{"id":105849,"date":"2026-06-03T09:21:13","date_gmt":"2026-06-03T09:21:13","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/105849\/"},"modified":"2026-06-03T09:21:13","modified_gmt":"2026-06-03T09:21:13","slug":"aaa-auto-ceka-nova-era-kretinsky-chce-od-autobazaru-rychlejsi-rust","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/105849\/","title":{"rendered":"AAA Auto \u010dek\u00e1 nov\u00e1 \u00e9ra, K\u0159et\u00ednsk\u00fd chce od autobazaru rychlej\u0161\u00ed r\u016fst"},"content":{"rendered":"

Byla to jedna z nejspecifi\u010dt\u011bj\u0161\u00edch akvizic, do kter\u00e9 se pustila EP Equity Investment miliard\u00e1\u0159e Daniela K\u0159et\u00ednsk\u00e9ho. Tak popisuje n\u00e1kup autobazaru Aures Holdings<\/a>\u00a0Petr Kudela, investi\u010dn\u00ed mana\u017eer EPEI, kter\u00fd vedl celou transakci a spoluvytv\u00e1\u0159\u00ed novou strategii zna\u010dky AAA Auto. A tak\u00e9 mu\u017e, jen\u017e dohl\u00ed\u017e\u00ed na co nejefektivn\u011bj\u0161\u00ed spr\u00e1vu necel\u00e9 stovky tis\u00edc vozidel ve flotil\u00e1ch ovl\u00e1dan\u00fdch firem v Evrop\u011b.\u00a0<\/p>\n

K\u0159et\u00ednsk\u00fd (spoluvlastn\u00edk vydavatele webu e15.cz, pozn. aut.) t\u00edmto n\u00e1kupem vstoupil na \u00fapln\u011b nov\u00fd trh, byznys s ojetinami EPEI d\u0159\u00edve neznala. Akvizice se z\u00e1rove\u0148 za\u0159adila k v\u016fbec nejd\u00e9le se t\u00e1hnouc\u00edm. O autobazar toti\u017e m\u011bla skupina z\u00e1jem u\u017e p\u0159ed necelou dek\u00e1dou, kdy fond Abris Capital Partners poprv\u00e9 zkoumal mo\u017enosti prodeje. Zm\u011bna majitele p\u0159i\u0161la a\u017e koncem lo\u0148sk\u00e9ho roku, fin\u00e1ln\u011b byla transakce dokon\u010dena letos na ja\u0159e.\u00a0<\/p>\n

Ojet\u00e1 \u0160koda Octavia je jedni\u010dkou i u AAA Auto<\/p>\n

S nov\u00fdm vlastn\u00edkem p\u0159ich\u00e1zej\u00ed nov\u00e9 priority, nap\u0159\u00edklad d\u016fraz na hbit\u011bj\u0161\u00ed expanzi na \u010desko-slovensko-polsk\u00e9m trhu, kde jsou AAA doma. \u201eS managementem \u0159e\u0161\u00edme<\/a>,\u00a0jak by mohl n\u00e1\u0161 tr\u017en\u00ed pod\u00edl r\u016fst rychleji, kdy\u017e m\u00e1 autobazar ve\u0161ker\u00e9 v\u00fdhody proti konkurenci. Data, um\u011blou inteligenci, ekonomiku rozsahu a postaven\u00ed dominantn\u00edho hr\u00e1\u010de,\u201c popisuje Kudela.\u00a0<\/p>\n

\n\t\t\t\tAnketa\n\t\t\t<\/p>\n

\n\t\t\t\tKupovali byste si dnes ojet\u00fd automobil od velk\u00e9ho autobazaru, nebo rad\u011bji od soukrom\u00e9ho prodejce?\n\t\t\t<\/p>\n

