{"id":109321,"date":"2026-06-06T14:55:14","date_gmt":"2026-06-06T14:55:14","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/109321\/"},"modified":"2026-06-06T14:55:14","modified_gmt":"2026-06-06T14:55:14","slug":"pod-carou-ai-obrazy-jsou-az-moc-dokonale-pomuze-nam-obrat-k-rucni-tvorbe","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/109321\/","title":{"rendered":"Pod \u010darou: AI obrazy jsou a\u017e moc dokonal\u00e9. Pom\u016f\u017ee n\u00e1m obrat k\u00a0ru\u010dn\u00ed tvorb\u011b?"},"content":{"rendered":"

V newsletteru Pod \u010darou popisuje ka\u017edou sobotu Matou\u0161 Hrdina spole\u010densk\u00e9 trendy, kter\u00e9 sice v\u00edd\u00e1me v\u0161ude kolem sebe, ale v\u00a0p\u0159\u00edlivu ka\u017edodenn\u00edho zpravodajstv\u00ed trochu zanikaj\u00ed mezi \u0159\u00e1dky. Pokud v\u00e1s uk\u00e1zka zaujme, p\u0159ihlaste se k\u00a0odb\u011bru<\/a> pln\u00e9 verze newsletteru.<\/p>\n

Rozt\u0159esen\u00e9, jakoby ru\u010dn\u011b psan\u00e9 v\u00fdv\u011bsn\u00ed \u0161t\u00edty, slogany a\u00a0etikety. Zrnit\u00e9 fotografie, otrhan\u00e9 kol\u00e1\u017ee, tiskov\u00e9 nedokonalosti a\u00a0v\u0161eobecn\u00fd p\u0159\u00eddech retra. A\u0165 u\u017e se pod\u00edv\u00e1me do reg\u00e1l\u016f v\u00a0obchodech nebo na nov\u00e9 reklamn\u00ed kampan\u011b, zd\u00e1 se, \u017ee nejv\u011bt\u0161\u00edm h\u0159\u00edchem se st\u00e1v\u00e1 v\u0161e dokonal\u00e9, nale\u0161t\u011bn\u00e9 a\u00a0z\u00e1\u0159iv\u00e9\u00a0\u2013 kdysi pokrokov\u00e1 estetika, kterou si ale nyn\u00ed spojujeme s\u00a0vizu\u00e1ln\u00edm brakem produkovan\u00fdm AI n\u00e1stroji.<\/p>\n

Ilustr\u00e1to\u0159i, grafici, design\u00e9\u0159i a\u00a0dal\u0161\u00ed tv\u016frci kv\u016fli chatbot\u016fm nejen p\u0159i\u0161li o\u00a0podstatnou \u010d\u00e1st ob\u017eivy, ale byli tak\u00e9 donuceni k\u00a0v\u00fdrazn\u00e9 zm\u011bn\u011b stylu. Dokonalost a\u00a0hladkost u\u017e nen\u00ed automatick\u00fdm indik\u00e1torem n\u00e1ro\u010dn\u00e9 profesion\u00e1ln\u00ed pr\u00e1ce. Prav\u00e1 lidsk\u00e1 tvorba sice nab\u00fdv\u00e1 na cen\u011b, jen\u017ee ji nen\u00ed lehk\u00e9 na prvn\u00ed pohled jasn\u011b prok\u00e1zat, a\u00a0ru\u010dn\u00ed v\u00fdrobu je tak v\u00a0mnoha oborech nutn\u00e9 velmi okat\u011b zd\u016fraz\u0148ovat. AI si ale porad\u00ed i\u00a0s rozt\u0159esenou \u201elidskou\u201c nedokonalost\u00ed a\u00a0zaj\u00edmav\u00e1 m\u00f3dn\u00ed vlna se snadno zvrh\u00e1v\u00e1 ve snobstv\u00ed \u010di po\u0161etilou l\u00e1sku k\u00a0neum\u011btelstv\u00ed.<\/p>\n

