{"id":119989,"date":"2026-06-16T17:52:12","date_gmt":"2026-06-16T17:52:12","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/119989\/"},"modified":"2026-06-16T17:52:12","modified_gmt":"2026-06-16T17:52:12","slug":"vyprodej-v-kfc-poblaznil-cesko-zachranila-polovicni-sleva-znicenou-reputaci","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/119989\/","title":{"rendered":"V\u00fdprodej v\u00a0KFC pobl\u00e1znil \u010cesko: Zachr\u00e1nila polovi\u010dn\u00ed sleva zni\u010denou reputaci?"},"content":{"rendered":"<p>KFC rozjelo kampa\u0148 s\u00a0jasn\u00fdm c\u00edlem: Zam\u00e9st stopy po skand\u00e1lu<\/p>\n<p class=\"e_cz\">Minul\u00fd v\u00edkend nep\u0159\u00e1l cyklist\u016fm ani vod\u00e1k\u016fm tolik jako milovn\u00edk\u016fm sma\u017een\u00e9ho ku\u0159ec\u00edho masa. KFC rozjelo ob\u0159\u00ed kampa\u0148, ve kter\u00e9 l\u00e1kalo na polovi\u010dn\u00ed ceny sv\u00fdch produkt\u016f. \u0160\u00edlenstv\u00ed, kter\u00e9 ochromilo \u010cesko, za sebou v\u0161ak zanechalo velmi ho\u0159kou pachu\u0165. Velkohub\u00e1 reklamn\u00ed hesla, p\u0159ed kter\u00fdmi nebylo \u00faniku, l\u00e1kala na: \u201eMil\u00e9 \u010cesko, p\u0159ij\u010f n\u00e1s ochutnat. Polovinu plat\u00edme my!\u201c<\/p>\n<p class=\"e_cz\">Jej\u00ed c\u00edl byl jedin\u00fd\u00a0\u2013 zam\u00e9st stopy po lo\u0148sk\u00e9m gigantick\u00e9m skand\u00e1lu a\u00a0nal\u00e1kat davy lid\u00ed zp\u011bt do ku\u0159ec\u00edho fastfoodu, aby se zastavil masivn\u00ed propad tr\u017eeb. Je\u0161t\u011b tehdy nebylo jasn\u00e9, jak toho chce spole\u010dnost doc\u00edlit. V\u0161udyp\u0159\u00edtomn\u00e9 reklamn\u00ed bannery na drah\u00fdch inzertn\u00edch pozic\u00edch v\u0161ak p\u0159edpov\u00eddaly, \u017ee to bude epick\u00e9.<\/p>\n<p class=\"e_cz\">To, co n\u00e1sledn\u011b p\u0159i\u0161lo, nem\u011blo v\u00a0\u010cesku obdoby. Spole\u010dnost KFC nab\u00eddla slevov\u00fd kupon \u201eKFC50\u201c na 50% slevu na celou objedn\u00e1vku, a\u00a0to bez nutnosti registrace nebo instalace mobiln\u00ed aplikace. \u201eP\u0159ij\u010f se p\u0159esv\u011bd\u010dit na vlastn\u00ed o\u010di,\u201c v\u00e1bila reklamn\u00ed motta, kter\u00e1 p\u0159\u00edmo sv\u00e1d\u011bla k\u00a0humorn\u00fdm parodi\u00edm na soci\u00e1ln\u00edch s\u00edt\u00edch.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-kfc-usmazilo-pravdu-do-mrtva-lide-se-jejich-omluve-vysmali-282850\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img fetchpriority=\"high\" alt=\"\" height=\"768\"   width=\"1024\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/06\/1781632328_865_kfc.png\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a>Kdy\u017e hrdost ustupuje stranou za polovi\u010dn\u00ed cenu<\/p>\n<p class=\"e_cz\">Z pohledu z\u00e1kazn\u00edka se b\u011bhem uplynul\u00e9ho t\u00fddne\u00a0\u2013 od st\u0159edy 10.\u00a0do ned\u011ble 14.