{"id":52819,"date":"2026-05-31T09:05:21","date_gmt":"2026-05-31T09:05:21","guid":{"rendered":"https:\/\/www.europesays.com\/britain\/52819\/"},"modified":"2026-05-31T09:05:21","modified_gmt":"2026-05-31T09:05:21","slug":"how-rolls-royce-builds-an-innovation-engine-with-ai","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/britain\/52819\/","title":{"rendered":"How Rolls-Royce builds an innovation engine with AI"},"content":{"rendered":"<p class=\"nested typography copy\" style=\"white-space: pre-wrap; \">Yet raising awareness without setting guardrails would be unwise. \u201cYou can\u2019t just give it to everybody and say, \u2018experiment\u2019,\u201d Mr Pourteymour says, noting the high stakes in an industry \u201cwhere you are dealing with lots of regulations\u201d. When Rolls-Royce began rolling out its AI tools, it set a number of constraints. The firm\u2019s cyber, legal and commercial teams drew up clear AI policies covering both \u201cproduct safety\u201d and \u201corganisational safety\u201d, designed to safeguard the firm\u2019s data assets and ensure compliance with the European Union\u2019s AI rules.<\/p>\n<p class=\"nested typography copy\" style=\"white-space: pre-wrap; \">To give its employees a common and safe route into the technology, Rolls-Royce has built an internal AI framework called AiRR, short for AI for Rolls-Royce. Mr Pourteymour describes it as a \u201cSwiss Army knife\u201d of AI tools, spanning traditional machine learning, generative AI and, more recently, autonomous AI agents. AiRR gives the firm oversight over how its employees use the technology and helps prevent the use of unlicensed tools (<a href=\"https:\/\/impact.economist.com\/technology-innovation\/enterprise-ai-in-action\/the-frontiers-of-corporate-innovation\" rel=\"nofollow noopener\" target=\"_blank\">read about shadow AI use in this series<\/a>). It also inherits Rolls-Royce\u2019s existing permission structures, so an AI agent can do only what the employee using it is allowed to do. That guards against privilege creep, limits the damage from over-eager automation and keeps the firm\u2019s AI use auditable, which is handy in an industry where regulators take a close interest in both innovation and mistakes.<\/p>\n","protected":false},"excerpt":{"rendered":"Yet raising awareness without setting guardrails would be unwise. \u201cYou can\u2019t just give it to everybody and say,&hellip;\n","protected":false},"author":2,"featured_media":52820,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[20731],"tags":[1419,26131,7472,1288,1284,15610,26133,11055,1278,26128,26129,13131,4047,1238,26130,26132],"class_list":["post-52819","post","type-post","status-publish","format-standard","has-post-thumbnail","category-rolls-royce","tag-ai-adoption","tag-ai-implementation","tag-ai-strategy","tag-artificial-intelligence-ai","tag-automation","tag-business-transformation","tag-competitive-advantage","tag-data-analytics","tag-digital-transformation","tag-enterprise-ai","tag-generative-ai-gen-ai","tag-operational-efficiency","tag-productivity","tag-rolls-royce","tag-value-creation","tag-workforce-impact"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@UnitedKingdom\/116668394481625417","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/52819","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/comments?post=52819"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/52819\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media\/52820"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media?parent=52819"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/categories?post=52819"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/tags?post=52819"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}