Autentick\u00e9 d\u011btsk\u00e9 \u010dm\u00e1ranice<\/p>\n

Nov\u00fd trend se v\u00fdrazn\u011b projevuje zejm\u00e9na na poli grafick\u00e9ho designu, kde se zd\u00e1nliv\u011b propad\u00e1me o\u00a0cel\u00e9 dek\u00e1dy nazp\u011bt. Dokonal\u00e9 a\u00a0na prvn\u00ed pohled digit\u00e1ln\u011b vytvo\u0159en\u00e9 plak\u00e1ty \u010di klipy za\u010d\u00ednaj\u00ed kv\u016fli vp\u00e1du AI p\u016fsobit lacin\u011b a\u00a0p\u0159ib\u00fdvaj\u00ed tak d\u00edla, kter\u00e1 jako by na dve\u0159e \u0161koln\u00edho z\u00e1chodu na\u010dm\u00e1ral znud\u011bn\u00fd teenager.<\/p>\n

N\u00e1stup \u201elo-fi\u201c estetiky ned\u00e1vno rozeb\u00edral<\/a> report\u00e9r magaz\u00ednu New Yorker Kyle Chayka, kter\u00fd jako typick\u00e9 p\u0159\u00edklady uv\u00e1d\u00ed t\u0159eba plak\u00e1t<\/a> na turn\u00e9 kapely Weezer nebo ozn\u00e1men\u00ed<\/a> o\u00a0nov\u00e9m eventu hudebnice Charli XCX, kter\u00e9 p\u0159ipom\u00edn\u00e1 n\u00e1kupn\u00ed seznam na dve\u0159\u00edch ledni\u010dky. \u0158ada lid\u00ed se tak\u00e9 vrac\u00ed k\u00a0tvorb\u011b let\u00e1k\u016f, zin\u016f a\u00a0dal\u0161\u00edch tiskovin, ide\u00e1ln\u011b s\u00a0vyu\u017eit\u00edm kol\u00e1\u017e\u00ed a\u00a0jin\u00fdch, z\u0159eteln\u011b ru\u010dn\u00edch technik\u00a0\u2013 u\u017e l\u00e9ta to ostatn\u011b jde vid\u011bt i\u00a0na p\u0159ehl\u00eddk\u00e1ch mlad\u00fdch \u010desk\u00fdch ilustr\u00e1tor\u016f a\u00a0grafik\u016f, kde se to (jinak bezesporu zaj\u00edmav\u00fdmi) kresbami propiskou \u010di fixami jen hem\u017e\u00ed.<\/p>\n

Poslechn\u011bte si audioverzi newsletteru na\u010dtenou autorem.<\/p>\n

V\u00fdrazn\u011b neum\u011btelsk\u00e1, na\u010dm\u00e1ran\u00e1 estetika, pros\u00e1kl\u00e1 nedokonalost\u00ed a\u00a0hrubost\u00ed, prosakuje i\u00a0do jin\u00fdch oblast\u00ed v\u010detn\u011b psan\u00ed. Zat\u00edmco d\u0159\u00edve byly hrubky a\u00a0stylistick\u00e9 kotrmelce p\u0159\u00edznakem lenosti a\u00a0hlouposti a\u00a0zejm\u00e9na v\u00a0seznamovac\u00edch aplikac\u00edch mohlo j\u00edt o\u00a0jasnou \u201ered flag<\/a>\u201c, te\u010f mohou naopak slou\u017eit jako d\u016fkaz lidsk\u00e9ho p\u016fvodu textu a\u00a0obrana p\u0159ed na\u0159\u010den\u00edm z\u00a0pou\u017e\u00edv\u00e1n\u00ed AI. Pot\u00ed\u017e je ov\u0161em v\u00a0tom, \u017ee p\u0159eklepy lze do AI textu doplnit ex post, a\u00a0nav\u00edc u\u017e i\u00a0tento \u00fakon v\u011bt\u0161inou AI n\u00e1stroje na po\u017e\u00e1d\u00e1n\u00ed zvl\u00e1dnou samy.<\/p>\n