\u00a0\u010dervna\u00a0\u2013 hr\u00e1lo nikoliv o\u00a0pov\u011bst fastfoodu, n\u00fdbr\u017e o\u00a0pov\u011bst dobr\u00e9ho \u010desk\u00e9ho str\u00e1vn\u00edka, jeho d\u016fstojnost a\u00a0mor\u00e1ln\u00ed hodnoty. Pokud jste doufali, \u017ee v\u00a0na\u0161em n\u00e1rod\u011b st\u00e1le z\u016fstal kousek sebehodnoty a\u00a0neochoty nechat se za ka\u017edou cenu zaprodat, mus\u00edm v\u00e1s zklamat. Na n\u011bkter\u00fdch pobo\u010dk\u00e1ch KFC toti\u017e z\u00e1kazn\u00edci dok\u00e1zali b\u011bhem dne vyj\u00edst ve\u0161ker\u00e9 z\u00e1soby masa, tak\u017ee restaurace musely b\u00fdt do\u010dasn\u011b uzav\u0159eny.<\/p>\n<p class=\"e_cz\">Reklamn\u00ed kampa\u0148 s\u00a0n\u00e1zvem \u201eNov\u00e1 kapitola\u201c, kterou KFC spustilo 26.\u00a0kv\u011btna, tak dos\u00e1hla sv\u00e9ho c\u00edle. Zv\u00eddavost a\u00a0pr\u00e1zdn\u00fd \u017ealudek mi nedaly sp\u00e1t, a\u00a0tak jsem se jel p\u0159esv\u011bd\u010dit osobn\u011b. Pobo\u010dky na vyt\u00ed\u017een\u00fdch m\u00edstech velk\u00fdch m\u011bst v\u00a0\u010cR o\u00a0druh\u00e9m \u010dervnov\u00e9m v\u00edkendu vskutku praskaly ve \u0161vech. <\/p>\n<p class=\"e_cz\">Fronty se tvo\u0159ily od samoobslu\u017en\u00fdch kiosk\u016f, kter\u00e9 pod n\u00e1porem digit\u00e1ln\u00edch objedn\u00e1vek kolabovaly, a\u017e k\u00a0venkovn\u00edm p\u0159edzahr\u00e1dk\u00e1m. U\u00a0ok\u00e9nek drive-thru to pak vypadalo jako na pra\u017esk\u00e9 magistr\u00e1le v\u00a0pond\u011bl\u00ed r\u00e1no. Reputace zachr\u00e1n\u011bna\u2026 nejsp\u00ed\u0161. A\u00a0p\u0159itom celou dobu sta\u010dilo tak m\u00e1lo: d\u00e1t \u010cech\u016fm, co v\u017edy cht\u011bj\u00ed\u00a0\u2013 lacinost a\u00a0velk\u00e9 porce.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-podriznout-a-nechat-vykrvacet-pokrmy-podle-islamskych-zakonu-halal-zaplavuji-evropu-243240\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" height=\"576\"   width=\"768\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/06\/1780551733_529_kfc.png\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a>\u010ce\u0161i vyjedli maso, pobo\u010dky musely zav\u0159\u00edt<\/p>\n<p class=\"e_cz\">P\u0159izn\u00e1v\u00e1m, zku\u0161enost to byla docela lahodn\u00e1. Naposledy jsem ve fastfoodu platil za plnohodnotn\u00e9 velk\u00e9 menu (nap\u0159. burger + hranolky + n\u00e1poj) a\u00a0k\u00e1vu kolem 130\u00a0K\u010d snad p\u0159ed deseti lety, dnes z\u00a0kapsy vypl\u00e1znu skoro t\u0159i stovky. Za tuto \u010d\u00e1stku si dnes bez kupon\u016f poskl\u00e1d\u00e1te leda \u201edvojkombo\u201c (t\u0159eba burger a\u00a0mal\u00e9 hranolky \u010di n\u00e1poj), ale ne plnohodnotnou \u017eranici.<\/p>\n<p class=\"e_cz\">Nep\u0159ekvapiv\u011b se proto mnoz\u00ed na soci\u00e1ln\u00edch s\u00edt\u00edch hojn\u011b chlubili sv\u00fdmi ob\u0159\u00edmi objedn\u00e1vkami za vy\u0161\u0161\u00ed stovky korun, kde KFC zat\u00e1hlo polovinu. Fastfoody byly alespo\u0148 na p\u011bt dn\u00ed v\u00a0roce zase t\u00edm levn\u00fdm zah\u00e1n\u011bn\u00edm hladu, a\u00a0nikoliv finan\u010dn\u011b zat\u011b\u017euj\u00edc\u00ed n\u00e1v\u0161t\u011bvou jako v\u00a0b\u011b\u017en\u00e9 restauraci.