{"id":31423,"date":"2026-05-08T09:31:13","date_gmt":"2026-05-08T09:31:13","guid":{"rendered":"https:\/\/www.europesays.com\/britain\/31423\/"},"modified":"2026-05-08T09:31:13","modified_gmt":"2026-05-08T09:31:13","slug":"krol-i-vodka-expands-london-on-trade-presence","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/britain\/31423\/","title":{"rendered":"Kr\u00f3l I vodka expands London on-trade presence"},"content":{"rendered":"

Polish vodka brand Kr\u00f3l I has secured several on-trade listings across London venues after entering the UK in February this year.<\/p>\n

\"Kr\u00f3l\"Kr\u00f3lKr\u00f3l I vodka is growing its presence in London\u2019s on-trade<\/p>\n

Since its\u00a0debut in the UK<\/a> earlier this year, the GB Brandz-owned brand claims to have sold out on retailer Master of Malt within six weeks.<\/p>\n

Kr\u00f3l I Luxury Organic Vodka<\/a> is a new entrant to the premium vodka market, with emphasis on terroir, organic heritage rye, and artisanal Polish production.<\/p>\n

The brand is set to become the house pour at Upstairs at Langan\u2019s in London\u2019s Mayfair, accompanied by a dedicated cocktail on the venue\u2019s new menu.<\/p>\n

Furthermore, the brand will be featured on the new spring menu at Bow Bar in the Hilton London Metropole, alongside listings at venues in the city such as Dover Yard, 1 Hotel, Gordon Ramsay\u2019s Restaurant 1890 at The Savoy, and Coya in Mayfair.<\/p>\n

Kr\u00f3l I is crafted in western Poland by a father-and-son team using organic heritage rye sourced from artisanal farmers, along with mineral-rich local water.<\/p>\n

The organic spirit undergoes five distillations at the historic Old Distillery and is rested for 45 days before bottling.<\/p>\n

The result is a textured vodka with subtle notes of citrus, honey, and herbs, making it suitable for both cocktails and sipping.<\/p>\n

At The Vodka Masters 2025<\/a>, Kr\u00f3l I was praised for its \u201ccitrus-forward nose, creamy palate and soft, luxurious finish\u201d, earning it the highest accolade of the competition \u2013 Vodka Taste Master.<\/p>\n

In retail, the brand is available in the UK through Master of Malt, Amathus, Amazon, The Whisky Exchange Trade, Hedonism, Drinks with Sasha, and Best Wines.<\/p>\n

Kr\u00f3l I aims to expand its presence in the market through on-trade partnerships and retail activations.<\/p>\n

Related news<\/p>\n

\n
\n Night and day: vodka’s consumption shift
\n <\/a>\n <\/p>\n

\n
\n Absolut: getting people talking about vodka again
\n <\/a>\n <\/p>\n

\n
\n Stoli Vodka ups presence in French retail
\n <\/a>\n <\/p>\n","protected":false},"excerpt":{"rendered":"Polish vodka brand Kr\u00f3l I has secured several on-trade listings across London venues after entering the UK in…\n","protected":false},"author":2,"featured_media":31424,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26],"tags":[13656,13657,27,12782,5,9086],"class_list":{"0":"post-31423","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-london","8":"tag-gb-brandz","9":"tag-krol-i","10":"tag-london","11":"tag-on-trade","12":"tag-uk","13":"tag-vodka"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@UnitedKingdom\/116538263671025755","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/31423","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/comments?post=31423"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/31423\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media\/31424"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media?parent=31423"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/categories?post=31423"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/tags?post=31423"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}