{"id":190863,"date":"2026-06-25T02:33:13","date_gmt":"2026-06-25T02:33:13","guid":{"rendered":"https:\/\/www.europesays.com\/ch-fr\/190863\/"},"modified":"2026-06-25T02:33:13","modified_gmt":"2026-06-25T02:33:13","slug":"apple-liphone-18-pro-devrait-permettre-de-maitriser-son-prix-grace-a-des-mesures-de-reduction-des-couts-ambitieuses","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ch-fr\/190863\/","title":{"rendered":"Apple L’iPhone 18 Pro devrait permettre de ma\u00eetriser son prix gr\u00e2ce \u00e0 des mesures de r\u00e9duction des co\u00fbts ambitieuses"},"content":{"rendered":"

Apple a r\u00e9cemment confirm\u00e9 officiellement que l’entreprise allait devoir augmenter les prix des iPhone, iPad et Mac. Peu apr\u00e8s, les analystes de TechInsights ont estim\u00e9 qu’Apple pourrait augmenter le prix de l’iPhone 18 Pro le plus abordable pour le porter \u00e0 jusqu\u2019\u00e0 1 399 dollars<\/a>, tandis que l\u2019iPhone 17 Pro (934 dollars sur Amazon<\/a>) est toujours disponible dans l\u2019 Apple Store \u00e0 partir de 1 099 dollars. Les analystes de J.P. Morgan sont parvenus \u00e0 une conclusion diff\u00e9rente dans une analyse des co\u00fbts de production. <\/p>\n

Selon leur analyse, alors que les co\u00fbts li\u00e9s \u00e0 la DRAM et \u00e0 la m\u00e9moire flash pour la production des iPhone d\u2019 Appledevraient passer de 65 \u00e0 228 dollars entre 2025 et 2027, Apple devrait compenser cette hausse en r\u00e9duisant les co\u00fbts d\u2019autres composants. En cons\u00e9quence, le co\u00fbt de production de l\u2019iPhone 18 Pro, hors m\u00e9moire vive et m\u00e9moire flash, devrait passer de 449 $ \u00e0 426 $ ; pour l\u2019iPhone 19 Pro, les analystes pr\u00e9voient une nouvelle baisse \u00e0 384 $. Pour permettre ces \u00e9conomies, Apple devrait notamment s\u2019appuyer sur un modem 5G d\u00e9velopp\u00e9 en interne, plut\u00f4t que sur un modem Qualcomm. <\/p>\n

L\u2019iPhone 17e et l\u2019iPhone Air utilisent d\u00e9j\u00e0 un modem Apple, mais ce n\u2019est pas le cas de l\u2019iPhone 17 Pro (Max). J.P. Morgan estime que, gr\u00e2ce \u00e0 ces mesures de r\u00e9duction des co\u00fbts, les co\u00fbts de production n\u2019augmenteront que de 26 dollars au total cette ann\u00e9e et de 56 dollars suppl\u00e9mentaires l\u2019ann\u00e9e prochaine. Pour maintenir ses marges b\u00e9n\u00e9ficiaires actuelles, Apple devrait donc augmenter le prix du mod\u00e8le de base de \u00ab seulement \u00bb 50 \u00e0 100 dollars.<\/p>\n","protected":false},"excerpt":{"rendered":"Apple a r\u00e9cemment confirm\u00e9 officiellement que l’entreprise allait devoir augmenter les prix des iPhone, iPad et Mac. Peu…\n","protected":false},"author":2,"featured_media":190864,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[7],"tags":[44281,31759,7853,20841,4403,74,44280,41947,70,2178,72,71,61,57,59,58,273,23,60,62,73],"class_list":["post-190863","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sciences-et-technologies","tag-analyse-du-cout-des-composants-bom","tag-analyste","tag-apple-iphone-18-pro","tag-apple-iphone-18-pro-max","tag-cout","tag-informations-sur-des-ordinateurs-portatifs","tag-j-p-morgan","tag-modele-phare","tag-nouvelles","tag-prix","tag-rapport","tag-revues","tag-science","tag-science-and-technology","tag-sciences","tag-sciences-et-technologies","tag-smartphone","tag-suisse","tag-technologies","tag-technology","tag-test"],"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/posts\/190863","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/comments?post=190863"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/posts\/190863\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/media\/190864"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/media?parent=190863"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/categories?post=190863"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ch-fr\/wp-json\/wp\/v2\/tags?post=190863"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}