Rad\u011bji od velk\u00e9ho autobazaru<\/p>\n

Rad\u011bji od soukrom\u00e9ho prodejce<\/p>\n

Z\u00e1le\u017eelo by na konkr\u00e9tn\u00ed nab\u00eddce<\/p>\n

Ojet\u00e9 auto bych nekupoval\/a<\/p>\n

Na \u010desk\u00e9m trhu autobazar\u016f maj\u00ed AAA asi patn\u00e1ctiprocentn\u00ed pod\u00edl, kter\u00fd cht\u011bj\u00ed zdvojn\u00e1sobit, ide\u00e1ln\u011b do konce dek\u00e1dy. Spolu s expanz\u00ed v Polsku a na Slovensku to v praxi znamen\u00e1 prodej 230 tis\u00edc ojetin ro\u010dn\u011b nam\u00edsto lo\u0148sk\u00fdch 111 tis\u00edc. Na cel\u00e9m trhu se podle dat Aures Holdings loni zobchodovalo t\u00e9m\u011b\u0159 850 tis\u00edc ojet\u00fdch osobn\u00edch voz\u016f. Typicky jde o dvan\u00e1ctilet\u00fd automobil s n\u00e1jezdem 160 tis\u00edc kilometr\u016f za 324 tis\u00edc korun, nej\u010dast\u011bji s logem \u0160koda, Volkswagen, Ford, BMW a Mercedes-Benz.\u00a0<\/p>\n

T\u0159etinov\u00e9ho pod\u00edlu chce bazar dos\u00e1hnout mimo jin\u00e9 expanz\u00ed do region\u016f, kde u\u017e otev\u00edr\u00e1 men\u0161\u00ed, takzvan\u00e9 expresn\u00ed pobo\u010dky. Jimi oslovuje nov\u00e9 z\u00e1kazn\u00edky t\u0159eba v \u0160umperku, Karvin\u00e9, T\u0159eb\u00ed\u010di nebo v Praze na Zli\u010d\u00edn\u011b. Kudela nevylu\u010duje tak\u00e9 r\u016fst formou akvizic, tedy p\u0159\u00edpadn\u00fdch n\u00e1kup\u016f konkuren\u010dn\u00edch tuzemsk\u00fdch autobazar\u016f. K t\u011bm v\u011bt\u0161\u00edm pat\u0159\u00ed nap\u0159\u00edklad Auto ESA, Davo Car, Louda Auto, Auto Jarov nebo Mama Car. V\u00fdznamnou roli sehr\u00e1vaj\u00ed i zprost\u0159edkovatel\u00e9 jako weby TipCars, Sauto nebo Carvago.\u00a0<\/p>\n

\n

Prioritu klade K\u0159et\u00ednsk\u00e9ho EPEI tak\u00e9 na r\u016fst \u010dist\u00e9ho zisku, kter\u00fd i p\u0159es dominantn\u00ed postaven\u00ed AAA na trhu dlouhodob\u011b \u010din\u00ed jen asi dv\u011b procenta z tr\u017eeb o objemu 33 miliard korun, \u0159\u00edk\u00e1 Kudela. Vy\u0161\u0161\u00ed mar\u017ei maj\u00ed p\u0159in\u00e9st \u0161krty v n\u00e1kladov\u00fdch polo\u017ek\u00e1ch. Tu nejv\u011bt\u0161\u00ed vytv\u00e1\u0159ej\u00ed t\u0159i tis\u00edcovky zam\u011bstnanc\u016f. Nap\u0159\u00edklad p\u0159i otev\u00edr\u00e1n\u00ed nov\u00fdch pobo\u010dek by autobazar m\u011bl nab\u00edrat m\u00e9n\u011b lidsk\u00fdch pracovn\u00edk\u016f a v\u00edce \u010dinnost\u00ed sv\u011b\u0159ovat um\u011bl\u00e9 inteligenci.\u00a0<\/p>\n

\u201eP\u0159i budouc\u00edm r\u016fstu bychom m\u011bli maximalizovat \u00faspory z rozsahu a vyu\u017eit\u00ed um\u011bl\u00e9 inteligence, abychom byli schopni sni\u017eovat n\u00e1klady na prodan\u00e9 auto. Pomoct by n\u00e1m v tom m\u011bl tak\u00e9 prob\u00edhaj\u00edc\u00ed projekt revize proces\u016f a odstran\u011bn\u00ed duplicitn\u00edch a neefektivn\u00edch krok\u016f, kter\u00fd management AAA spustil kr\u00e1tce p\u0159ed na\u0161\u00edm vstupem do firmy,\u201c dod\u00e1v\u00e1 Kudela.\u00a0<\/p>\n