Toto \u00faskal\u00ed se projevuje i\u00a0p\u0159i vizu\u00e1ln\u00ed tvorb\u011b. Je pravda, \u017ee vycizelovan\u00fd a\u00a0z\u00e1\u0159iv\u00fd digit\u00e1ln\u00ed obraz je velmi typick\u00fdm projevem AI a\u00a0bezesporu zaplavuje cel\u00fd internet. Do velk\u00e9 m\u00edry je to ale zp\u016fsobeno t\u00edm, \u017ee jde o \u201ez\u00e1kladn\u00ed\u201c v\u00fdrazov\u00fd styl mnoha chatbot\u016f, kter\u00fd je l\u00edbiv\u00fd a\u00a0v\u011bt\u0161ina u\u017eivatel\u016f si s\u00a0n\u00edm miler\u00e1da vysta\u010d\u00ed.<\/p>\n

P\u0159i tro\u0161e snahy ov\u0161em nic nebr\u00e1n\u00ed tomu, abychom chatbota ponoukli k\u00a0v\u00edce \u201eru\u010dn\u00edmu\u201c stylu. Dokazov\u00e1n\u00ed lidsk\u00e9 tvorby se tak d\u00e1l komplikuje a\u00a0Chayka zmi\u0148uje i\u00a0s\u00edl\u00edc\u00ed trend, kdy tv\u016frci mus\u00ed sv\u00fdm d\u00edl\u016fm nejen dod\u00e1vat jasnou \u201eru\u010dn\u00ed\u201c estetiku, ale tak\u00e9 na videu dokumentovat cel\u00fd proces kresby \u010di navrhov\u00e1n\u00ed, aby se tak vyhnuli p\u0159\u00edpadn\u00e9mu o\u010der\u0148ov\u00e1n\u00ed.<\/p>\n

D\u017e\u00edny jako hadr na podlahu<\/p>\n

P\u0159i grafick\u00e9 tvorb\u011b m\u00e1 lo-fi estetika celkem jasn\u00fd princip a\u00a0kontury, ale tento trend postupn\u011b prosakuje i\u00a0do sektor\u016f, kde ru\u010dnost a\u00a0neum\u011blost funguje ve v\u00edce p\u0159enesen\u00e9 rovin\u011b\u00a0\u2013 typicky t\u0159eba v\u00a0m\u00f3d\u011b. Odpor k\u00a0p\u0159\u00edli\u0161 dokonal\u00e9 \u201einstagramov\u00e9\u201c kr\u00e1se s\u00edl\u00ed u\u017e del\u0161\u00ed dobu, ale sou\u010dasn\u00e1 nevole k\u00a0AI j\u00ed zasadila dal\u0161\u00ed t\u011b\u017ekou r\u00e1nu a\u00a0najednou je tak hitem non\u0161alantn\u011b rozmazan\u00e1 \u0159asenka, chaotick\u00fd make-up \u010di estetika \u201emessy girl<\/a>\u201c.<\/p>\n

Kdy\u017e u\u017e kosmetick\u00e9 firmy v\u00a0kampan\u00edch mus\u00ed nasazovat fotografii, p\u0159edh\u00e1n\u011bj\u00ed se v\u00a0nedokonal\u00e9 zrnitosti a\u00a0(pe\u010dliv\u011b aran\u017eovan\u00e9m) nepo\u0159\u00e1dku\u00a0\u2013 pro fotky koupelnov\u00fdch poli\u010dek s\u00a0\u0159\u00e1dn\u011b odrban\u00fdmi, \u0161pinav\u00fdmi a\u00a0nap\u016fl pr\u00e1zdn\u00fdmi flakony a\u00a0tubami se pou\u017e\u00edv\u00e1 i\u00a0v\u00fdraz<\/a> \u201eshelfie\u201c nebo v\u00e1gn\u00ed n\u00e1lepka \u201ecluttercore\u201c.<\/p>\n

