{"id":135698,"date":"2026-07-01T21:05:15","date_gmt":"2026-07-01T21:05:15","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/135698\/"},"modified":"2026-07-01T21:05:15","modified_gmt":"2026-07-01T21:05:15","slug":"tri-eura-za-balicek-z-ciny-a-co-za-to","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/135698\/","title":{"rendered":"T\u0159i eura za bal\u00ed\u010dek z\u00a0\u010c\u00edny? A\u00a0co za to?"},"content":{"rendered":"

Nepot\u011b\u0161\u00ed, kdy\u017e z\u00e1kazn\u00edk objev\u00ed v\u00a0\u010d\u00ednsk\u00e9m e-shopu identick\u00e9 zbo\u017e\u00ed, jak\u00e9 p\u0159edt\u00edm po\u0159\u00eddil doma v\u00a0kamenn\u00e9m obchod\u011b za dvojn\u00e1sobnou cenu. V\u00a0internetov\u00fdch diskuz\u00edch jde naj\u00edt takov\u00fdch z\u00e1\u017eitk\u016f plno.<\/p>\n

Od 1.\u00a0\u010dervence plat\u00ed v\u00a0EU na mal\u00e9 bal\u00ed\u010dky zven\u010d\u00ed nov\u00e9 plo\u0161n\u00e9 clo t\u0159i eura. Kryt na mobil z\u00a0AliExpressu za 41,49\u00a0koruny v\u010detn\u011b \u201efree shipping\u201c je t\u00edm p\u00e1dem minulost\u00ed.<\/p>\n

Regulace a\u00a0p\u0159ir\u00e1\u017eky \u017e\u00e1dn\u00e9ho z\u00e1kazn\u00edka nepot\u011b\u0161\u00ed. Novinka, kter\u00e1 dnes za\u010d\u00edn\u00e1 platit (pro zbo\u017e\u00ed, kter\u00e9 dnes doraz\u00ed, ne pro to, kter\u00e9 se dnes objedn\u00e1), p\u0159inese re\u00e1ln\u00e9 zdra\u017een\u00ed pro re\u00e1ln\u00e9 konzumenty, s\u00a0t\u00edm nikdo nic nenad\u011bl\u00e1. <\/p>\n

Nechme stranou impulzivn\u00ed n\u00e1mitku, \u017ee jde o\u00a0dal\u0161\u00ed v\u00fdmysl Bruselu na \u00fa\u010det oby\u010dejn\u00fdch lid\u00ed. \u010cesko svobodn\u011b hlasovalo pro, p\u0159\u00edle\u017eitost k\u00a0vyj\u00e1d\u0159en\u00ed m\u011bla jak minul\u00e1, tak sou\u010dasn\u00e1 vl\u00e1da. Ani v\u00a0jednom p\u0159\u00edpad\u011b nikdo neprotestoval.<\/p>\n

Co\u017e nemus\u00ed nutn\u011b znamenat, \u017ee jde o\u00a0spr\u00e1vn\u00e9 rozhodnut\u00ed. Ale v\u00a0tomto p\u0159\u00edpad\u011b jde. Vzniklo provizorn\u00ed \u0159e\u0161en\u00ed jako hr\u00e1z p\u0159ed lavinou, na kterou je t\u0159eba reagovat. To, co za t\u0159i eura dostaneme, m\u00e1 svoji cenu.<\/p>\n

Prvn\u00edm argumentem je nerovn\u00e1 sout\u011b\u017e. Se stejn\u00fdm zbo\u017e\u00edm se dosud zach\u00e1zelo dvoj\u00edm zp\u016fsobem podle toho, kdo a\u00a0jak dovoz deklaruje. Velk\u00fd obchodn\u00edk, kter\u00fd si objedn\u00e1 kontejner tri\u010dek, zaplat\u00ed podle unijn\u00edho sazebn\u00edku clo ve v\u00fd\u0161i deseti a\u017e 14\u00a0procent. Kdy\u017e ale Temu, Shein nebo jin\u00e1 \u010d\u00ednsk\u00e1 platforma roze\u0161le stejn\u00fd kontejner po kusech jednotliv\u00fdm z\u00e1kazn\u00edk\u016fm, tak se clu vyhne. <\/p>\n

