{"id":117610,"date":"2026-09-04T13:31:12","date_gmt":"2026-09-04T13:31:12","guid":{"rendered":"https:\/\/www.europesays.com\/britain\/117610\/"},"modified":"2026-09-04T13:31:12","modified_gmt":"2026-09-04T13:31:12","slug":"entain-removed-from-ftse-100-index-but-analysts-remain-bullish","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/britain\/117610\/","title":{"rendered":"Entain removed from FTSE 100 Index, but analysts remain bullish"},"content":{"rendered":"<p>Despite a five year share price downturn, Entain&#8217;s turnaround efforts have been paying off, and analysts believe its shares offer the &#8220;highest theoretical upside potential within Europe&#8221;. <\/p>\n<p>Entain has been demoted from the FTSE 100 to the FTSE 250, according to a quarterly update from the London Stock Exchange Group (LSEG). <\/p>\n<p>It joined the FTSE 100 index on 22 June 2020, cementing its position as one of the UK\u2019s 100 most highly capitalised blue chips listed on the London Stock Exchange.<\/p>\n<p>Although it will remain on the FTSE 250, Entain\u2019s relegation will see it removed from the FTSE 100 on 21 September. <\/p>\n<p>This followed a period of restrategising for the operator, <a href=\"https:\/\/www.entaingroup.com\/news-insights\/latest-news\/2020\/a-clear-strategy-for-sustainability-growth-and-innovation\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">after rebranding from GVC Holdings<\/a> and committing to having 100% of its revenues come from regulated markets. <\/p>\n<p>But its share price has taken a tumble over the last year, dropping up to 37% since September 2025. Its market cap currently sits at \u00a33.39 billion.<\/p>\n<p>The operator first started trading on LSEG\u2019s main market in February 2016 under its previous company name GVC Holdings. This followed its delisting from the Alternative Investment Market (AIM exchange). <\/p>\n<p>A troubling few years<\/p>\n<p>Its share price decline began after reaching an all-time high in September 2021. Over the course of five years it has slipped 73% to 530p.<\/p>\n<p>It has been a challenging few years for Entain, having cycled through four CEOs in short succession. In November 2023 <a href=\"https:\/\/igamingbusiness.com\/legal-compliance\/legal\/entain-reaches-in-principle-agreement-with-cps-over-turkish-case\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Entain agreed<\/a>\u00a0to pay a financial penalty totalling \u00a3585 million, plus a \u00a320 million charitable donation and \u00a310 million in Crown Prosecution Service (CPS) and HMRC costs. This related to a bribery case initiated by the CPS into the company\u2019s historic operations in Turkey.<\/p>\n<p>Troubles continued as <a href=\"https:\/\/igamingbusiness.com\/finance\/goldman-sachs-downgrades-entain-amid-growth-concerns\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">it faced declining growth within its digital business<\/a>. Reports of failed integrations amid a frenzy of acquisitions further dampened Entain\u2019s reputation and the operator subsequently committed to a major turnaround effort to cut costs and return its digital business to growth.<\/p>\n<p>Efforts to update its legacy tech were also set in motion, and short-lived CEO <a href=\"https:\/\/igamingbusiness.com\/casino-games\/product-technology\/gavin-isaacs-entain-fireside-chat-ice-igb\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Gavin Isaacs told iGB at ICE<\/a> in January 2025 that his biggest challenge in the role was to modernise its core platform. <\/p>\n<p>The turnaround<\/p>\n<p>The operator declined to comment on losing its spot in the FTSE 100, but recent sentiment from the senior management team has been positive in recent quarters as its turnaround efforts have shown green shoots amid growth returning to its core markets. This is despite various regulatory and tax headwinds across Europe.<\/p>\n<p>In Q1 2025, <a href=\"https:\/\/igamingbusiness.com\/finance\/entain-q1-uk-results-growth-driver\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">the group reported double-digit digital growth<\/a>, thanks to strong UK, Brazil and US online performances. The period marked Stella David\u2019s <a href=\"https:\/\/igamingbusiness.com\/people\/people-moves\/entain-appoints-stella-david-permanent-ceo\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">first quarter in the full-time group CEO role.<\/a><\/p>\n<p>David, at the time, said she was \u201coptimistic but prudent\u201d about Entain\u2019s Q1 performance. \u00a0<\/p>\n<p>Numbers have remained steady a year on, and in H1 this year, various markets were hailed as core growth drivers for the business, including Australia, New Zealand, Spain and the UK.