<\/a><\/p>\n

Loni tu byla m\u00f3da o\u0161oupan\u00fdch luxusn\u00edch kabelek<\/a> z\u00a0druh\u00e9 ruky, kter\u00e1 voln\u011b navazovala na druhdy popul\u00e1rn\u00ed \u201equiet luxury\u201c (tedy estetiku nen\u00e1padn\u00e9ho bohatstv\u00ed v\u00a0podob\u011b drah\u00fdch svetr\u016f apod.). New York Times se u\u017e p\u0159ed del\u0161\u00ed dobou pono\u0159ily do sc\u00e9ny<\/a> p\u0159ekupn\u00edk\u016f extr\u00e9mn\u011b obno\u0161en\u00fdch a\u00a0d\u011brav\u00fdch m\u00f3dn\u00edch kousk\u016f, kter\u00e9 p\u0159ipom\u00ednaj\u00ed sp\u00ed\u0161e hadr na podlahu, ale pr\u00e1v\u011b proto jsou za n\u011b nad\u0161enci ochotn\u00ed d\u00e1t tis\u00edce dolar\u016f\u00a0\u2013 mnoh\u00e9 zna\u010dky toti\u017e u\u017e l\u00e9ta ve velk\u00e9m produkuj\u00ed um\u011ble \u201eobno\u0161en\u00e9\u201c d\u017e\u00edny \u010di boty a\u00a0na cen\u011b tak stoup\u00e1 ta prav\u00e1 patina vytvo\u0159en\u00e1 dek\u00e1dami no\u0161en\u00ed.<\/p>\n

Asi nen\u00ed t\u0159eba dod\u00e1vat, \u017ee je to ve v\u00fdsledku stejn\u00e9 pokryteck\u00e9 snobstv\u00ed (mezi d\u00edrou vyrobenou v\u00a0tov\u00e1rn\u011b a\u00a0koupenou v\u00a0luxusn\u00edm vete\u0161nictv\u00ed nen\u00ed rozd\u00edl) a\u00a0na posedlosti patinou a\u00a0z\u00e1platami se to projevuje nejl\u00e9pe. P\u011bkn\u011b to shrnuje tato \u010derstv\u00e1 anal\u00fdza<\/a>, jej\u00ed\u017e autorka podot\u00fdk\u00e1, \u017ee u\u017e nesta\u010d\u00ed jen signalizovat nen\u00e1padn\u00e9 bohatstv\u00ed, ale tak\u00e9 zabydlenost a\u00a0historii propsanou do ka\u017ed\u00e9ho kusu na\u0161eho oble\u010den\u00ed \u010di n\u00e1bytku.<\/p>\n

N\u00e1vrh\u00e1\u0159i a\u00a0design\u00e9\u0159i vedle patiny s\u00e1zej\u00ed i\u00a0na okatou nedokonalost (Prada m\u011bla ve sv\u00e9 \u010derstv\u00e9 kolekci<\/a> na oble\u010den\u00ed \u0161pinav\u00e9 fleky a\u00a0p\u0159ip\u00e1leniny od \u017eehli\u010dky) a\u00a0\u010dasto si pom\u00e1haj\u00ed recyklac\u00ed star\u0161\u00edch m\u00f3dn\u00edch etap, kdy u\u017e d\u0159\u00edve b\u00fdvala obno\u0161en\u00e1 vete\u0161 v\u00a0kurzu. Mimo jin\u00e9 se tak t\u0159eba vrac\u00ed estetika devades\u00e1tkov\u00e9ho grunge\u00a0\u2013 by\u0165 si Kurt Cobain sv\u00e9 otrhan\u00e9 mikiny a\u00a0uma\u0161t\u011bn\u00e9 vlasy jist\u011b nepo\u0159\u00eddil v\u00a0luxusn\u00edm butiku.<\/p>\n

D\u00e1 se tu tak mluvit o\u00a0simulovan\u00e9 historii nebo ukraden\u00e9 sl\u00e1v\u011b. Dlouho pou\u017e\u00edvan\u00e9 v\u011bci v\u00a0sob\u011b skute\u010dn\u011b nesou zku\u0161enosti a\u00a0b\u011bh \u010dasu, jen\u017ee jejich rychl\u00fdm n\u00e1kupem na sebe tyto aspekty jen tak lehce nep\u0159eneseme. Kritici podot\u00fdkaj\u00ed, \u017ee v\u00edce ne\u017e kdy jindy stoup\u00e1 v\u00a0online komunikaci a\u00a0reklam\u011b, ale i\u00a0v mezilidsk\u00e9m styku d\u016fle\u017eitost d\u016fv\u011bry\u00a0\u2013 a\u00a0z\u00e1liba v\u00a0nov\u011b po\u0159\u00edzen\u00e9 obno\u0161en\u00e9 vete\u0161i je tu jen nepoctivou zkratkou.<\/p>\n