<\/p>\n<p class=\"e_cz\">Probl\u00e9m se sice objevil v\u00a0\u010dekac\u00ed lh\u016ft\u011b na v\u00fddej, kter\u00e1 ve \u0161pi\u010dce atakovala necelou hodinu, ale \u017e\u00e1dn\u00e9 v\u00fdjime\u010dn\u00e9 faux pas krom\u011b v\u00fdpadku surovin se nekonalo. Kuchy\u0148 sice \u0161lapala na pln\u00e9 obr\u00e1tky, ale k\u00a0vyjeden\u00fdm z\u00e1sob\u00e1m masa do\u0161lo kup\u0159\u00edkladu v\u00a0mosteck\u00e9 nebo libereck\u00e9 pobo\u010dce, kter\u00e9 musely do\u010dasn\u011b zav\u0159\u00edt.<\/p>\n<p class=\"e_cz\">KFC na sv\u00fdch str\u00e1nk\u00e1ch str\u00e1vn\u00edky ve\u0159ejn\u011b pochv\u00e1lilo: \u201eMil\u00e9 \u010cesko, V\u00e1\u0161 z\u00e1jem je nev\u00eddan\u00fd, proto jsme museli na n\u011bkter\u00fdch m\u00edstech do\u010dasn\u011b omezit nab\u00eddku nebo restauraci zav\u0159\u00edt. Situaci \u0159e\u0161\u00edme a\u00a0d\u011bkujeme za trp\u011blivost.\u201c<\/p>\n<p class=\"e_cz\">Na Facebooku pak spole\u010dnost dodala, \u017ee i\u00a0p\u0159es pos\u00edlen\u00e9 sm\u011bny a\u00a0nadpr\u016fm\u011brn\u00e9 z\u00e1soby z\u00e1kazn\u00edci p\u0159ed\u010dili ve\u0161ker\u00e1 o\u010dek\u00e1v\u00e1n\u00ed. Jeliko\u017e pracuj\u00ed pouze s\u00a0\u010derstv\u00fdm masem a\u00a0zeleninou, museli p\u0159i v\u00fdpadku surovin n\u011bkter\u00e9 restaurace rad\u011bji uzav\u0159\u00edt, ne\u017e budou m\u00edt dal\u0161\u00ed z\u00e1soby pohromad\u011b. Slevov\u00e1 akce v\u0161ak po ned\u011bli skon\u010dila a\u00a0je zcela jist\u011b v\u00a0nen\u00e1vratnu. I\u00a0p\u0159es rapidn\u011b zv\u00fd\u0161en\u00fd z\u00e1jem muselo j\u00edt o (v kr\u00e1tkodob\u00e9m horizontu) citeln\u011b ztr\u00e1tovou taktiku.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-kfc-reaguje-na-kauzu-se-zkazenym-masem-serviruji-fakta-nebo-jen-mrtve-kure-219724\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" height=\"768\"   width=\"1024\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/06\/1780551733_706_kfc.png\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a>Kauza shnil\u00e9ho masa pod n\u00e1nosem slev nekon\u010d\u00ed<\/p>\n<p class=\"e_cz\">V tom v\u0161em \u0161lo o\u00a0kr\u00e1tkodobou zkou\u0161ku d\u016fv\u011bry \u010desk\u00e9ho z\u00e1kazn\u00edka. Ot\u00e1zkou bylo, zda nadn\u00e1rodn\u00edmu ku\u0159ec\u00edmu gigantovi odpust\u00ed trestuhodnou nekomunikaci po zdokumentovan\u00fdch skand\u00e1lech. Hygienici toti\u017e po cel\u00e9 zemi odhalili fal\u0161ov\u00e1n\u00ed trvanlivosti masa, zpracov\u00e1v\u00e1n\u00ed pro\u0161l\u00fdch surovin k\u00a0v\u00fddeji a\u00a0uchov\u00e1v\u00e1n\u00ed plesniv\u00fdch potravin s\u00a0fek\u00e1ln\u00edmi bakteriemi.