{"id":130332,"date":"2026-06-26T12:56:11","date_gmt":"2026-06-26T12:56:11","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/130332\/"},"modified":"2026-06-26T12:56:11","modified_gmt":"2026-06-26T12:56:11","slug":"cifernik-jako-na-hodinkach-za-statisice-swatch-zaluji-samsung-kvuli-kopirovani","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/130332\/","title":{"rendered":"Cifern\u00edk jako na hodink\u00e1ch za statis\u00edce. Swatch \u017ealuj\u00ed Samsung kv\u016fli kop\u00edrov\u00e1n\u00ed"},"content":{"rendered":"

Hodin\u00e1\u0159sk\u00fd gigant Swatch po\u017eaduje od spole\u010dnosti Samsung od\u0161kodn\u00e9 ve v\u00fd\u0161i 170\u00a0milion\u016f dolar\u016f. \u017daloba se op\u00edr\u00e1 o\u00a0tvrzen\u00ed, \u017ee jihokorejsk\u00fd technologick\u00fd konglomer\u00e1t umo\u017e\u0148uje u\u017eivatel\u016fm p\u0159em\u011bnu sv\u00fdch chytr\u00fdch hodinek v\u00a0digit\u00e1ln\u00ed napodobeniny luxusn\u00edch \u0161v\u00fdcarsk\u00fdch chronograf\u016f.<\/p>\n

J\u00e1drem soudn\u00edho sporu, kter\u00fd se odehr\u00e1v\u00e1 v\u00a0Lond\u00fdn\u011b, je \u0161estadvacet aplikac\u00ed s\u00a0digit\u00e1ln\u00edmi cifern\u00edky. Ty podle st\u00ed\u017enosti spole\u010dnosti Swatch v\u011brn\u011b kop\u00edruj\u00ed vzhled hodinek jej\u00edch presti\u017en\u00edch zna\u010dek, jako Omega, Tissot a\u00a0Breguet.<\/p>\n

Po\u017eadavek \u0161v\u00fdcarsk\u00e9ho v\u00fdrobce na n\u00e1hradu \u0161kody, jen\u017e pr\u00e1vn\u00ed z\u00e1stupci Samsungu ozna\u010dili za \u201ep\u0159emr\u0161t\u011bn\u00fd\u201c a \u201ezcela odtr\u017een\u00fd od reality\u201c, p\u0159edstavuje vyvrcholen\u00ed vlekl\u00e9ho celosv\u011btov\u00e9ho sporu o\u00a0ochrann\u00e9 zn\u00e1mky. Lond\u00fdnsk\u00fd vrchn\u00ed soud ji\u017e v\u00a0roce 2022\u00a0shledal Samsung vinn\u00fdm z\u00a0poru\u0161en\u00ed pr\u00e1v k\u00a0ochrann\u00fdm zn\u00e1mk\u00e1m, p\u0159i\u010dem\u017e jihokorejsk\u00e1 spole\u010dnost n\u00e1sledn\u011b neusp\u011bla ani se sv\u00fdm odvol\u00e1n\u00edm u\u00a0odvolac\u00edho soudu.<\/p>\n

P\u0159esto\u017ee sporn\u00fd software, kop\u00edruj\u00edc\u00ed vzhled cifern\u00edk\u016f klasick\u00fdch hodinek, vytvo\u0159ili nez\u00e1visl\u00ed v\u00fdvoj\u00e1\u0159i, soud uznal \u010d\u00e1ste\u010dnou odpov\u011bdnost Samsungu. Technologick\u00e1 firma toti\u017e pln\u011b kontrolovala proces schvalov\u00e1n\u00ed aplikac\u00ed ur\u010den\u00fdch pro sv\u00e1 za\u0159\u00edzen\u00ed a\u00a0sv\u00e9 chytr\u00e9 hodinky nav\u00edc propagovala pr\u00e1v\u011b prost\u0159ednictv\u00edm t\u011bchto atraktivn\u00edch cifern\u00edk\u016f.<\/p>\n