Zbyte\u010dn\u00e9 ohl\u00e9dnut\u00ed do minulosti<\/p>\n

Cel\u00e1 vlna lo-fi estetiky, obno\u0161enosti a\u00a0ostentativn\u00ed \u201eru\u010dn\u00ed\u201c nedokonalosti je u\u017e od z\u00e1kladu pr\u00e1zdn\u00e1 a\u00a0po\u0161etil\u00e1, proto\u017ee pop\u00edr\u00e1 svou vlastn\u00ed logiku. Je pochopiteln\u00e9, \u017ee p\u0159\u00edval lacin\u00e9ho a\u00a0otravn\u00e9ho AI braku (ale t\u0159eba taky hyperrychl\u00e9 m\u00f3dy z\u00a0Temu) posiluje d\u016fle\u017eitost pomal\u00e9 a\u00a0profesion\u00e1ln\u00ed lidsk\u00e9 tvorby, jen\u017ee v\u00a0tom spo\u010d\u00edv\u00e1 z\u00e1klad v\u011bci\u00a0\u2013 pokud chceme t\u00e9to hodnoty opravdu dos\u00e1hnout, poctivou ru\u010dn\u00ed pr\u00e1ci nem\u016f\u017eeme o\u0161idit.<\/p>\n

V\u011bt\u0161ina grafik\u016f nebo ilustr\u00e1tor\u016f u\u017e techniky linorytu, perokresby, akvarelu \u010di ru\u010dn\u00edho p\u00edsmomal\u00ed\u0159stv\u00ed dob\u0159e neovl\u00e1d\u00e1 nebo na n\u011b (ze zcela pochopiteln\u00fdch d\u016fvod\u016f) nem\u00e1 \u010das, ale kdy\u017e je jen imituj\u00ed pomoc\u00ed digit\u00e1ln\u00edch n\u00e1stroj\u016f, dos\u00e1hnou jen zam\u011bniteln\u00e9ho v\u00fdsledku, kter\u00e9mu se cht\u011bli vyhnout\u00a0\u2013 pr\u00e1v\u011b ona ru\u010dn\u00ed tvorba neodmysliteln\u011b ovliv\u0148uje autorsk\u00e9 mo\u017enosti a\u00a0t\u00edm i\u00a0podobu v\u00fdsledn\u00e9ho d\u00edla, kde\u017eto Photoshop je st\u00e1le jen Photoshop.<\/p>\n

Kdy\u017e se na \u201eru\u010dn\u00ed\u201c plak\u00e1ty a\u00a0etikety vrhnou v\u0161echny zna\u010dky, skon\u010d\u00ed zase u\u00a0nerozli\u0161iteln\u00e9 uniformity, a\u00a0nav\u00edc t\u00edm trochu tragikomicky pop\u00edraj\u00ed um\u011bleck\u00fd a\u00a0kulturn\u00ed v\u00fdvoj\u00a0\u2013 mnoh\u00e9 z\u00a0on\u011bch p\u016fvabn\u00fdch \u201eretro\u201c technik a\u00a0estetik byly ve sv\u00e9 dob\u011b \u0161pi\u010dkov\u00e9 hi-tech postupy, a\u00a0tehdej\u0161\u00ed tv\u016frci by se asi hodn\u011b divili, pro\u010d je dnes n\u011bkdo zkou\u0161\u00ed replikovat, kdy\u017e m\u00e1 k\u00a0dispozici mnohem pokro\u010dilej\u0161\u00ed n\u00e1stroje a\u00a0mo\u017enosti.<\/p>\n

