Artificial intelligence (AI) is now \u201cbaked into\u201d Geotab\u2019s customer platforms, as the battle for supremacy in the telematics sector heats up.<\/p>\n
Talking to Fleet News, senior sales manager UK&I Oliver Holt said the company was leveraging the benefits of AI when it came to internal workflows and product development, as well as externally to speed up data processing and the provision of insights for fleets.<\/p>\n
Adoption by fleets and acceptance by drivers are both rising, too.<\/p>\n
\u201cWe did a study and found that 97% acknowledged that risk on the road is increasing,\u201d he said. \u201cThere was concern about AI, by around two-thirds, but a similar proportion saw the benefits of AI in-cab coaching.\u201d<\/p>\n
Holt added: \u201cThere is certainly higher interest in live\/immediate feedback versus retrospective. But feedback has to be constructive and not used as a disciplinary tool.\u201d<\/p>\n
Geotab has recently launched its own AI-based cameras. Called Go Focus<\/a>, they offer 360-degree or dual-facing video for real-time risk detection and driver coaching, including for commercial vehicles.<\/p>\n \u201cWe are seeing uptake of the combined telematics and video as a package,\u201d Holt said. \u201cCustomers will see a dramatic reduction in at-fault incidents as well as insurance improvements.\u201d<\/p>\n