{"id":107612,"date":"2026-07-16T02:24:38","date_gmt":"2026-07-16T02:24:38","guid":{"rendered":"https:\/\/www.europesays.com\/ai\/107612\/"},"modified":"2026-07-16T02:24:38","modified_gmt":"2026-07-16T02:24:38","slug":"sam-altman-signals-openai-price-war-as-rivalry-with-anthropic-china-heats-up","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ai\/107612\/","title":{"rendered":"Sam Altman signals OpenAI price war as rivalry with Anthropic, China heats up"},"content":{"rendered":"<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">OpenAI founder and CEO Sam Altman has signalled that the company was prepared to slash the price of its latest artificial intelligence models, as competition intensifies with US rival Anthropic and a growing wave of cheaper, rapidly advancing Chinese alternatives.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">In a social media post on Tuesday, Altman noted that OpenAI\u2019s flagship GPT-5.6 Sol was already \u201chalf the price\u201d of Anthropic\u2019s Claude Fable 5, adding that OpenAI would be \u201chappy to deliver at one-quarter of the price\u201d.<\/p>\n<p>OpenAI released <a target=\"_self\" class=\"e1yy41x40 ef9u0v01 css-1ankfgb ecgc78b0\" href=\"https:\/\/www.scmp.com\/tech\/article\/3360118\/chinese-users-praise-openais-gpt-56-efficiency-even-higher-cost-local-rivals?module=inline&amp;pgtype=article\" title=\"\" data-qa=\"BaseLink-renderAnchor-StyledAnchor\" rel=\"nofollow noopener\">GPT-5.6 Sol<\/a> last week, with pricing set at US$5 per million input tokens and US$30 per million output tokens. Fable 5, the consumer version of Anthropic\u2019s <a target=\"_self\" class=\"e1yy41x40 ef9u0v01 css-1ankfgb ecgc78b0\" href=\"https:\/\/www.scmp.com\/news\/world\/united-states-canada\/article\/3356555\/anthropic-opens-powerful-mythos-ai-model-public-some-safeguards?module=inline&amp;pgtype=article\" title=\"\" data-qa=\"BaseLink-renderAnchor-StyledAnchor\" rel=\"nofollow noopener\">powerful Mythos 5 model<\/a>, is priced at US$10 per million input tokens and US$50 per million output tokens.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">AI tokens serve as the fundamental units that models use to process and generate information, underpinning tasks ranging from chatbot conversations to image and film-quality video production.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">Altman\u2019s remarks come after Anthropic gained recognition this year among global enterprise customers and software developers, with its Claude Code emerging as a popular AI coding tool.<\/p>\n<p datatype=\"p\" data-qa=\"Component-Component\" class=\"e8zc9q40 css-1c6uqr6 ec74h0k1\">China has emerged as another source of pricing pressure after domestic AI developers spent much of this year driving down the cost of frontier models. While OpenAI lowered prices for its GPT-5.6 series compared with previous products, its flagship and mid-tier models remain more expensive than major rivals from China.<\/p>\n","protected":false},"excerpt":{"rendered":"OpenAI founder and CEO Sam Altman has signalled that the company was prepared to slash the price of&hellip;\n","protected":false},"author":2,"featured_media":107613,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8],"tags":[32096,2477,982,53,934,6657,387,2798,11387,1296,46529,930,157,1414,3181],"class_list":["post-107612","post","type-post","status-publish","format-standard","has-post-thumbnail","category-anthropic","tag-ai-token-costs","tag-alibaba","tag-altman","tag-anthropic","tag-artificial-analysis","tag-bytedance","tag-china","tag-claude-code","tag-deepseek-v4","tag-goldman-sachs","tag-gpt-5-6-sol","tag-minimax","tag-openai","tag-south-china-morning-post","tag-ubs"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/posts\/107612","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/comments?post=107612"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/posts\/107612\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/media\/107613"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/media?parent=107612"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/categories?post=107612"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/tags?post=107612"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}