{"id":107874,"date":"2026-07-24T21:22:07","date_gmt":"2026-07-24T21:22:07","guid":{"rendered":"https:\/\/www.europesays.com\/ch\/107874\/"},"modified":"2026-07-24T21:22:07","modified_gmt":"2026-07-24T21:22:07","slug":"ubs-stays-bullish-on-micron-as-memory-prices-rise","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ch\/107874\/","title":{"rendered":"UBS Stays Bullish on Micron as Memory Prices Rise"},"content":{"rendered":"\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">This article first appeared on <a href=\"https:\/\/www.gurufocus.com\/news\/8945039\/ubs-stays-bullish-on-micron-as-memory-prices-rise?utm_source=yahoo_finance&amp;utm_medium=syndication&amp;utm_campaign=headlines&amp;r=caf6fe0e0db70d936033da5461e60141\" data-ylk=\"slk:GuruFocus;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;GuruFocus&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">GuruFocus<\/a>.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Micron Technology (<a href=\"https:\/\/finance.yahoo.com\/quote\/MU\" data-ylk=\"slk:MU;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;MU&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"nofollow noopener\">MU<\/a>, <a href=\"https:\/\/finance.yahoo.com\/quote\/MU\" data-ylk=\"slk:Financials;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Financials&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"nofollow noopener\">Financials<\/a>) a semiconductor <a href=\"https:\/\/ca.investing.com\/news\/stock-market-news\/ubs-reiterates-micron-stock-buy-rating-on-memory-pricing-strength-93CH-4720222\" data-ylk=\"slk:company%20that%20makes%20memory%20and%20storage;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;company that makes memory and storage&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">company that makes memory and storage<\/a> chips used in data centers, computers, phones and AI systems, kept its Buy rating at UBS after the firm raised its memory pricing forecasts for the rest of 2026.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">UBS now expects DDR contract prices to rise 32% from the previous quarter in the third quarter, nearly double its earlier 17% forecast. Fourth-quarter pricing is expected to increase 18%, up from a previous estimate of 12%.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The reason is a memory market that remains tight. UBS expects DRAM demand growth of 36.2% in 2027, compared with supply growth of just 19.3%. The firm believes the industry could remain undersupplied until at least the second quarter of 2028.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">NAND pricing is also improving. UBS raised its third-quarter forecast to 30% growth from 17% and expects the NAND upcycle to continue through at least late 2027.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">For Micron investors, stronger pricing could provide support after the stock&#8217;s recent pullback. The shares have fallen about 15% over the past week despite a sharp rise during the past year.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">UBS now sees memory industry revenue reaching $992 billion in 2026 and $1.76 trillion in 2027. The next question is whether hyperscalers can keep funding the heavy AI spending driving memory demand.  <\/p>\n","protected":false},"excerpt":{"rendered":"This article first appeared on GuruFocus. Micron Technology (MU, Financials) a semiconductor company that makes memory and storage&hellip;\n","protected":false},"author":2,"featured_media":107875,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[129],"tags":[2328,223],"class_list":["post-107874","post","type-post","status-publish","format-standard","has-post-thumbnail","category-ubs","tag-micron-technology","tag-ubs"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@ch\/116977057531606282","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/posts\/107874","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/comments?post=107874"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/posts\/107874\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/media\/107875"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/media?parent=107874"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/categories?post=107874"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/tags?post=107874"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}