Spolehliv\u00e1 ma\u0161ina<\/p>\n

\u201e\u00c1\u010dka<\/a>\u201c nep\u0159edstavuj\u00ed raketov\u011b rychle rostouc\u00ed start-up, ale naopak spolehlivou a relativn\u011b n\u00edzkomar\u017eovou ma\u0161inu s unik\u00e1tn\u00edm know-how. A pr\u00e1v\u011b to je jeden z hlavn\u00edch d\u016fvod\u016f, pro\u010d se K\u0159et\u00ednsk\u00e9ho skupina zaj\u00edmala o autobazar u\u017e p\u0159ed necelou dek\u00e1dou. Firmy, kter\u00e9 pat\u0159\u00ed do struktur jednoho z nejbohat\u0161\u00edch \u010cech\u016f, toti\u017e provozuj\u00ed des\u00edtky tis\u00edc automobil\u016f po cel\u00e9 Evrop\u011b. Jen v \u010cesku a na Slovensku jich je asi p\u011bt tis\u00edc. Ro\u010dn\u011b generuj\u00ed n\u00e1klady ve v\u00fd\u0161i 600 milion\u016f korun, kter\u00e9 chce skupina Daniela K\u0159et\u00ednsk\u00e9ho stla\u010dit na minimum. A to je \u00fakol, se kter\u00fdm m\u016f\u017ee AAA v\u00fdznamn\u011b pomoct.\u00a0<\/p>\n

\"K\u0159et\u00ednsk\u00fd<\/a>K\u0159et\u00ednsk\u00fd m\u011bn\u00ed AAA Auto. Z aut\u00ed\u010dk\u00e1\u0159\u016f se maj\u00ed st\u00e1t nenasytn\u00ed dravci, kte\u0159\u00ed skoup\u00ed konkurenci<\/a><\/p>\n

\u201eV\u011bd\u00ed, co je dobr\u00e1 cena nov\u011b nakupovan\u00fdch aut. N\u011bkdy je p\u011btiprocentn\u00ed sleva lep\u0161\u00ed ne\u017e dvacetiprocentn\u00ed, proto\u017ee dan\u00e1 zna\u010dka nerozd\u00e1v\u00e1 slevy, tud\u00ed\u017e z\u016fstatkov\u00e9 hodnoty aut neklesaj\u00ed tak rychle a my je pak l\u00e9pe prod\u00e1me,\u201c vysv\u011btluje Kudela.\u00a0<\/p>\n

EPEI nej\u010dast\u011bji spolupracuje se \u0160kodou Auto<\/a>. Vozy obvykle nakupuje na operativn\u00ed leasing a po m\u00e9n\u011b ne\u017e p\u011bti letech se jich zbavuje. Ro\u010dn\u011b se jedn\u00e1 o v\u00edce ne\u017e tis\u00edcovku voz\u016f v hodnot\u011b stovek milion\u016f korun. Nov\u011b by mohla skupina prod\u00e1vat vozy prost\u0159ednictv\u00edm autobazar\u016f AAA.\u00a0<\/p>\n

\u201eVelk\u00e9 t\u00e9ma je pro n\u00e1s i v\u00fdzva, jak pr\u016fb\u011b\u017en\u011b prod\u00e1vat n\u011bkter\u00e9 z pades\u00e1ti tis\u00edc ojet\u00fdch \u010derven\u00fdch dod\u00e1vek britsk\u00e9 Royal Mail za spr\u00e1vnou cenu. Maj\u00ed \u0159\u00edzen\u00ed na prav\u00e9 stran\u011b a do kontinent\u00e1ln\u00ed Evropy je z Brit\u00e1nie nevyvezete,\u201c nazna\u010duje Kudela. EPEI p\u0159evzala vlastn\u00edka britsk\u00e9 po\u0161ty, spole\u010dnost International Distribution Services, b\u011bhem lo\u0148sk\u00e9ho roku.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Byla to jedna z nejspecifi\u010dt\u011bj\u0161\u00edch akvizic, do kter\u00e9 se pustila EP Equity Investment miliard\u00e1\u0159e Daniela K\u0159et\u00ednsk\u00e9ho. Tak popisuje…\n","protected":false},"author":2,"featured_media":105850,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[10218,9289,10040,2074,1993,67,68,8005,3467,10221,317,1351],"class_list":["post-105849","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-aaa-auto","tag-aures-holdings","tag-autobazary","tag-automobily","tag-bmw","tag-business","tag-byznys","tag-daniel-kretinsky","tag-ojete-vozy","tag-ojetiny","tag-skoda-auto","tag-volkswagen"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116685444719420269","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/105849","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=105849"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/105849\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/105850"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=105849"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=105849"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=105849"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}