![\"ARIH](\"https:\/\/www.europesays.com\/canada\/wp-content\/uploads\/2026\/08\/news-p.v1.20260818.d011df78e46644d7a6f1c00bf91b3fe8_P1.jpg\")
ARIH products (hy) <\/p>\nPaldo and hy\u2019s global food and beverage brand aims to bolster presence in Asia, North America<\/p>\n
ARIH products (hy) <\/p>\n
ARIH, a food and beverage brand developed by Paldo and hy in collaboration with BTS, is expanding into Japan and Canada, broadening its presence across key Asian and North American markets.<\/p>\n
According to the companies on Tuesday, ARIH products will be sold exclusively through 7-Eleven Japan, which operates more than 22,000 stores across Japan. They plan to leverage the convenience store chain\u2019s extensive nationwide network to increase brand awareness and reach consumers through everyday shopping occasions.<\/p>\n
ARIH is also partnering with Canada’s largest retail group Loblaw, which accounts for about 30 percent of Canada\u2019s retail market and operates a broad network ranging from hypermarkets to community-based stores. Paldo and hy will use consumer responses to refine their product lineup and sales channels and develop an operating model tailored to the Canadian market.<\/p>\n
The companies will host pop-up events in both countries in accordance with the brand launch, combining product sales with hands-on experiences designed to communicate ARIH\u2019s brand philosophy and values.<\/p>\n
The Japanese pop-up will be held at Zerobase Shibuya in Tokyo from Wednesday to Sunday. Meanwhile, the Canadian pop-up will take place in Toronto from Friday to Sunday in conjunction with BTS\u2019 world tour concert “Arirang” in the Canadian city.<\/p>\n
Paldo and hy said interest in ARIH products has also been building ahead of its official launches in the two countries, as online reviews from consumers who first encountered the products in the United States and Korea have been generating inquiries about where to purchase the brand in Japan and Canada.<\/p>\n
Paldo \u2014 Korea’s leading cold instant noodle producer \u2014 holds a majority 40.83 percent stake in hy, a Korean fermented dairy and probiotics maker.<\/p>\n
Unlike the conventional approach of establishing a brand domestically before expanding overseas, ARIH was designed from the outset with global markets in mind. The brand was first launched in the US through Walmart in April this year before making its debut in Korea in June.<\/p>\n
“Through various marketing activities that link sales with consumer experiences, we will communicate the ARIH brand\u2019s philosophy and product competitiveness to local consumers,” said a Paldo and hy official.<\/p>\n
“We plan to carefully examine the distribution environments and consumer characteristics of each country and gradually expand our global sales network into regions including South America and Southeast Asia.\u201d<\/p>\n
hwkan@heraldcorp.com<\/p>\n","protected":false},"excerpt":{"rendered":"Paldo and hy\u2019s global food and beverage brand aims to bolster presence in Asia, North America ARIH products…\n","protected":false},"author":2,"featured_media":172072,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2],"tags":[54941,47299,17],"class_list":["post-172071","post","type-post","status-publish","format-standard","has-post-thumbnail","category-canada","tag-arih","tag-bts","tag-canada"],"_links":{"self":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/posts\/172071","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/comments?post=172071"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/posts\/172071\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/media\/172072"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/media?parent=172071"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/categories?post=172071"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/tags?post=172071"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}