{"id":3248,"date":"2026-04-13T19:19:12","date_gmt":"2026-04-13T19:19:12","guid":{"rendered":"https:\/\/www.europesays.com\/canada\/3248\/"},"modified":"2026-04-13T19:19:12","modified_gmt":"2026-04-13T19:19:12","slug":"calgary-startup-launches-mind-control-app-think2switch","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/canada\/3248\/","title":{"rendered":"Calgary startup launches mind-control app Think2Switch"},"content":{"rendered":"<p>&#13;<\/p>\n<p>Calgary startup <a href=\"https:\/\/www.possneuro.com\/index.html\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Possibility Neurotechnologies<\/a> today launched a first-of-its-kind app\u2014one that allows users to control devices with their minds, Jedi-mind-tricks style.<\/p>\n<p>Think2Switch allows users to control and interface with devices using their thoughts, eliminating the need for physical or even voice-controlled input. Designed to be used in everyday settings for devices in the home, classroom, or elsewhere, Possibility Neurotechnologies said the launch represents a major milestone in digital accessibility for those with physical or neurological disabilities.<\/p>\n<p>\u201cWhat matters most is what it enables: people can make choices, express themselves, and take part in everyday moments in ways that weren\u2019t possible before.\u201d<\/p>\n<p>Dr. Dion Kelly, Possibility Neurotechnologies<\/p>\n<p>Incorporated in 2022, Possibility Neurotechnologies grew out of the University of Calgary\u2019s (U of C) <a href=\"https:\/\/cumming.ucalgary.ca\/research\/pediatric-bci\/BCI4Kids\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Calgary Pediatric Brain-Computer Interface program<\/a> (BCI4Kids), an initiative connecting children \u201cwith severe neurological disabilities\u201d with brain-computer interface technologies. The commercial venture, which was also supported by the U of C\u2019s <a href=\"https:\/\/www.ucalgary.ca\/hunter-hub\/programs\/powered-hunter-hub\/spark-alberta\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">SPARK Alberta<\/a> program, which supports digital health innovation, aims to integrate those technologies into everyday life.<\/p>\n<p>If this all sounds a little too science fiction, that\u2019s OK. The reality of how the tech works is actually fairly simple. Think2Switch uses consumer-grade EEG headbands (devices that use electrodes on the forehead to measure and record electrical brain activity) to detect brainwave signals, which the Think2Switch app then translates into simple device commands and inputs.<\/p>\n<p>RELATED: <a href=\"https:\/\/betakit.com\/calgary-tech-talks-about-a-different-kind-of-energy-at-innovation-week\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">Calgary tech talks about a different kind of energy at Innovation Week<\/a><\/p>\n<p>Possibility Neurotechnologies said in a release issued on April 13 that Think2Switch will enable users to control everything from the apps on their mobile devices to a range of connected, internet-of-things-enabled environments. That includes in educational settings where some early-stage adopters of the software have used the tech to choose library books, design art projects, and engage with physical infrastructure like light switches.<\/p>\n<p>\u201cWe\u2019ve developed [Think2Switch] in partnership with children and individuals facing significant barriers to interaction, so that it works for everyone,\u201d said Dr. Dion Kelly, the co-founder and CEO of Possibility Neurotechnologies. \u201cWhat matters most is what it enables: people can make choices, express themselves, and take part in everyday moments in ways that weren\u2019t possible before.\u201d<\/p>\n<p>Think2Switch is currently available on the Apple App Store and operates on a subscription model at $35 per month. To be used, it <a href=\"https:\/\/www.possneuro.com\/start.html\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">also requires a headset<\/a>, which sells for between $255 and $488<\/p>\n<p>BetaKit\u2019s Prairies reporting is <a href=\"https:\/\/betakit.com\/betakit-to-open-full-time-prairies-bureau\/\" target=\"_blank\" rel=\"noopener nofollow\" title=\"\">funded in part by YEGAF<\/a>, a not-for-profit dedicated to amplifying business stories in Alberta.<\/p>\n","protected":false},"excerpt":{"rendered":"&#13; Calgary startup Possibility Neurotechnologies today launched a first-of-its-kind app\u2014one that allows users to control devices with their&hellip;\n","protected":false},"author":2,"featured_media":3249,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[9],"tags":[164,2088,2089,51,1904,526,2090,2087,260,2091],"class_list":{"0":"post-3248","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-calgary","8":"tag-alberta","9":"tag-apple-app-store","10":"tag-bci4kids","11":"tag-calgary","12":"tag-possibility-neurotechnologies","13":"tag-prairies","14":"tag-spark-alberta","15":"tag-think2switch","16":"tag-university-of-calgary","17":"tag-wearables"},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/posts\/3248","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/comments?post=3248"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/posts\/3248\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/media\/3249"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/media?parent=3248"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/categories?post=3248"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/canada\/wp-json\/wp\/v2\/tags?post=3248"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}