Verdikt plat\u00ed i\u00a0pro EU<\/p>\n

Nyn\u00ed vrchn\u00ed soud rozhoduje o\u00a0v\u00fd\u0161i od\u0161kodn\u00e9ho, kter\u00e9 m\u00e1 b\u00fdt spole\u010dnosti Swatch vyplaceno, a\u00a0to v\u00a0r\u00e1mci procesu, jeho\u017e d\u016fsledky p\u0159es\u00e1hnou hranice Velk\u00e9 Brit\u00e1nie a\u00a0ovlivn\u00ed i\u00a0Evropskou unii. Lond\u00fdnsk\u00fd soudce m\u00e1 toti\u017e pravomoc stanovit v\u00fd\u0161i n\u00e1hrady \u0161kody pro cel\u00fd unijn\u00ed blok, jeliko\u017e Swatch podala svou \u017ealobu je\u0161t\u011b p\u0159ed koncem p\u0159echodn\u00e9ho obdob\u00ed po brexitu v\u00a0roce 2020.\u00a0Paraleln\u00ed soudn\u00ed \u0159\u00edzen\u00ed byla zah\u00e1jena rovn\u011b\u017e ve Spojen\u00fdch st\u00e1tech, tamn\u00ed soudy je v\u0161ak pozastavily a\u00a0vy\u010dk\u00e1vaj\u00ed na verdikt v\u00a0Brit\u00e1nii.<\/p>\n

Podle tvrzen\u00ed \u0161v\u00fdcarsk\u00e9 firmy si u\u017eivatel\u00e9 ve Velk\u00e9 Brit\u00e1nii a\u00a0v EU tyto aplikace st\u00e1hli zhruba 160000kr\u00e1t. Aplikace podle n\u00ed nab\u00edzely \u201elacin\u00e9 napodobeniny\u201c jej\u00edch exkluzivn\u00edch cifern\u00edk\u016f, a\u00a0proto za poru\u0161ov\u00e1n\u00ed pr\u00e1v k\u00a0du\u0161evn\u00edmu vlastnictv\u00ed v\u00a0obdob\u00ed od \u0159\u00edjna 2015\u00a0do \u00fanora 2019\u00a0po\u017eaduje zm\u00edn\u011bn\u00fdch 170\u00a0milion\u016f dolar\u016f.<\/p>\n

<\/a><\/p>\n

Gener\u00e1ln\u00ed \u0159editel zna\u010dky Tissot Sylvain Dolla ve sv\u00e9 sv\u011bdeck\u00e9 v\u00fdpov\u011bdi uvedl, \u017ee striktn\u00ed firemn\u00ed strategi\u00ed skupiny Swatch je neposkytovat licence ke sv\u00fdm zna\u010dk\u00e1m t\u0159et\u00edm stran\u00e1m, \u201erozhodn\u011b ne jin\u00fdm hodin\u00e1\u0159sk\u00fdm firm\u00e1m a\u00a0u\u017e v\u016fbec ne v\u00fdrobc\u016fm chytr\u00fdch hodinek\u201c. P\u0159esto\u017ee by produkty nesouc\u00ed ob\u011b zna\u010dky m\u011bly \u201epotenci\u00e1l prod\u00e1vat se po milionech\u201c, Dolla zd\u016fraznil, \u017ee prop\u016fj\u010den\u00ed t\u011bchto pr\u00e9miov\u00fdch zna\u010dek pro masov\u011b vyr\u00e1b\u011bn\u00e9 chytr\u00e9 hodinky by \u201ezni\u010dilo hodnotu \u0161pi\u010dkov\u00fdch \u0161v\u00fdcarsk\u00fdch hodinek\u201c.<\/p>\n

Pr\u00e1vn\u00ed z\u00e1stupce spole\u010dnosti Swatch Daniel Selmi v\u00a0p\u00edsemn\u00e9m pod\u00e1n\u00ed dodal, \u017ee v\u00a0cel\u00e9m p\u0159\u00edpadu jde o \u201erozs\u00e1hl\u00e9 p\u0159ivlastn\u011bn\u00ed cenn\u00fdch a\u00a0pe\u010dliv\u011b st\u0159e\u017een\u00fdch\u201c ochrann\u00fdch zn\u00e1mek. \u201eSamsung se opakovan\u011b sna\u017e\u00ed zleh\u010dovat rozsah a\u00a0z\u00e1va\u017enost t\u011bchto poru\u0161en\u00ed t\u00edm, \u017ee bagatelizuje v\u00fd\u0161i spravedliv\u00e9ho od\u0161kodn\u011bn\u00ed,\u201c prohl\u00e1sil.<\/p>\n