<\/p>\n<p class=\"e_cz\">Zpr\u00e1va sou\u010dasn\u00e9 kampan\u011b byla vysl\u00e1na jasn\u011b: V\u00a0KFC je bezpe\u010dno. A\u00a0levn\u011b! Z\u00e1stupy hladov\u00fdch dav\u016f na\u0161i zam\u011bstnanci ani nest\u00edhaj\u00ed v\u010das odbavovat. Na mnoha m\u00edstech doch\u00e1z\u00ed k\u00a0vyprod\u00e1n\u00ed z\u00e1sob po enormn\u00edm z\u00e1jmu. V\u0161e je tak v\u017edy a\u00a0pouze \u010derstv\u00e9. Anebo nen\u00ed\u2026?<\/p>\n<p class=\"e_cz\">Nez\u00e1visl\u00fd investigativn\u00ed novin\u00e1\u0159 Jan Tuna, kter\u00fd s\u00a0celou kauzou pro\u0161l\u00e9ho masa v\u00a0KFC p\u0159i\u0161el, se k \u201eNov\u00e9 kapitole\u201c ji\u017e stihl vyj\u00e1d\u0159it v\u00a0nov\u00e9m videu. P\u0159esto\u017ee se mnoh\u00fdm jeho opakovan\u00e9 otev\u00edr\u00e1n\u00ed p\u0159\u00edpadu omrzelo a\u00a0jeho postupy jsou n\u011bkdy nekonven\u010dn\u00ed, p\u0159\u00edpad s\u00a0pochybnou omluvou ze strany veden\u00ed AmRestu zdaleka neskon\u010dil.<\/p>\n<p class=\"e_cz\">KFC v\u00a0\u010cesku te\u010de do bot. Reputace byla bolestiv\u011b po\u0161ramocena a\u00a0mnoz\u00ed lid\u00e9 ztratili v\u00a0Kolonelovu tajnou recepturu 12\u00a0bylin d\u016fv\u011bru. Mo\u017en\u00e1 se u\u017e nav\u017edy bude lidov\u011b vypr\u00e1v\u011bt: \u201eJ\u00f3\u00f3 KFC? To jak tam kdysi prod\u00e1vali ty zka\u017een\u00fd ku\u0159ata, ne? Tak tam nejdu!\u201c A\u00a0to je reklama, kterou si nep\u0159eje\u0161, zato se ji t\u011b\u017eko jednou zbav\u00ed\u0161.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-mame-se-moc-dobre-cesky-spotrebitel-si-za-plzen-rad-priplati-173063\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" height=\"1152\"   width=\"1536\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/06\/cesi-pivo-nemecko.png\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a><\/p>\n<p class=\"e_cz\">Tuna ve sv\u00e9m nejnov\u011bj\u0161\u00edm videu za\u0159adil dal\u0161\u00ed stupe\u0148. Rozhodl se zp\u011btn\u011b oslovit lidi, kte\u0159\u00ed po podez\u0159en\u00ed z\u00a0otravy j\u00eddlem z\u00a0KFC skon\u010dili na nemocni\u010dn\u00edm l\u016f\u017eku a\u00a0cel\u00fd p\u0159\u00edpad p\u0159edali st\u00e1tn\u00ed hygienick\u00e9 spr\u00e1v\u011b. \u0160\u00e9fka \u010desk\u00e9ho AmRestu Ivana Makalov\u00e1 Dlouh\u00e1 p\u0159itom v\u00a0rozhovorech pro velk\u00e1 m\u00e9dia (nap\u0159. pro televizi DVTV) tvrd\u00ed, \u017ee firmu \u017e\u00e1dn\u00fd po\u0161kozen\u00fd z\u00e1kazn\u00edk se st\u00ed\u017enost\u00ed nikdy nekontaktoval.<\/p>\n<p class=\"e_cz\">Opakuje, \u017ee se po\u0161kozen\u00ed mohli kdykoliv ozvat, co\u017e pr\u00fd doposud neu\u010dinil t\u00e9m\u011b\u0159 nikdo. Tuna v\u0161ak ve videu dokl\u00e1d\u00e1 p\u0159\u00edpady, kdy se lid\u00e9 ozvali, ale byli ze strany KFC ignorov\u00e1ni. Jedn\u00e1 se p\u0159itom o\u00a0st\u00e1tn\u00ed spr\u00e1vou potvrzen\u00e9 p\u0159\u00edpady mo\u017en\u00e9 otravy j\u00eddlem, nikoliv o\u00a0pouh\u00e9 domn\u011bnky. V\u0161e je pak na div\u00e1kovi, kter\u00e9mu zob\u00e1ku bude v\u00edce v\u011b\u0159it.