V\u00a0praxi sice jde o\u00a0stejn\u011b masivn\u00ed komer\u010dn\u00ed obchod, ale p\u0159ed celn\u00edky v\u00a0EU se jednotliv\u00e9 z\u00e1silky pod 150\u00a0eur tv\u00e1\u0159\u00ed jako drobn\u00e1 korespondence ve zjednodu\u0161en\u00e9m re\u017eimu \u201ede minimis\u201c. Ten byl vymy\u0161len pro mal\u00e9 soukrom\u00e9 z\u00e1silky, ale stala se z\u00a0n\u011bj d\u00edra v\u00a0syst\u00e9mu, chyt\u0159e vyu\u017eit\u00e1 \u010d\u00ednsk\u00fdmi e-shopy.<\/p>\n

Loni dorazilo do EU skoro \u0161est miliard bal\u00ed\u010dk\u016f v\u00a0hodnot\u011b pod 150\u00a0eur. \u010cty\u0159ikr\u00e1t v\u00edc ne\u017e p\u0159ed \u010dty\u0159mi lety. Dev\u011bt z\u00a0deseti jich putovalo z\u00a0\u010c\u00edny. Je zjevn\u00e9, \u017ee nejde o\u00a0individu\u00e1ln\u00ed korespondenci, ale o\u00a0standardn\u00ed komerci. Na n\u00ed nen\u00ed principi\u00e1ln\u011b nic \u0161patn\u00e9ho, jen se m\u00e1 \u0159\u00e1dn\u011b procl\u00edt jako ka\u017ed\u00fd jin\u00fd dovoz ve velk\u00e9m.<\/p>\n

Druh\u00fd probl\u00e9m je kvalita a\u00a0bezpe\u010dnost zbo\u017e\u00ed. Miliardy bal\u00ed\u010dk\u016f lze t\u011b\u017eko na celnici fyzicky zkontrolovat. Nejde zaru\u010dit, \u017ee v\u00a0nich nejsou hra\u010dky z\u00a0toxick\u00fdch materi\u00e1l\u016f nebo elektronika bez certifikace. V\u00a0EU m\u00e1me\u00a0\u2013\u00a0z\u00a0dobr\u00fdch d\u016fvod\u016f\u00a0\u2013 jist\u00e9 standardy na to, co se sm\u00ed a\u00a0nesm\u00ed prod\u00e1vat. D\u00e1 se nam\u00edtnout, \u017ee ka\u017ed\u00fd m\u00e1 pr\u00e1vo kupovat si co chce, ale to jsme v\u00a0jin\u00e9m civiliza\u010dn\u00edm p\u00e1smu.<\/p>\n

T\u0159et\u00edm ne\u0161varem je ekologick\u00fd dopad. Droben\u00ed jedn\u00e9 komer\u010dn\u00ed dod\u00e1vky na tis\u00edce bal\u00ed\u010dk\u016f znamen\u00e1 mnohem slo\u017eit\u011bj\u0161\u00ed logistiku, dost mo\u017en\u00e1 i\u00a0v\u00edc let\u016f a\u00a0lodn\u00edch kontejner\u016f.<\/p>\n

