{"id":87195,"date":"2026-07-21T10:13:24","date_gmt":"2026-07-21T10:13:24","guid":{"rendered":"https:\/\/www.europesays.com\/britain\/87195\/"},"modified":"2026-07-21T10:13:24","modified_gmt":"2026-07-21T10:13:24","slug":"wake-the-tigers-new-london-experience-reveals-name","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/britain\/87195\/","title":{"rendered":"Wake The Tiger’s new London experience reveals name"},"content":{"rendered":"

Wake The Tiger has announced the name of its new London attraction<\/a>: Absurd City.<\/p>\n

The 80,000-square-foot experience is opening at Westfield London on 15 October and is described as a place “where logic breaks down, a parallel world connects, and reality refuses to behave”.<\/p>\n

Set to be the largest immersive art experience<\/a> in Europe, Absurd City is a self-guided, interactive walkthrough experience suitable for all ages and abilities.<\/p>\n

\"Artist Wake The Tiger’s Absurd City immersive art experience is opening at Westfield London on 15 October Image courtesy of Wake The Tiger<\/p>\n

Visitors will travel through a portal into a vast and vivid cityscape with four districts filled with unfolding stories, unexpected discoveries, secret passageways and art installations.<\/p>\n

“Whether you\u2019re new to the world of Meridia or a seasoned Daytripper, the self-guided experience is designed to spark imagination regardless of age, ability or persuasion,” said Luke Mitchell, chief creative officer and co-founder of Wake The Tiger<\/a>.<\/p>\n

“It\u2019s trippy, it\u2019s weird and it\u2019s waiting for us all to jump right in.”<\/p>\n

Europe’s largest immersive art experience<\/p>\n

Graham MacVoy, CEO and co-founder of Wake The Tiger, said: “Absurd City is an invitation to rediscover hope and community through a creative lens. <\/p>\n

“We are here to challenge convention, spark curiosity and prove that a different kind of world is possible and worth building together.”<\/p>\n

Created by the artistic team behind the Boomtown music festival, Wake The Tiger’s first location<\/a> launched in Bristol in 2022 and has attracted more than half a million visitors.<\/p>\n

\"Plaid Absurd City in London is a self-guided, interactive walkthrough experience suitable for all ages and abilitiesImage courtesy of Wake The Tiger<\/p>\n

It features immersive environments including underwater worlds, mechanical chambers, hidden passageways and ice caves.<\/p>\n

“There is no blueprint for Absurd City,” said Mitchell. <\/p>\n

“It\u2019s been a beautifully chaotic process driven by some of the UK\u2019s finest underground artists, robotic experts and makers. We\u2019ve built a cosmic, eccentric and deeply human playground that we can’t wait for London to explore.”<\/p>\n

Tickets to Absurd City go on sale today (21 July) here<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"Wake The Tiger has announced the name of its new London attraction: Absurd City. The 80,000-square-foot experience is…\n","protected":false},"author":2,"featured_media":87196,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[26],"tags":[37860,6089,6090,12694,12696,6094,27,12695],"class_list":["post-87195","post","type-post","status-publish","format-standard","has-post-thumbnail","category-london","tag-artainment","tag-attraction-design","tag-attractions-business","tag-attractions-management","tag-balppa","tag-immersive-experiences","tag-london","tag-uk-experience"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@UnitedKingdom\/116957440308438835","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/87195","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/comments?post=87195"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/posts\/87195\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media\/87196"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/media?parent=87195"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/categories?post=87195"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/britain\/wp-json\/wp\/v2\/tags?post=87195"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}