<\/p>\n<p class=\"e_cz\">St\u00e1tn\u00ed zem\u011bd\u011blsk\u00e1 a\u00a0potravinov\u00e1 inspekce (SZPI) po kontrole v\u0161ech 144\u00a0pobo\u010dek v\u00a0\u010cR odhalila pochyben\u00ed ve 47\u00a0z\u00a0nich. To je ka\u017ed\u00e1 t\u0159et\u00ed pobo\u010dka, pros\u00edm p\u011bkn\u011b. U\u00a0v\u011bt\u0161iny z\u00a0nich nav\u00edc ne\u0161lo o\u00a0drobnosti, ale o\u00a0z\u00e1va\u017en\u00e1 poru\u0161en\u00ed hygieny\u00a0\u2013 jako byly t\u0159eba plesniv\u00e9 Twistery s\u00a0nadlimitn\u00edm v\u00fdskytem bakteri\u00ed v\u00a0\u00fasteck\u00e9 pobo\u010dce. <\/p>\n<p class=\"e_cz\">KFC se p\u0159itom skrze svou kampa\u0148 omluvilo pouze za \u0161patnou komunikaci s\u00a0ve\u0159ejnost\u00ed, nikoliv za samotn\u00e1 pochyben\u00ed. Omlouvali tedy za n\u00e1sledek cel\u00e9 kauzy, ve kter\u00e9 je ten nejmen\u0161\u00ed probl\u00e9m, skrze automaticky generovan\u00e9 odpov\u011bdi na internetu. Uboh\u00e9.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-klempirovo-zklamani-stardance-na-ct-patri-jeji-prinos-verejnosti-je-k-nezaplaceni-269113\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" height=\"575\"   width=\"766\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/04\/stardance-oskar-hes.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a>Zaplacen\u00ed influence\u0159i serv\u00edrovali \u201epravdu\u201c<\/p>\n<p class=\"e_cz\">Spu\u0161t\u011bn\u00ed \u201eNov\u00e9 kapitoly\u201c pochopiteln\u011b neuniklo ani dom\u00e1c\u00edm influencer\u016fm, kter\u00e9 si KFC zaplatilo k\u00a0pos\u00edlen\u00ed reklamy u\u00a0mlad\u00e9 generace. Instagram a\u00a0TikTok proto zaplavila videa ze z\u00e1kulis\u00ed pobo\u010dek, kde se \u00fadajn\u011b \u201eserv\u00edruje pravda\u201c. P\u0159edstaveny byly nov\u00e9 digit\u00e1ln\u00ed checklisty a\u00a0syst\u00e9m sledov\u00e1n\u00ed trvanlivosti masa. Ty v\u0161ak podle Tunova zdroje fungovaly u\u017e v\u00a0covidov\u00fdch letech, ale byly pozastaveny kv\u016fli drah\u00e9 licenci. Zase to \u0161et\u0159en\u00ed na nespr\u00e1vn\u00fdch m\u00edstech.<\/p>\n<p class=\"e_cz\">O dob\u0159e placenou propagaci se postarali zn\u00e1m\u00ed influence\u0159i Milu\u0161ka Rame\u0161ov\u00e1, Pavel Van\u011bk nebo moder\u00e1tor Evropy 2\u00a0Pavel \u0158\u00edbal. Ti se sv\u00fdm jm\u00e9nem zaru\u010dili, \u017ee v\u00a0KFC \u0161lape v\u0161e, jak m\u00e1. Zat\u00edmco prvn\u00ed dva jmenovan\u00ed po v\u00fdzv\u00e1ch Tuny k\u00a0odpov\u011bdi na ot\u00e1zku, jak se syst\u00e9m konkr\u00e9tn\u011b zm\u011bnil, telefon\u00e1t polo\u017eili, \u0158\u00edbal byl sd\u00edln\u011bj\u0161\u00ed.