Souvisej\u00edc\u00ed:<\/a><\/p>\n

T\u0159i eura jako plo\u0161n\u00e1 p\u0159ir\u00e1\u017eka na v\u0161echno nelze pova\u017eovat za precizn\u00ed odpov\u011b\u010f, kter\u00e1 jde k\u00a0podstat\u011b v\u0161ech t\u0159\u00ed probl\u00e9m\u016f. Jedn\u00e1 se jen o\u00a0hrubou z\u00e1platu na hrub\u00fd pytel. U\u00a0mal\u00fdch z\u00e1silek za p\u00e1r korun se vyrovn\u00e1 h\u0159i\u0161t\u011b, cenov\u00e1 motivace na nejni\u017e\u0161\u00ed \u00farovni o\u00a0n\u011bco opadne, nic v\u00edc.<\/p>\n

Nen\u00ed to ale n\u00e1hoda ani nedomy\u0161lenost, n\u00fdbr\u017e v\u011bdom\u00fd kompromis v\u00a0z\u00e1jmu rychlosti na \u00fakor preciznosti. Unijn\u00ed celn\u00ed syst\u00e9my nebyly stav\u011bn\u00e9 na kontrolu 200\u00a0bal\u00ed\u010dk\u016f za vte\u0159inu. Dokud nevznikne infrastruktura, kter\u00e1 novou realitu zvl\u00e1dne, plo\u0161n\u00fd poplatek je jedin\u00fd dostupn\u00fd funk\u010dn\u00ed n\u00e1stroj.<\/p>\n

Proto jsou t\u0159i eura zav\u00e1d\u011bna jako v\u00fdslovn\u011b do\u010dasn\u00e9 opat\u0159en\u00ed na dva roky. Do doby, ne\u017e vznikne nov\u00fd celn\u00ed \u201edata hub\u201c\u00a0\u2013\u00a0tedy ne jedno fyzick\u00e9 celn\u00ed p\u0159ekladi\u0161t\u011b, ale jednotn\u00fd informa\u010dn\u00ed syst\u00e9m s\u00a0adekv\u00e1tn\u00ed kapacitou pro novou \u00e9ru online nakupov\u00e1n\u00ed.<\/p>\n

Bezceln\u00ed v\u00fdjimka pro z\u00e1silky do 150\u00a0eur vznikla v\u00a0jin\u00e9 dob\u011b, pro jin\u00fd \u00fa\u010del. M\u011bla odbourat byrokracii u\u00a0p\u0159\u00edle\u017eitostn\u00fdch osobn\u00edch z\u00e1silek, ne slou\u017eit jako nov\u00fd obchodn\u00ed model pro \u0161est miliard komer\u010dn\u00edch dovoz\u016f. Realita p\u0159edb\u011bhla z\u00e1m\u011br a\u00a0v\u00fdsledkem je, \u017ee evropsk\u00fd velkodovozce plat\u00ed clo a\u00a0je v\u00a0nev\u00fdhod\u011b, proto\u017ee \u010d\u00ednsk\u00e1 konkurence um\u00ed vyt\u011b\u017eit d\u00edru v\u00a0syst\u00e9mu. <\/p>\n","protected":false},"excerpt":{"rendered":"Nepot\u011b\u0161\u00ed, kdy\u017e z\u00e1kazn\u00edk objev\u00ed v\u00a0\u010d\u00ednsk\u00e9m e-shopu identick\u00e9 zbo\u017e\u00ed, jak\u00e9 p\u0159edt\u00edm po\u0159\u00eddil doma v\u00a0kamenn\u00e9m obchod\u011b za dvojn\u00e1sobnou cenu. V\u00a0internetov\u00fdch…\n","protected":false},"author":2,"featured_media":135699,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[7],"tags":[3072,1594,43,42,41,40,5102,991,3073,36380],"class_list":["post-135698","post","type-post","status-publish","format-standard","has-post-thumbnail","category-cesko","tag-aplikace-temu","tag-celni-poplatky-clo","tag-ceska-republika","tag-cesko","tag-czech-republic","tag-czechia","tag-e-shopy","tag-evropska-unie-eu","tag-online-trziste","tag-trziste"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116846757732781144","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/135698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=135698"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/135698\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/135699"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=135698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=135698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=135698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}