{"id":77732,"date":"2026-06-18T01:27:14","date_gmt":"2026-06-18T01:27:14","guid":{"rendered":"https:\/\/www.europesays.com\/ai\/77732\/"},"modified":"2026-06-18T01:27:14","modified_gmt":"2026-06-18T01:27:14","slug":"dstillery-brings-predictive-ai-audiences-to-microsoft-media","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ai\/77732\/","title":{"rendered":"Dstillery Brings Predictive AI Audiences to Microsoft Media"},"content":{"rendered":"

NEW YORK, June 17, 2026 (GLOBE NEWSWIRE) — Dstillery, a leading predictive AI audience targeting company, today announced the availability of its AI-powered audiences in Microsoft Advertising\u2019s Media\u00a0Marketplace as a launch partner for the new self-service deal discovery platform.<\/p>\n

Through the marketplace, advertisers can more easily discover, plan, and activate curated omnichannel media packages across more than 30 demand-side platforms via streamlined\u00a0deal-activation workflows, expediting the path to scalable, premium media from 1,400 direct\u00a0publishers, including access to over 30% of all streaming inventory.<\/p>\n

As an audience partner within the marketplace, Dstillery enables advertisers to pair predictive AI-powered audiences with premium curated inventory packages across CTV, video, display,\u00a0and native \u2013 helping buyers move from audience discovery to campaign activation more efficiently.<\/p>\n

\u201cBy bringing Dstillery\u2019s predictive AI audiences into one of the largest programmatic marketplaces as a launch partner, we\u2019re making it easier for marketers to combine advanced\u00a0audience intelligence with the best omnichannel inventory directly within the platforms and\u00a0workflows they already use,\u201d said Jennifer Zeghibe, Senior Director of Partnerships at Dstillery.<\/p>\n

\u201cMedia Marketplace was built to simplify access to scalable premium inventory while giving\u00a0advertisers greater flexibility in how they activate campaigns,\u201d said Erik Zamkoff at Microsoft Advertising. \u201cWith Dstillery\u2019s predictive AI audiences available within the Marketplace, buyers can more easily align audience strategy with curated omnichannel deal packages across\u00a0participating DSPs.\u201d<\/p>\n

Media Marketplace provides buyers with streamlined access to curated omnichannel inventory packages from Microsoft-owned properties and premium publishers worldwide. The platform enables advertisers, agencies, and curation teams to browse always-on deals and activate campaigns more efficiently within their preferred DSPs using integrated deal IDs.<\/p>\n

Dstillery\u2019s audiences are powered by its proprietary multimodal AI, which learns across web journeys, CTV signals, search behavior, and purchase intent signals to build a unified understanding of consumer behavior and predict campaign outcomes. Through Microsoft Media Marketplace, advertisers can activate these audiences alongside curated premium inventory packages at scale across global omnichannel environments.<\/p>\n

In addition to its participation in Microsoft Advertising\u2019s Media Marketplace, Dstillery\u2019s agentic AI advertising platform, DS-1, is also available in Microsoft Teams via the Microsoft Marketplace. DS-1 enables users to discover, build, and activate audiences through a conversational AI interface integrated into their existing workflow.<\/p>\n

ABOUT DSTILLERY<\/p>\n

Dstillery<\/a> is the leading predictive AI audience targeting company, helping marketers reach exactly the right audience for every digital campaign. Powered by multimodal AI and its agentic platform, DS-1, Dstillery enables precise audience targeting at scale, simplifying workflows and driving superior campaign outcomes.<\/p>\n

Dstillery\u2019s predictive models learn across data modalities \u2013 including web journeys, CTV signals, search signals, purchase intent signals, and more \u2013 to build a robust understanding of a brand\u2019s best customers and activate high-performing audiences across programmatic and social channels.<\/p>\n

For more than a decade, Dstillery has set the standard for AI-driven audience solutions, backed by award-winning data science and a growing portfolio of 25 patents. To learn more, visit www.dstillery.com<\/a> or follow us on LinkedIn<\/a>.<\/p>\n

Media Contact:
Danielle DeVoren
KCSA
ddevoren@kcsa.com<\/a><\/p>\n

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