{"id":4051,"date":"2026-02-13T05:01:14","date_gmt":"2026-02-13T05:01:14","guid":{"rendered":"https:\/\/www.europesays.com\/ch\/4051\/"},"modified":"2026-02-13T05:01:14","modified_gmt":"2026-02-13T05:01:14","slug":"jung-kook-named-hublots-global-ambassador","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/ch\/4051\/","title":{"rendered":"Jung Kook named Hublot&#8217;s Global Ambassador"},"content":{"rendered":"<p>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/www.europesays.com\/ch\/wp-content\/uploads\/2026\/02\/jung-kook-bts-hublot-watch-global-ambassador-grungecake-thumbnail-1024x576.webp.webp\" alt=\"\" width=\"860\" height=\"484\" class=\"size-large wp-image-133813\"  \/><a href=\"https:\/\/www.gq-magazine.co.uk\/article\/jung-kook-will-be-wearing-a-lot-of-hublots-for-the-bts-reunion\" target=\"_blank\" rel=\"nofollow noopener\">British GQ<\/a><\/p>\n<p>Swiss luxury watchmaker <a href=\"https:\/\/wwd.com\/accessories-news\/watches\/hublot-bts-jung-kook-global-ambassador-1238552498\" target=\"_blank\" rel=\"nofollow noopener\">Hublot<\/a> just hit another cultural apex by officially naming <a href=\"https:\/\/www.instagram.com\/mnijungkook\/?hl=en\" target=\"_blank\" rel=\"nofollow noopener\">Jung Kook<\/a>\u2014global Pop titan and <a href=\"https:\/\/grungecake.com\/bts-cancel-map-of-the-soul-tour\/news\/81293\/\" target=\"_blank\" rel=\"nofollow noopener\">BTS<\/a> megastar\u2014as its newest Global Ambassador, unveiling the partnership with a high-calibre launch in Seoul that\u2019s already dominating fashion and music spheres.<\/p>\n<p>What makes this collaboration more than just a celebrity endorsement is the philosophical sync between Hublot\u2019s heritage and Jung Kook\u2019s creative essence. The Swiss maison has built its identity around fusion\u2014a design ethos that blends tradition with unexpected innovation. Jung Kook\u2019s artistic journey mirrors that same ethos, layering genres, emotions, and performance into a singular global language that resonates from Seoul to New York and beyond.<\/p>\n<p>At the heart of the announcement is the <a href=\"https:\/\/www.hublot.com\/en-us\/watches\/big-bang\" target=\"_blank\" rel=\"nofollow noopener\">Big Bang Original Unico<\/a>, a timepiece Hublot describes not as an accessory but an extension of Jung Kook\u2019s \u201ccreative code\u201d. Like the watch itself\u2014meticulously built layer by layer\u2014Jung Kook has crafted his international impact not by shortcuts but by expanding boundaries and rewriting rules.<\/p>\n<p>Hublot CEO Julien Tornare framed Jung Kook as \u201cone of the most influential artists of his generation\u201d, praising his precision, passion and innovation\u2014qualities that align with the brand\u2019s own trailblazing spirit. Jung Kook shared that whilst he wasn\u2019t initially a watch enthusiast, he came to admire Hublot\u2019s confidence and timeless identity, making this partnership feel genuinely rooted in mutual respect.<\/p>\n<p>This move doesn\u2019t just elevate Hublot into the cultural conversation of the next decade\u2014it signals how luxury and youth culture now intersect, rewriting what it means to define status, creativity and influence in 2026.<\/p>\n<p>\t\t\t\t\t\t\t\t<script async src=\"\/\/www.instagram.com\/embed.js\"><\/script><\/p>\n","protected":false},"excerpt":{"rendered":"British GQ Swiss luxury watchmaker Hublot just hit another cultural apex by officially naming Jung Kook\u2014global Pop titan&hellip;\n","protected":false},"author":2,"featured_media":4052,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[4],"tags":[3545,3546,3547,3328,1220,41,17],"class_list":["post-4051","post","type-post","status-publish","format-standard","has-post-thumbnail","category-switzerland","tag-bts","tag-hublot","tag-jung-kook","tag-seoul","tag-south-korea","tag-swiss","tag-switzerland"],"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/posts\/4051","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/comments?post=4051"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/posts\/4051\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/media\/4052"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/media?parent=4051"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/categories?post=4051"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/ch\/wp-json\/wp\/v2\/tags?post=4051"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}