{"id":26316,"date":"2026-06-07T06:04:06","date_gmt":"2026-06-07T06:04:06","guid":{"rendered":"https:\/\/www.europesays.com\/australia\/26316\/"},"modified":"2026-06-07T06:04:06","modified_gmt":"2026-06-07T06:04:06","slug":"victoria-premier-jacinta-allan-calls-out-sexist-ditch-the-witch-melbourne-campaign","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/australia\/26316\/","title":{"rendered":"Victoria Premier Jacinta Allan calls out sexist \u2018Ditch the Witch\u2019 Melbourne campaign"},"content":{"rendered":"<p>Victorian Premier Jacinta Allan has slammed increasingly \u201ccorrosive\u201d political debate in Australia less than six months out from a contentious state election after a \u201csexist\u201d campaign billboard was spotted in Melbourne.<\/p>\n<p>A billboard sporting the slogan \u201cDitch the Witch\u201d was spotted driving around the Melbourne CBD on Friday night, according to the Herald Sun. <\/p>\n<p>The slogan was previously used against former prime minister Julia Gillard amid fierce debate over the 2011 carbon tax, and comes after Ms Allan was targeted by a seperate, more crude slogan stating \u201cditch the b***h\u201d on a fire truck at a rally in 2025.<\/p>\n<p>Taking to social media to slam Friday\u2019s campaign, Ms Allan said \u201csexism just has no police in out political debate. Full stop\u201d.<\/p>\n<p>\u201cPeople are entitled to disagree with me. That\u2019s democracy,\u201d she said.<\/p>\n<p>\u201cBut I care that this attacks women.<\/p>\n<p>\u201cAnd I care about who\u2019s next. <\/p>\n<p>\u201cThe political debate in this country has become corrosive over the last few years.\u201d<\/p>\n<p>Ms Allan claimed Friday\u2019s campaign was \u201cpart of a secret and well-funded political campaign\u201d. <\/p>\n<p>She said behaviour which \u201cwould once have been condemned\u201d was now \u201cjust another part of life\u201d, and alleged the media had failed to call it out. <\/p>\n<p>\u201cThey report on this like it\u2019s fair game, like it\u2019s normal. But nothing about this is normal,\u201d Ms Allan said.<\/p>\n<p>\u201cIf you don\u2019t take a stand against this creeping culture, it has a tendency of taking over. You only have to look at America to know that.<\/p>\n<p>\u201cI cannot stand back and let Victoria become a place where this sort of language is fair game against any woman at work \u2013 or any woman in leadership.<\/p>\n<p>\u201cIf we don\u2019t draw a line, the line will keep moving.\u201d<\/p>\n<p>Ms Allan said she wanted her children to grow up knowing that \u201cwomen deserve the same respect as men\u201d.<\/p>\n<p>\u201cI want girls to know that they should never need to aim lower just to feel safer,\u201d she said.<\/p>\n<p>\u201cAnd, I want boys to know that they don\u2019t have to put women \u2018in their place\u2019 to make their own way in the world. Sexism hurts everyone.\u201d<\/p>\n<p>Ms Allan, who took over from controversial ex-premier Daniel Andrews in 2023, faces a tough fight when voters return to the polls in November amid falling popularity, controversy around infrastructure and crime, and a surge in support for One Nation. <\/p>\n<p>The Bendigo MP has faced questions over the future of her leadership in recent days.<\/p>\n<p>Read related topics:<a class=\"topic_tag\" href=\"https:\/\/www.news.com.au\/topics\/melbourne\" data-tgev-container=\"story-topic-links\" data-tgev-label=\"Melbourne\" data-tgev-order=\"1\" data-tgev-metric=\"npv\" data-tgev=\"event10\" rel=\"nofollow noopener\" target=\"_blank\">Melbourne<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Victorian Premier Jacinta Allan has slammed increasingly \u201ccorrosive\u201d political debate in Australia less than six months out from&hellip;\n","protected":false},"author":2,"featured_media":26317,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[24516,23,133,24515,24512,24509,4094,24511,24513,1646,18981,260,22295,379,120,24514,489,106,24510,68],"class_list":["post-26316","post","type-post","status-publish","format-standard","has-post-thumbnail","category-melbourne","tag-attacks-women","tag-australia","tag-australia-and-new-zealand","tag-carbon-tax","tag-contentious-state-election","tag-crude-slogan","tag-dan-andrews","tag-fair-game","tag-fire-truck","tag-jacinta-allan","tag-julia-gillard","tag-melbourne","tag-nathan-schmidt","tag-newswire-news","tag-oceania","tag-political-debate","tag-prime-minister","tag-social-media","tag-tough-fight","tag-victoria"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/posts\/26316","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/comments?post=26316"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/posts\/26316\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/media\/26317"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/media?parent=26316"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/categories?post=26316"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/australia\/wp-json\/wp\/v2\/tags?post=26316"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}