Tot\u00e9\u017e plat\u00ed i\u00a0pro m\u00f3du, kde v\u0161e nab\u00fdv\u00e1 nep\u011bkn\u00fd od\u00e9r snobstv\u00ed a\u00a0p\u0159etv\u00e1\u0159ky. Projevilo se to u\u017e p\u0159i m\u00f3dn\u00ed vln\u011b pracovn\u00edch od\u011bv\u016f<\/a>, kdy si lid\u00e9 z\u00a0kreativn\u00edch t\u0159\u00edd za\u010dali libovat v\u00a0retro historick\u00fdch, ale nikoliv sou\u010dasn\u00fdch mont\u00e9rk\u00e1ch. Aktu\u00e1ln\u00ed posedlost \u201epatinou\u201c v\u0161eho druhu m\u00e1 v\u00a0sob\u011b podobnou pachu\u0165.<\/p>\n

<\/a><\/p>\n

Z\u00e1platovan\u00e9 \u201enad\u010dasov\u00e9\u201c kousky v\u011bt\u0161inou jejich milovn\u00edci konzumn\u011b nakupuj\u00ed jako na b\u011b\u017e\u00edc\u00edm p\u00e1su. Lid\u00e9, kte\u0159\u00ed skute\u010dn\u011b dvacet let nos\u00ed jedny roztrhan\u00e9 kalhoty a\u00a0v kapse ohlodan\u00fd \u0161pa\u010dek tu\u017eky, b\u00fdvaj\u00ed zpravidla jedinci, kter\u00fdm jsou trendy tot\u00e1ln\u011b ukraden\u00e9 a\u00a0rozhodn\u011b se nikomu nic nesna\u017e\u00ed signalizovat. A\u00a0kdy\u017e si pak jejich exkluzivn\u011b d\u011brav\u00e9 d\u017e\u00edny v\u00a0dal\u0161\u00edm kole nat\u00e1hne blahobytn\u00fd kancel\u00e1\u0159sk\u00fd povale\u010d, sna\u017e\u00ed se t\u00edm budovat auru, kter\u00e9 stejn\u011b nikdy nedos\u00e1hne.<\/p>\n

Stoj\u00ed tak\u00e9 za zm\u00ednku, \u017ee tu do hry \u010dasto vstupuje nejen odpor k\u00a0AI braku a\u00a0p\u0159etechnizovan\u00e9 dokonalosti, ale i\u00a0p\u0159\u00edzemn\u011bj\u0161\u00ed motivy. Nen\u00ed n\u00e1hodou, \u017ee se dnes do m\u00f3dy vrac\u00ed i\u00a020\u00a0let star\u00e1 tradice mileni\u00e1lsk\u00e9ho hipsterismu a\u00a0s n\u00ed spojen\u00e9 retro estetiky v\u0161eho druhu\u00a0\u2013 kdy\u017e jsme tehdy za\u010dali p\u00edt pivo ze zava\u0159ova\u010dek a\u00a0vysed\u00e1vat na n\u00e1bytku z\u00a0palet, byl to trend vynucen\u00fd nouz\u00ed a\u00a0hospod\u00e1\u0159skou kriz\u00ed, kter\u00fd se v\u011brn\u011b zrcadl\u00ed i\u00a0v dne\u0161n\u00ed realit\u011b a\u00a0v mnoha p\u0159\u00edpadech je tak veleben\u00ed v\u011bc\u00ed z\u00a0druh\u00e9 ruky jen nutnost p\u0159elakovan\u00e1 jako hrdinn\u00e1 rebelie proti chatbot\u016fm.<\/p>\n

Vlna lo-fi estetiky a\u00a0veleben\u00ed ru\u010dn\u00ed pr\u00e1ce samoz\u0159ejm\u011b m\u016f\u017ee m\u00edt i\u00a0pozitivn\u00ed dopady a\u00a0pokud alespo\u0148 trochu zv\u00fd\u0161\u00ed postaven\u00ed a\u00a0oce\u0148ov\u00e1n\u00ed \u017eivo\u0159\u00edc\u00edch grafik\u016f a\u00a0ilustr\u00e1tor\u016f, je to jen dob\u0159e. Coby metoda odporu proti AI je ale mrtv\u00e1 ji\u017e v\u00a0z\u00e1rodku. Podr\u00fdv\u00e1 ji toti\u017e zmi\u0148ovan\u00e1 n\u00e1chylnost k\u00a0fale\u0161n\u00fdm imitac\u00edm skute\u010dn\u00e9 manu\u00e1ln\u00ed tvorby a\u00a0p\u0159edev\u0161\u00edm m\u00ed\u0159\u00ed na \u0161patn\u00e9 c\u00edle.<\/p>\n

