{"id":11370,"date":"2026-04-22T00:40:17","date_gmt":"2026-04-22T00:40:17","guid":{"rendered":"https:\/\/www.europesays.com\/ai\/11370\/"},"modified":"2026-04-22T00:40:17","modified_gmt":"2026-04-22T00:40:17","slug":"google-updates-ad-advisor-with-additional-agentic-safety-features","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ai\/11370\/","title":{"rendered":"Google updates Ad Advisor with additional agentic safety features"},"content":{"rendered":"

This story was originally published on Social Media Today<\/a>. To receive daily news and insights, subscribe to our free daily Social Media Today newsletter<\/a>. <\/p>\n

Google has announced some updates for its Ads Advisor tool<\/a>, which uses artificial intelligence to provide custom guidance to help marketers maximize their Google Ads campaigns.<\/p>\n

Ads Advisor, which Google launched in November<\/a>, aims to help advertisers proactively manage their Google campaigns by learning from their previous interactions and decisions and providing more context-aware suggestions.<\/p>\n

Google said Ads Advisor has been helping marketers \u201cspark creative ideas, unlock new insights and drive performance.\u201d Now, it\u2019s looking to expand the capabilities of Ads Advisor into additional areas.<\/p>\n

First, Ads Advisor will provide proactive troubleshooting advice on elements such as policy violations, and offer personalized guidance to resolve potential ad issues.<\/p>\n

As explained by Google: \u201cWe are introducing Real-Time Policy Reviews to provide instant, in-workflow guidance as you create and edit campaigns. But we know issues can arise at any time, which is why we\u2019re evolving Ads Advisor to act as an end-to-end policy troubleshooter that fixes even the most complex violations.\u201d<\/p>\n

So now, if there is an issue with an ad account, Ads Advisor will be able to proactively scan for fixes and provide a clear path to resolution in-stream Google said the system may even be able to take action on some concerns without prompting.<\/p>\n

Google also added advanced security monitoring, which will provide custom profile suggestions.<\/p>\n

\u201cAds Advisor will soon monitor your account around the clock and share personalized recommendations, like reviewing flagged domains and dormant users,\u201d Google said.<\/p>\n

In addition, Google also added a new security insights dashboard, as well as passkeys to Google Ads, in order to provide additional protection for accounts.<\/p>\n

Finally, Ads Advisor will provide instant certifications by proactively identifying when a business needs a Google certificate, and either granting it automatically or helping a marketer apply in a single click.<\/p>\n

Google said this addition \u201cwill turn weeks of paperwork into instant approvals,\u201d by proactively scanning industry and country regulations to determine if a business needs a certificate. Ads Advisor can then provide either immediate access or advice on next steps in-stream.<\/p>\n

While Google is adding more automated, agentic functions, the company said Ads Advisor will always ask for approval before taking action in a marketer\u2019s account. \u201cIt also tracks a complete change history, ensuring advertisers maintain full control and always know the ‘why’ behind every optimization,\u201d Google said.<\/p>\n

These additions could make it much easier to manage Google Ads and maintain awareness of optimization options and potential concerns in order to keep campaigns flowing.<\/p>\n

Recommended Reading <\/p>\n

Google Adds AI-Powered Guidance for Ads and Analytics<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"This story was originally published on Social Media Today. To receive daily news and insights, subscribe to our…\n","protected":false},"author":2,"featured_media":11371,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[2408,132,9211,1430],"class_list":{"0":"post-11370","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-google","8":"tag-gemini","9":"tag-google","10":"tag-google-ads","11":"tag-google-gemini"},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/posts\/11370","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/comments?post=11370"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/posts\/11370\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/media\/11371"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/media?parent=11370"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/categories?post=11370"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ai\/wp-json\/wp\/v2\/tags?post=11370"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}