London-headquartered global adtech company Ogury has appointed Ben Chesters as UK country director to lead its next phase of growth in the market.<\/p>\n
Ben brings nearly 25 years\u2019 commercial leadership experience across media, publishing and advertising technology.<\/p>\n
He joins from Hearst, where he served as managing director, clients, having previously held senior roles at Publicis Media Exchange and advised businesses on media strategy and investment.<\/p>\n
Based in London, Ben will oversee Ogury\u2019s UK operations, helping brands and agencies expand their use of the company’s audience intelligence and activation capabilities.<\/p>\n
He said: \u201cOgury’s Persona Intelligence Engine bridges a critical gap I\u2019ve seen repeatedly throughout my career: the disconnect between audience understanding and actual campaign execution.\u00a0<\/p>\n
\u201cThe model, combining observed behaviours, declared insights and real purchase data into one unified view, lets advertisers make more confident decisions about which audiences to reach and how to maximise impact across channels.\u00a0<\/p>\n
\u201cThat continuity between planning and activation is exactly what the market needs.\u00a0<\/p>\n
\u201cI\u2019m focused on helping more brands and agencies across the UK leverage that capability to drive business outcomes.\u201d<\/p>\n
Ben\u2019s appointment comes as Ogury continues to expand its offering with new connected TV and AI-powered capabilities.<\/p>\n
Raphael Rodier, global chief revenue officer at Ogury, added: \u201cThe UK has been foundational to Ogury\u2019s growth and 2026 represents a pivotal moment for the company.\u00a0<\/p>\n
\u201cOur recent launches in CTV and agentic advertising open new opportunities for brands and agencies, and Ben\u2019s background positions him perfectly to capture that momentum.\u00a0<\/p>\n
\u201cHaving led commercial strategy for one of the UK\u2019s largest media companies, he brings a deep understanding of what brands and agencies need.\u201d<\/p>\n
\n Want your business, product or service to be seen regionally and nationally? Bdaily helps you get your story in front of the right audience, every day.<\/p>\n