{"id":121301,"date":"2026-09-10T08:46:11","date_gmt":"2026-09-10T08:46:11","guid":{"rendered":"https:\/\/www.europesays.com\/britain\/121301\/"},"modified":"2026-09-10T08:46:11","modified_gmt":"2026-09-10T08:46:11","slug":"currys-uk-sales-growth-ramps-up-amid-summer-of-heatwaves-and-world-cup","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/britain\/121301\/","title":{"rendered":"Currys UK sales growth ramps up amid summer of heatwaves and World Cup"},"content":{"rendered":"\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Electricals chain Currys has revealed a jump in UK sales growth over the summer as World Cup fever and heatwaves helped offset a flagging wider market.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The group said UK and Ireland like-for-like sales growth jumped to 6% in the 17 weeks since its May 2 year-end, up from 3% in the previous six months.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">New boss Fredrik Tonnesen, who took over from Alex Baldock on August 3, said the group outperformed a more difficult wider electronics market, which would have shrunk had it not been for demand spurred on by heatwaves and the World Cup in June and July.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Currys, which is holding its annual general meeting for shareholders on Thursday, said earlier in the summer the World Cup had driven strong sales of &#8220;supersize&#8221; TVs, beer pumps and BBQs.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Retailers have also seen strong demand for fans and air conditioning units due to the searing hot weather since May.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Overall Currys group sales rose 7% in the first 17 weeks of its new financial year, with its Nordics arm seeing 9% growth.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Mr Tonnesen, who previously headed up the Currys Nordics business, said: &#8220;Currys has maintained its strong momentum.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">&#8220;Across the group we saw growth in both stores and online, with new categories, business-to-business and services all growing strongly.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">&#8220;In the UK and Ireland, we gained share in every category, in a market that was flat even with the help of the World Cup and summer heatwaves.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The group said it was on track with full-year expectations for underlying pre-tax profits of \u00a3199 million, up from \u00a3191 million in 2025-26.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Retail expert Wayne Brown at Panmure Liberum said: &#8220;Currys have reported a very strong update, with sales performance accelerating in both UK and Ireland and Nordics.&#8221;  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Richard Hunter, head of markets at Interactive Investor, added: &#8220;Momentum has been maintained and the group gained market share in each of its categories, despite a flat wider market which even the World Cup and summer heatwaves could not rescue.&#8221;  <\/p>\n","protected":false},"excerpt":{"rendered":"Electricals chain Currys has revealed a jump in UK sales growth over the summer as World Cup fever&hellip;\n","protected":false},"author":2,"featured_media":121302,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[4],"tags":[49220,49222,21056,21168,28149,5,10554,6,13444,49221],"class_list":["post-121301","post","type-post","status-publish","format-standard","has-post-thumbnail","category-uk","tag-currys","tag-fredrik-tonnesen","tag-sales-growth","tag-strong-sales","tag-the-world-cup","tag-uk","tag-uk-and-ireland","tag-united-kingdom","tag-world-cup","tag-world-cup-fever"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@UnitedKingdom\/117245875699722399","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/121301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/comments?post=121301"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/121301\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media\/121302"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media?parent=121301"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/categories?post=121301"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/tags?post=121301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}