Skoro nic jsme nevyd\u011blali, h\u00e1j\u00ed se Samsung<\/p>\n

Za \u00fa\u010delem vy\u010d\u00edslen\u00ed \u0161kod p\u0159edlo\u017eila skupina Swatch posudek od znalce v\u00a0oboru oce\u0148ov\u00e1n\u00ed, kter\u00fd vypo\u010d\u00edtal hodnotu takzvan\u00e9 hypotetick\u00e9 licence. Pr\u00e1vn\u00ed z\u00e1stupce Samsungu, kr\u00e1lovsk\u00fd advok\u00e1t Daniel Alexander, v\u0161ak ve sv\u00e9m p\u00edsemn\u00e9m vyj\u00e1d\u0159en\u00ed kontroval, \u017ee \u201enehor\u00e1zn\u00fd\u201c po\u017eadavek spole\u010dnosti Swatch vych\u00e1z\u00ed ze \u201ezcela chybn\u00e9ho\u201c p\u0159\u00edstupu, kter\u00fd \u201enem\u00e1 s\u00a0re\u00e1ln\u011b utrp\u011bnou \u0161kodou nic spole\u010dn\u00e9ho\u201c.<\/p>\n

<\/a><\/p>\n

Tyto aplikace podle n\u011bj \u201enebyly nijak na o\u010d\u00edch, spole\u010dnost Samsung je nevyu\u017e\u00edvala k\u00a0\u017e\u00e1dn\u00e9 propagaci sv\u00fdch chytr\u00fdch hodinek a\u00a0vlastn\u011b o\u00a0n\u011b v\u016fbec nest\u00e1la\u201c. Z\u00e1rove\u0148 dodal: \u201eJakmile se na probl\u00e9m upozornilo, byly okam\u017eit\u011b odstran\u011bny.\u201c Alexander d\u00e1le up\u0159esnil, \u017ee t\u00e9m\u011b\u0159 v\u0161echny aplikace poru\u0161uj\u00edc\u00ed pr\u00e1va byly k\u00a0dispozici zdarma a\u00a0celkov\u00e9 p\u0159\u00edjmy z\u00a0jejich stahov\u00e1n\u00ed za dan\u00e9 obdob\u00ed jen nepatrn\u011b p\u0159es\u00e1hly \u010d\u00e1stku tis\u00edc dolar\u016f. Z\u00a0t\u00e9to sumy p\u0159ipadlo na Samsung pouh\u00fdch 300\u00a0dolar\u016f a\u00a0zbytek z\u00edskali samotn\u00ed v\u00fdvoj\u00e1\u0159i.<\/p>\n

\u201eSpole\u010dnosti Swatch nevznikla \u017e\u00e1dn\u00e1 \u0161koda a\u00a0p\u0159\u00edpadn\u00fd prosp\u011bch pro Samsung byl zcela zanedbateln\u00fd,\u201c zd\u016fraznil Alexander. \u201eA\u0165 se na to pod\u00edv\u00e1me z\u00a0jak\u00e9hokoli \u00fahlu\u2026 p\u0159\u00edpadn\u00e9 od\u0161kodn\u00e9 je naprosto minim\u00e1ln\u00ed.\u201c<\/p>\n

Pr\u00e1vn\u00ed z\u00e1stupce podotkl, \u017ee se Swatch sna\u017e\u00ed vy\u010d\u00edslit n\u00e1hradu \u0161kody \u201ena z\u00e1klad\u011b ud\u00e1lost\u00ed, ke kter\u00fdm nejen\u017ee nedo\u0161lo, ale kter\u00e9 by ani nikdy nenastaly. Takov\u00fd p\u0159\u00edstup m\u00e1 na hony daleko k\u00a0tomu, co vy\u017eaduje\u2026 form\u00e1ln\u00ed posouzen\u00ed \u0161kody, nato\u017e pak zdrav\u00fd rozum.\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"Hodin\u00e1\u0159sk\u00fd gigant Swatch po\u017eaduje od spole\u010dnosti Samsung od\u0161kodn\u00e9 ve v\u00fd\u0161i 170\u00a0milion\u016f dolar\u016f. \u017daloba se op\u00edr\u00e1 o\u00a0tvrzen\u00ed, \u017ee jihokorejsk\u00fd…\n","protected":false},"author":2,"featured_media":130333,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[15],"tags":[8189,8849,2379,94,93],"class_list":["post-130332","post","type-post","status-publish","format-standard","has-post-thumbnail","category-sport","tag-chytre-hodinky","tag-hodinky","tag-samsung","tag-sport","tag-sports"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116816523166790370","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/130332","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=130332"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/130332\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/130333"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=130332"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=130332"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=130332"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}