<\/p>\n<p class=\"e_cz\">Spole\u010dnost pr\u00fd nab\u00eddla influencer\u016fm vysok\u00e9 honor\u00e1\u0159e za to, aby se na vlastn\u00ed o\u010di p\u0159esv\u011bd\u010dili, jak prob\u00edh\u00e1 p\u0159\u00edprava j\u00eddel. Hlavn\u00ed zm\u011bna m\u00e1 spo\u010d\u00edvat v\u00a0syst\u00e9mu kontroly, kter\u00fd nyn\u00ed zaji\u0161\u0165uje po\u010d\u00edta\u010d, nikoliv \u010dlov\u011bk. Ten v\u00a0p\u0159\u00edpad\u011b pro\u0161l\u00e9ho masa upozorn\u00ed zam\u011bstnance a\u00a0probl\u00e9m zaeviduje do syst\u00e9mu s\u00a0digit\u00e1ln\u00ed stopou. Dohledatelnost p\u016fvodu masa v\u0161ak existovala ji\u017e d\u0159\u00edve, co\u017e potvrdila i\u00a0sama Makalov\u00e1 Dlouh\u00e1. Skute\u010dn\u00e1 obm\u011bna intern\u00edho syst\u00e9mu tak mo\u017en\u00e1 nebyla velk\u00e1, pouze se vhodn\u011b zmedializovala.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-selhava-mu-mozek-a-neexistuje-lecba-stav-bruce-willise-se-uz-nikdy-nezlepsi-245941\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" height=\"1440\"   width=\"1920\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/06\/bruce-willis.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a>Spr\u00e1vn\u00ed \u0159\u00edzen\u00ed a\u00a0hrozba i\u00a0milionov\u00fdch pokut nad\u00e1le trv\u00e1<\/p>\n<p class=\"e_cz\">Co se t\u00fd\u010de pokut od hygienick\u00e9 spr\u00e1vy, st\u00e1le nen\u00ed nic definitivn\u00ed. V\u00fdsledn\u00e1 sankce se podle Tuny a\u00a0z\u00e1stupce SZPI Pavla Kop\u0159ivy m\u016f\u017ee ve spr\u00e1vn\u00edm \u0159\u00edzen\u00ed vy\u0161plhat na v\u00fdrazn\u011b vy\u0161\u0161\u00ed \u010d\u00e1stky ne\u017e dosavadn\u00ed jednotky tis\u00edc korun za drobn\u00e9 proh\u0159e\u0161ky. Proto m\u00e1 smysl o\u00a0p\u0159\u00edpadu d\u00e1le informovat a\u00a0sb\u00edrat d\u016fkazy o\u00a0neodborn\u00e9 manipulaci s\u00a0masem, kter\u00e1 m\u016f\u017ee zp\u016fsobit v\u00e1\u017en\u00e9 zdravotn\u00ed pot\u00ed\u017ee.<\/p>\n<p class=\"e_cz\">Tun\u016fv polobulv\u00e1rn\u00ed p\u0159\u00edstup nemus\u00ed vyhovovat ka\u017ed\u00e9mu, stejn\u011b tak ale lidem vad\u00ed chov\u00e1n\u00ed KFC a\u00a0snaha o\u00a0zakr\u00fdv\u00e1n\u00ed vlastn\u00edho selh\u00e1n\u00ed podpl\u00e1cen\u00edm z\u00e1kazn\u00edk\u016f slevami. KFC se spolu s\u00a0veden\u00edm AmRestu nad\u00e1le sma\u017e\u00ed ve vlastn\u00edch l\u017e\u00edch a\u00a0polopravd\u00e1ch, proto\u017ee nedok\u00e1\u017ee \u010delit realit\u011b a\u00a0komunikovat otev\u0159en\u011b s\u00a0t\u011bmi, na kter\u00fdch nejv\u00edc z\u00e1le\u017e\u00ed. Zat\u00edmco v\u00a0D\u00e1nsku se k\u00a0selh\u00e1n\u00edm postavili tvrd\u011b, v\u00a0\u010cesku se vol\u00ed strategie: \u201eNic se nestalo, tady m\u00e1te 50% kupon a\u00a0papkejte, dokud se nepo\u2026\u201c<\/p>\n<p class=\"e_cz\">Makalov\u00e1 Dlouh\u00e1 nav\u00edc pro <a data-dot=\"atm-link\" target=\"_blank\" rel=\"ugc noopener nofollow\" href=\"https:\/\/www.expres.cz\/zpravy\/sefka-kfc-nasi-byvali-zamestnanci-tunovi-lhali-tunak-odpovida-ze-lze-samotny-retezec.A260615_131129_dx-zpravy_chlp\" class=\"e_B\">Expres<\/a> uvedla, \u017ee zah\u00e1j\u00ed pr\u00e1vn\u00ed kroky proti b\u00fdval\u00fdm zam\u011bstnanc\u016fm za po\u0161kozov\u00e1n\u00ed jm\u00e9na firmy. Na dotaz ohledn\u011b \u0161patn\u00e9 komunikace pouze odv\u011btila: \u201eJe to pro m\u011b obrovsk\u00e9 ponau\u010den\u00ed. Kdybych ten \u010das mohla vr\u00e1tit, tak ta na\u0161e reakce by byla jin\u00e1.