By Maggie Fick

June 5 (Reuters) – Roche said on Friday that patients lost 22.7% of their body weight in a mid-stage trial of its dual-acting experimental obesity ‌drug, with more than a quarter of those who received the highest dose ‌achieving at least 30% weight loss.

Roche is one of several large drugmakers, including AstraZeneca and Amgen, seeking to ​challenge Novo Nordisk and Eli Lilly with next-generation treatments in an obesity market some analysts expect to generate over $100 billion annually in the next decade.

The 22.7% weight loss reported for Roche’s enicepatide was achieved after just 48 weeks.

By comparison, Novo’s Wegovy injection produced about 15% weight loss ‌after 68 weeks in a late-stage ⁠trial. In a recent 84-week head-to-head trial, Lilly’s Zepbound delivered weight loss of 25.5%, compared with 23% for Novo’s next-generation obesity drug CagriSema. ⁠Enicepatide is a once-weekly injection that, like Zepbound, mimics both the GLP-1 and GIP hormones rather than just GLP-1.

The weight-loss trajectory showed “no hint of any plateau” at week 48, Manu Chakravarthy, Roche’s head ​of ​cardiovascular, renal and metabolism product development, said in ​an interview.

The data suggested patients could ‌continue losing weight if treatment extended beyond the study period, he added.

The Phase 2 study tested enicepatide in 469 adults with overweight or obesity at five doses ranging from 4 mg to 24 mg against a placebo.

Among patients who received the highest dose, 26% shed at least 30% of their weight.

The results, which were presented at the American Diabetes Association meeting ‌in New Orleans, showed a clear dose-response relationship, ​the Swiss drugmaker said. The GLP-1 class of medicines ​was originally designed to control blood sugar ​in type 2 diabetes patients.

Treatment discontinuations due to adverse events were ‌5.9% for patients taking enicepatide, compared with ​1.3% in the placebo ​group. Most gastrointestinal side effects, which are common with the class of medications, were mild to moderate, the company said.

Among patients classified as obese at the start of ​the trial, more than half ‌who received doses above 8 mg had moved below the obesity threshold of ​a body mass index of 30 by week 48, Chakravarthy said.

(Reporting by ​Maggie Fick in London; Editing by Bill Berkrot)