<\/p>\n<p>Meanwhile, cost-saving efforts have seen retail shops and operational roles cut this year. And the group has chosen to <a href=\"https:\/\/igamingbusiness.com\/strategy\/ma\/entain-to-divest-20-of-its-cee-business-with-full-exit-planned\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">exit its CEE business<\/a> and sell off a significant share.<\/p>\n<p>In August newly appointed CFO Michael Snape said <a href=\"https:\/\/igamingbusiness.com\/finance\/australia-entain-h1-growth-cee-exit\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">the move was expected to de-lever<\/a>, unlock and return capital to shareholders.<\/p>\n<p>Future proceeds from Entain\u2019s full exit of Entain CEE will be used to reduce group reported leverage below 3x, with excess capital returned to shareholders, the company said.<\/p>\n<p>Analysts reiterate buy rating<\/p>\n<p>Analysts remain bullish on the operator\u2019s future following its H1 earnings report. A Goodbody note dated 13 August hailed \u201canother positive update, with H1 adjusted EBITDA landing comfortably ahead of expectations\u201d.<\/p>\n<p>UK&amp;I continues to be a \u201cstandout performance\u201d said the note, as Entain sits comfortably ahead of its peers and appears to be seizing market share, amid fallout from the UK\u2019s remote gaming duty tax hike in April. <\/p>\n<p>In a 14 August note from UBS, the investment bank reiterated its buy rating for Entain. \u201cOverall, we believe Entain shares offer the highest theoretical upside potential within the European gaming sector, albeit with a risk profile that remains elevated relative to peers,\u201d the note went on to say. <\/p>\n<p>Entain\u2019s share price tumble follows a broader trend for gaming stocks in recent years. Added to that is a declining interest in the LSEG, as listed companies continue to exit at pace, including Flutter, which <a href=\"https:\/\/igamingbusiness.com\/finance\/market-listings\/flutter-us-gamble-lse-delisting-new-phase\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">removed its secondary listing from LSEG in August<\/a>.<\/p>\n<p>The gaming giant left for greener pastures in the US, expecting to benefit from higher valuations in the most liquid equity market. But analysts have noted a similar downward trend in Flutter\u2019s share price over time.<\/p>\n<p>Down around 60% in a year, the risk is it becomes just another mid-tier consumer stock on a bigger exchange. \u201cDeeper water doesn\u2019t help if the current is moving somewhere else,\u201d Corfai\u2019s Ben Robinson recently said of Flutter\u2019s stock price.<\/p>\n<p><a href=\"https:\/\/igamingbusiness.com\/about\/nicole-macedo\/\" rel=\"nofollow noopener\" target=\"_blank\"><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/britain\/wp-content\/uploads\/2026\/09\/bG9jYWw6Ly8vaWdhbWluZ2J1c2luZXNzLmNvbS93cC1jb250ZW50L3VwbG9hZHMvMjAyNS8xMS9uaWNvbGUtbWFjZWRvLXByb2Zp.webp\" alt=\"Nicole Macedo, Managing Editor - EMEA\"\/><\/a><a class=\"\" href=\"https:\/\/igamingbusiness.com\/about\/nicole-macedo\/\" rel=\"nofollow noopener\" target=\"_blank\">Nicole Macedo<\/a><\/p>\n<p class=\"qodef-m-text\">Nicole cut her teeth in local news rooms at home in Gibraltar, and helped to establish the peninsula\u2019s first online-only broadcaster.<\/p>\n","protected":false},"excerpt":{"rendered":"Despite a five year share price downturn, Entain&#8217;s turnaround efforts have been paying off, and analysts believe its&hellip;\n","protected":false},"author":2,"featured_media":117611,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[21266],"tags":[47068,47995,47996,9581,11151,47997,24853],"class_list":["post-117610","post","type-post","status-publish","format-standard","has-post-thumbnail","category-london-stock-exchange-group","tag-entain","tag-entain-plc","tag-goodbody","tag-london-stock-exchange-group","tag-lseg","tag-stella-david","tag-ubs"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@UnitedKingdom\/117213022407868353","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/117610","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/comments?post=117610"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/117610\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media\/117611"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media?parent=117610"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/categories?post=117610"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/tags?post=117610"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}