share price properly reflects this combination of weak past returns and valuation signals that currently lean toward undervaluation.
Find out why Klaviyo’s -50.2% return over the last year is lagging behind its peers.
Is Klaviyo a Bargain on Cash Flow?
The Discounted Cash Flow (DCF) model here values Klaviyo based on projected future free cash flows to equity. Klaviyo generated last twelve month free cash flow of about $208.6 million, and the model assumes those cash flows continue growing rather than shrinking, feeding into a 2 Stage Free Cash Flow to Equity framework.
On those assumptions, the DCF points to an estimated intrinsic value of about $33.63 per share. Compared with the current market price, this implies roughly a 49.7% discount, so the stock appears undervalued on a cash flow basis. The launch of AI agents like Composer and Customer Agent, aimed at helping brands drive more revenue from Klaviyo’s existing data, is one factor used to support the projected cash flows used in the model.
Overall, the DCF work suggests Klaviyo stock appears undervalued relative to the cash flows currently built into the model.
Our Discounted Cash Flow (DCF) analysis suggests Klaviyo is undervalued by 49.7%. Track this in your watchlist or portfolio, or discover 44 more high quality undervalued stocks.
KVYO Discounted Cash Flow as at Jul 2026
Does Klaviyo Look Undervalued on Sales?
P/S is often a useful guide for a software company like Klaviyo because revenue tends to be a cleaner, less volatile metric than short term earnings. Klaviyo currently trades on a P/S ratio of about 3.9x, which is higher than the broader software industry average of roughly 3.5x and below the peer group average of about 6.9x.
Story Continues
The tailored fair P/S ratio for Klaviyo is estimated at around 5.8x, which is above the current market multiple and indicates a sizeable gap between what investors are paying for each dollar of sales and what this framework suggests might be reasonable. That gap suggests the market is assigning a discount despite Klaviyo’s scale and positioning in customer data and marketing automation.
On the P/S multiple, Klaviyo stock appears undervalued relative to what this model implies investors might expect to pay for its revenue base.
NYSE:KVYO P/S Ratio as at Jul 2026
See what the numbers say about this price — find out in our valuation breakdown.
The Klaviyo Narrative: What Would Justify Today’s Price?
Simply Wall St Narratives for Klaviyo sit between the valuation work above and the real world, by spelling out which paths for Klaviyo’s growth, margins and earnings would line up with a meaningfully higher or lower share price than today, and they sit on Simply Wall St’s Community page. Where a ratio or model offers a single number, these narratives unpack the future conditions that number relies on so you can see, over time, whether they still hold.
One of the top community narratives on Klaviyo: 42% undervalued
“The trend of marketing stack consolidation, with brands seeking integrated platforms to unify data and automate consumer engagement across marketing and service, favors Klaviyo’s data-centric ecosystem…”
Read one of the top narratives on Klaviyo
Do you think there’s more to the story for Klaviyo? Head over to our Community to see what others are saying!
The Bottom Line
For Klaviyo, both the Discounted Cash Flow (DCF) intrinsic value estimate and the sales multiple work point to the stock trading on an undervalued footing, even if the broader checks are only mixed rather than overwhelmingly strong. That suggests the current price already bakes in a fair amount of caution about execution and adoption of its newer tools. From here, the key question is whether Klaviyo can translate its product roadmap into sustained revenue and cash flow progress, which would help close the gap between what the models imply and what the market is currently willing to pay.
This article by Simply Wall St is general in nature. We provide commentary based on historical data and analyst forecasts only using an unbiased methodology and our articles are not intended to be financial advice. It does not constitute a recommendation to buy or sell any stock, and does not take account of your objectives, or your financial situation. We aim to bring you long-term focused analysis driven by fundamental data. Note that our analysis may not factor in the latest price-sensitive company announcements or qualitative material. Simply Wall St has no position in any stocks mentioned.
Companies discussed in this article include KVYO.
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