\u0160kodliv\u00e1 je technologick\u00e1 korporace berouc\u00ed sv\u00fdmi n\u00e1stroji ob\u017eivu lidsk\u00e9mu um\u011blci\u00a0\u2013 nikoliv k\u00fd\u010dovit\u00fd AI obr\u00e1zek. Stejn\u011b tak je \u0161patn\u00fd glob\u00e1ln\u00ed \u0159et\u011bzec vyko\u0159is\u0165ov\u00e1n\u00ed a\u00a0ekologick\u00e9 devastace\u00a0\u2013 nikoliv \u010dist\u00e9 nov\u00e9 d\u017e\u00edny nebo b\u00edl\u00e9 tenisky. Pokrok, nov\u00e9 technologie, snadnost a\u00a0jednoduchost jsou samy o\u00a0sob\u011b skv\u011bl\u00e1 v\u011bc, probl\u00e9m le\u017e\u00ed v\u00a0lidech a\u00a0struktur\u00e1ch za nimi.<\/p>\n

Lidsk\u00e1 touha odli\u0161ovat se od mainstreamu je odv\u011bk\u00e1 a\u00a0t\u011b\u017eko s\u00a0n\u00ed n\u011bco nad\u011bl\u00e1me, ale bylo by bl\u00e1hov\u00e9 si myslet, \u017ee plak\u00e1t s\u00a0ru\u010dn\u011b na\u0161kr\u00e1ban\u00fdmi n\u00e1pisy a\u00a0elegantn\u011b sepran\u00e9 triko n\u011bco hlub\u0161\u00edho vy\u0159e\u0161\u00ed. A\u00a0je trochu smutn\u00e9, kdy\u017e brilantn\u00ed tv\u016frci pod tlakem trend\u016f a\u00a0okolnost\u00ed rezignuj\u00ed na inovace a\u00a0v boji o\u00a0p\u0159e\u017eit\u00ed za\u010dnou imitovat d\u011btsk\u00e9 omalov\u00e1nky.<\/p>\n

Pokud se v\u00e1m uk\u00e1zka z\u00a0newsletteru Pod \u010darou l\u00edbila, p\u0159ihlaste se k\u00a0odb\u011bru<\/a>. Ka\u017edou sobotu ho dostanete p\u0159\u00edmo do va\u0161eho e-mailu, v\u010detn\u011b tip\u016f na dal\u0161\u00ed zaj\u00edmav\u00e9 \u010dten\u00ed z\u00a0\u010desk\u00fdch i\u00a0zahrani\u010dn\u00edch m\u00e9di\u00ed.<\/p>\n","protected":false},"excerpt":{"rendered":"V newsletteru Pod \u010darou popisuje ka\u017edou sobotu Matou\u0161 Hrdina spole\u010densk\u00e9 trendy, kter\u00e9 sice v\u00edd\u00e1me v\u0161ude kolem sebe, ale…\n","protected":false},"author":2,"featured_media":109322,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[14],"tags":[2234,335,10573,79,26364,31654,30278,1278,3106,309,126,1450,80],"class_list":["post-109321","post","type-post","status-publish","format-standard","has-post-thumbnail","category-zabava","tag-chatbot","tag-design","tag-designeri","tag-entertainment","tag-ilustrace","tag-ilustratori","tag-kresby","tag-moda","tag-pod-carou","tag-reklama","tag-umela-inteligence-ai","tag-vytvarne-umeni","tag-zabava"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116703744880984254","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/109321","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=109321"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/109321\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/109322"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=109321"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=109321"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=109321"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}