\u201c <\/p>\n<p class=\"e_cz\">Sebereflexe veden\u00ed v\u0161ak odpov\u00edd\u00e1 tanci na palub\u011b pot\u00e1p\u011bj\u00edc\u00edho se Titaniku, kde si v\u00a0nejvy\u0161\u0161\u00edch patrech nikdo neuv\u011bdomuje rozsah katastrofy. Hlavy by p\u0159itom m\u011bly (ji\u017e v\u00a0tuto chv\u00edli t\u00e9m\u011b\u0159 rok od kauzy) padat seshora, nikoliv od spodu \u0159adov\u00fdch \u010di dokonce b\u00fdval\u00fdch zam\u011bstnanc\u016f.<\/p>\n<p><a data-dot=\"mol-article-card__media-link\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/medium.seznam.cz\/clanek\/cinefil-vyhodte-uz-krause-divaci-maji-jeho-arogance-dost-a-volaji-po-zmene-280628\" class=\"e_B mol-article-card__media-link\" rel=\"nofollow noopener\" target=\"_blank\"><img alt=\"\" height=\"1080\"   width=\"1440\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/06\/show-jana-krause-jan-kraus.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"e_ah e_af\"\/><\/a><\/p>\n<p class=\"e_cz\">Pakli\u017ee se v\u00e1m l\u00edbil tento \u010dl\u00e1nek, m\u016f\u017eete p\u0159isp\u011bt libovolnou \u010d\u00e1stkou, kterou podpo\u0159\u00edte moji budouc\u00ed tvorbu a\u00a0\u010detnost dal\u0161\u00edch p\u0159\u00edsp\u011bvk\u016f. Ka\u017ed\u00e1 ka\u010dka pot\u011b\u0161\u00ed.<\/p>\n<p>Do\u010detli jste a\u017e sem? Podpo\u0159te autora libovolnou \u010d\u00e1stkou.<\/p>\n","protected":false},"excerpt":{"rendered":"KFC rozjelo kampa\u0148 s\u00a0jasn\u00fdm c\u00edlem: Zam\u00e9st stopy po skand\u00e1lu Minul\u00fd v\u00edkend nep\u0159\u00e1l cyklist\u016fm ani vod\u00e1k\u016fm tolik jako milovn\u00edk\u016fm&hellip;\n","protected":false},"author":2,"featured_media":119990,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[29746,67,68,5521,4828,4435,29381,29374,850,1958,6452,521,7292],"class_list":["post-119989","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-amrest","tag-business","tag-byznys","tag-fast-food","tag-jan-tuna","tag-kauzy","tag-kfc","tag-kureci-maso","tag-potraviny","tag-restaurace","tag-rychle-obcerstveni","tag-socialni-site","tag-statni-zemedelska-a-potravinarska-inspekce-szpi"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116761064146852175","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/119989","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=119989"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/119989\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/119990"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=119989"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=119989"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=119989"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}