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Zv\u011bt\u0161it<\/p>\nZv\u011bt\u0161it<\/p>\n
foto: Visa<\/p>\n
Josef Kun\u010dar je \u0159editel divize Visa, kter\u00e1 m\u00e1 ve st\u0159edn\u00ed a v\u00fdchodn\u00ed Evrop\u011b na starosti rozvoj akcepta\u010dn\u00ed s\u00edt\u011b, pod\u00edl\u00ed se tak\u00e9 na projektu \u010cesko plat\u00ed kartou. Visa je partnerem karlovarsk\u00e9ho festivalu, kter\u00fd letos oslav\u00ed \u0161edes\u00e1t\u00e9 narozeniny s\u00a0v\u00fdhledem, \u017ee u\u017e za rok by se mohl st\u00e1t kompletn\u011b bezhotovostn\u00ed akc\u00ed.<\/p>\n
\u201eM\u00e1me zji\u0161t\u011bno,\u201c \u0159\u00edk\u00e1 Kun\u010dar, \u201e\u017ee dostupnost digit\u00e1ln\u00edho placen\u00ed na festivalech, kter\u00fdch v\u00a0\u010cesku ro\u010dn\u011b prob\u011bhne v\u00edc ne\u017e tis\u00edc, je d\u016fle\u017eit\u00e1 pro 46 procent respondent\u016f.\u201c Mana\u017eer mimo jin\u00e9 prozrazuje, jak\u00fd m\u00fdtus o poplatc\u00edch dr\u017e\u00ed \u010d\u00e1st obchodn\u00edk\u016f od termin\u00e1l\u016f, pro\u010d na n\u011b vyv\u00edjej\u00ed nejv\u011bt\u0161\u00ed tlak samotn\u00ed z\u00e1kazn\u00edci a co n\u00e1s na festivalu \u010dek\u00e1 za p\u011bt let.<\/p>\n
Report\u00e9r: P\u0159\u00edb\u011bhy, kter\u00e9 inspiruj\u00ed<\/p>\n
T\u00e9ma je jasn\u00e9 \u2013 bezhotovostn\u00ed platby a karlovarsk\u00fd festival. Zept\u00e1m se nejd\u0159\u00edv obecn\u011b: je z va\u0161eho pohledu bitva o platby kartou v t\u00e9hle zemi u\u017e dobojovan\u00e1?<\/p>\n
Nemysl\u00edm si. Po\u0159\u00e1d je tu potenci\u00e1l roz\u0161i\u0159ovat platby kartou u obchodn\u00edk\u016f, kte\u0159\u00ed je z jak\u00fdchkoliv d\u016fvod\u016f dosud neakceptuj\u00ed. A prostor nen\u00ed jen v komer\u010dn\u00ed sf\u00e9\u0159e, ale i ve st\u00e1tn\u00ed spr\u00e1v\u011b \u2013 tam platby kartou, zejm\u00e9na v\u00a0online prost\u0159ed\u00ed, nejsou mo\u017en\u00e9 ve v\u011bt\u0161in\u011b p\u0159\u00edpad\u016f. V souvislosti s digitalizac\u00ed st\u00e1tn\u00ed spr\u00e1vy je tu prostor nap\u0159\u00edklad pro placen\u00ed dan\u00ed online, a\u0165 u\u017e pro podnikatele, nebo pro fyzick\u00e9 osoby, p\u0159\u00edpadn\u011b dal\u0161\u00ed pravideln\u00e9 poplatky. Tak\u017ee prostor pro roz\u0161i\u0159ov\u00e1n\u00ed akceptace a zvy\u0161ov\u00e1n\u00ed pod\u00edlu digit\u00e1ln\u00edch plateb oproti hotovosti tady ur\u010dit\u011b je.<\/p>\n
Z hlediska bezhotovostn\u00edch plateb, kde je \u010cesko? Doh\u00e1n\u00edme ostatn\u00ed, nebo jsme nap\u0159ed?<\/p>\n
Z\u00e1le\u017e\u00ed, jak to budeme m\u011b\u0159it. Pokud po\u010dtem termin\u00e1l\u016f na tis\u00edc obyvatel, pak jsme po\u0159\u00e1d lehce pod pr\u016fm\u011brem Evropy. Pokud pod\u00edlem v\u00fddaj\u016f dom\u00e1cnost\u00ed placen\u00fdch kartou nebo digit\u00e1ln\u011b, pak se budeme pohybovat n\u011bkde kolem evropsk\u00e9ho pr\u016fm\u011bru, mo\u017en\u00e1 lehce pod n\u00edm. A to i p\u0159es fakt, \u017ee jsme za posledn\u00edch deset let ud\u011blali v\u00fdznamn\u00fd pokrok. Ov\u0161em zbytek Evropy, zejm\u00e9na vysp\u011bl\u00e9 zem\u011b, roste stejn\u011b.<\/p>\n
Kdybychom se zastavili u t\u011bch, kdo karty zat\u00edm nep\u0159ij\u00edmaj\u00ed \u2013 jak\u00e9 maj\u00ed hlavn\u00ed d\u016fvody?<\/p>\n
Kdy\u017e jsme si d\u011blali pr\u016fzkumy a ptali se obchodn\u00edk\u016f, jeden z d\u016fvod\u016f byl \u201enepot\u0159ebuji to\u201c, \u201enec\u00edt\u00edm tu pot\u0159ebu\u201c. Nicm\u00e9n\u011b situace se od t\u00e9 doby zm\u011bnila.<\/p>\n
Jak?<\/p>\n","protected":false},"excerpt":{"rendered":"Zv\u011bt\u0161it foto: Visa Josef Kun\u010dar je \u0159editel divize Visa, kter\u00e1 m\u00e1 ve st\u0159edn\u00ed a v\u00fdchodn\u00ed Evrop\u011b na starosti…\n","protected":false},"author":2,"featured_media":130599,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[67,68,18644,35573,17165,24240,1967,22862],"class_list":["post-130598","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-business","tag-byznys","tag-filmovy-festival","tag-karlovarsky-festival","tag-placeni","tag-platebni-karta","tag-rozhovor","tag-visa"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116817526034619245","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/130598","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=130598"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/130598\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/130599"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=130598"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=130598"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=130598"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}