{"id":40440,"date":"2026-03-12T12:07:11","date_gmt":"2026-03-12T12:07:11","guid":{"rendered":"https:\/\/www.europesays.com\/at\/40440\/"},"modified":"2026-03-12T12:07:11","modified_gmt":"2026-03-12T12:07:11","slug":"ki-verhalf-zalando-2025-zu-wachstumsschub","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/at\/40440\/","title":{"rendered":"KI verhalf Zalando 2025 zu Wachstumsschub"},"content":{"rendered":"<p>Dank des Anstiegs der Kundenzahl auf einen Rekordwert von 62 Millionen habe das \u00fcber die Plattform gehandelte Bruttowarenvolumen (GMV) ein Volumen von 17,6 Milliarden Euro erreicht. F\u00fcr 2026 erwartet das Unternehmen eine weitere Beschleunigung des Wachstums.<\/p>\n<p>Durch KI habe sich die Vorbereitungszeit f\u00fcr Kampagnen von sechs Wochen auf wenige Tage verk\u00fcrzt, teilte Zalando weiter mit. Gleichzeitig sei die Menge der produzierten Inhalte um 70 Prozent gestiegen. Auch in der Logistik komme KI vermehrt zum Einsatz. &#8222;Wir k\u00f6nnen unseren Kunden und Partnern Angebote liefern, die bis vor Kurzem noch undenkbar waren&#8220;, sagte Robert Gentz, Co-Chef des Konzerns. &#8222;Gleichzeitig steigern wir die Effizienz unserer eigenen Abl\u00e4ufe.&#8220;<\/p>\n","protected":false},"excerpt":{"rendered":"Dank des Anstiegs der Kundenzahl auf einen Rekordwert von 62 Millionen habe das \u00fcber die Plattform gehandelte Bruttowarenvolumen&hellip;\n","protected":false},"author":2,"featured_media":40441,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[8694,46,42,245,296,95,17767,90,89,536,257,1239,1152,75,538,3320,7137,7136,7140,507,7139,16111,508,534,3319,91,94,5031,3259,44,3412,17765,93,92,17766,528,535,17764],"class_list":{"0":"post-40440","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-unternehmen-maerkte","8":"tag-aktienrueckkauf","9":"tag-at","10":"tag-austria","11":"tag-berlin","12":"tag-bilanz","13":"tag-business","14":"tag-clothes-sho","15":"tag-companies","16":"tag-companies-markets","17":"tag-corporates","18":"tag-deutschland","19":"tag-economy","20":"tag-ergebnisse","21":"tag-europa","22":"tag-horizontal","23":"tag-illustration","24":"tag-innovationen","25":"tag-internethandel","26":"tag-it-business","27":"tag-ki","28":"tag-ki-kuenstliche-intelligenz","29":"tag-kleidung","30":"tag-kuenstliche-intelligenz","31":"tag-kurz","32":"tag-logo","33":"tag-markets","34":"tag-maerkte","35":"tag-mode","36":"tag-online","37":"tag-oesterreich","38":"tag-software","39":"tag-trade","40":"tag-unternehmen","41":"tag-unternehmen-maerkte","42":"tag-warehouse","43":"tag-wirtschaft-ausland","44":"tag-wissen-update-me","45":"tag-zalando"},"share_on_mastodon":{"url":"","error":"Validation failed: Text character limit of 500 exceeded"},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/posts\/40440","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/comments?post=40440"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/posts\/40440\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/media\/40441"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/media?parent=40440"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/categories?post=40440"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/at\/wp-json\/wp\/v2\/tags?post=40440"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}