Sam Altman is best known as the co-founder and CEO of OpenAI, but he\u2019s got another project called \u2018World\u2019 that is suddenly directly relevant to the music industry.<\/p>\n
Sharply\u00a0summarised by Wired<\/a>\u00a0as \u201cSam Altman\u2019s iris-scanning, humanity-verifying World project\u201d in a recent article, the initiative describes itself as \u201cfull-stack proof of human\u201d. And yes, that involves an app that scans your eyes to do the proving.<\/p>\n What\u2019s the music relevance? A tool called\u00a0Concert Kit<\/a>\u00a0that was\u00a0unveiled at a conference in San Francisco last week<\/a>\u00a0with the slogan \u201cconcerts are for real fans, not bots\u201d, and the promise of \u201cexclusive pre-sales and ticket allocations for verified humans\u201d.<\/p>\n Artists and their teams can reserve a portion of their tickets for this, with fans having to verify themselves using the World ID app to access the tickets using codes.<\/p>\n It was tested out on Friday with a free concert in San Francisco featuring \u2018DJ Pee Wee\u2019 (who is actually Anderson .Paak). Thirty Seconds to Mars are also using Concert Kit for some upcoming European dates, while VIP suites at some gigs in Bruno Mars\u2019 world tour will also be included.<\/p>\n The launch announcement went with an \u201cuntil now, there has been no reliable and privacy preserving way to confirm that a ticket buyer is actually a real human\u201d line.<\/p>\n