{"id":136060,"date":"2026-07-02T08:47:15","date_gmt":"2026-07-02T08:47:15","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/136060\/"},"modified":"2026-07-02T08:47:15","modified_gmt":"2026-07-02T08:47:15","slug":"tv-nova-loni-zvysila-cisty-zisk-o-58-procent-na-necele-dve-miliardy-korun","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/136060\/","title":{"rendered":"TV Nova loni zv\u00fd\u0161ila \u010dist\u00fd zisk o\u00a058\u00a0procent na necel\u00e9 dv\u011b\u00a0miliardy korun"},"content":{"rendered":"<p class=\"e_bX\">Televizn\u00ed Skupina TV Nova loni zv\u00fd\u0161ila \u010dist\u00fd zisk o\u00a058\u00a0procent na 1,88\u00a0miliardy korun. Tr\u017eby stouply o\u00a028\u00a0procent na 11,65\u00a0miliardy korun. Firma to uvedla ve v\u00fdro\u010dn\u00ed <a data-dot=\"atm-link\" target=\"_blank\" rel=\"noopener nofollow\" href=\"https:\/\/or.justice.cz\/ias\/ui\/vypis-sl-detail?dokument=91777935&amp;subjektId=701177&amp;spis=100368\" class=\"e_n\">zpr\u00e1v\u011b<\/a> zve\u0159ejn\u011bn\u00e9 v\u00a0obchodn\u00edm rejst\u0159\u00edku, upozornil na ni server <a data-dot=\"atm-link\" target=\"_blank\" rel=\"noopener nofollow\" href=\"https:\/\/www.mediaguru.cz\/nova-loni-zvysila-trzby-o-tretinu-cisty-zisk-se-priblizil-ke-dvema-miliardam\" class=\"e_n\">Mediaguru.cz<\/a>. Hlavn\u00edm zdrojem v\u00fdnos\u016f je st\u00e1le televizn\u00ed reklama, jej\u00ed celkov\u00fd objem se ale loni m\u00edrn\u011b sn\u00ed\u017eil. Vlastn\u00edkem Novy je spole\u010dnost CME Media Enterprises z\u00a0investi\u010dn\u00ed skupiny PPF.<\/p>\n<p class=\"e_bX\">\u201ePr\u016flomovou ud\u00e1lost\u00ed lo\u0148sk\u00e9ho roku bylo spu\u0161t\u011bn\u00ed Oneplay, kter\u00e9 znamenalo z\u00e1sadn\u00ed krok v\u00a0distribuci obsahu a\u00a0n\u00e1sobn\u00e9 roz\u0161\u00ed\u0159en\u00ed \u017e\u00e1nrov\u00e9 a\u00a0sportovn\u00ed nab\u00eddky pro div\u00e1ky. Posunuli jsme trh sm\u011brem k\u00a0v\u011bt\u0161\u00ed flexibilit\u011b, personalizaci a\u00a0technologick\u00fdm inovac\u00edm,\u201c uvedl gener\u00e1ln\u00ed \u0159editel TV Nova Daniel Grunt.<\/p>\n<p class=\"e_bX\">Platforma Oneplay vznikla propojen\u00edm streamovac\u00ed slu\u017eby Voyo a\u00a0O2\u00a0TV a\u00a0podle Grunta dnes p\u0159edstavuje nejv\u011bt\u0161\u00ed streamingovou a\u00a0IPTV slu\u017ebu v\u00a0\u010cesku. \u201eNa\u0161i div\u00e1ci s\u00a0n\u00ed tr\u00e1v\u00ed v\u00a0pr\u016fm\u011bru 35,6\u00a0hodiny t\u00fddn\u011b,\u201c dodal.<\/p>\n<p class=\"e_bX\">S\u00a0rozvojem slu\u017eby souvisela tak\u00e9 akvizice spole\u010dnosti O2\u00a0TV, kterou TV Nova dokon\u010dila k\u00a01.\u00a0prosinci 2025.\u00a0Spojen\u00ed O2\u00a0TV a\u00a0TV Nova vytv\u00e1\u0159\u00ed podle Grunta siln\u00fd z\u00e1klad pro dal\u0161\u00ed rozvoj sportovn\u00edho obsahu a\u00a0p\u0159enos\u016f.<\/p>\n<p><a data-dot=\"mol-article-card-media\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/www.seznamzpravy.cz\/clanek\/sport-fotbal-ms-ve-fotbale-2026-kde-sledovat-306064\" class=\"e_n f_l5\" rel=\"nofollow noopener\" target=\"_blank\"><img fetchpriority=\"high\" height=\"1012\"   width=\"1800\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/07\/1782982033_769_fotbal.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"e_aa e_Z\"\/><\/a><\/p>\n<p class=\"e_bX\">V\u011bt\u0161ina p\u0159\u00edjm\u016f loni op\u011bt poch\u00e1zela z\u00a0odvys\u00edlan\u00e9 reklamy, firma za n\u011b utr\u017eila 4,91\u00a0miliardy korun, meziro\u010dn\u011b o\u00a0necel\u00e1 dv\u011b procenta m\u00e9n\u011b. P\u0159\u00edjem z\u00a0prodeje reklamy na internetu a\u00a0z prodeje p\u0159edplatn\u00e9ho na platform\u011b Oneplay p\u0159edstavoval ke konci lo\u0148sk\u00e9ho roku 1,45\u00a0miliardy korun.<\/p>\n<p class=\"e_bX\">Programy skupiny loni dos\u00e1hly v\u00a0div\u00e1ck\u00e9 kategorii od 15\u00a0do 54\u00a0let pod\u00edl na sledovanosti v\u00a0celodenn\u00edm vys\u00edl\u00e1n\u00ed 34\u00a0procent, v\u00a0hlavn\u00edm vys\u00edlac\u00edm \u010dase pak 34\u00a0procent. Meziro\u010dn\u011b televize pos\u00edlila v\u00a0obou ukazatel\u00edch.<\/p>\n<p class=\"e_bX\">Skupina TV Nova m\u00e1 voln\u011b \u0161\u00ed\u0159en\u00e9 stanice Nova, Nova Cinema, Nova Action, Nova Fun, Nova Lady a\u00a0Nova Krimi a\u00a0pr\u00e9miov\u00e9 stanice Nova Sport 1\u00a0a\u017e 6.<\/p>\n<p><a data-dot=\"mol-article-card-media\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/www.seznamzpravy.cz\/clanek\/ekonomika-finance-netflix-hbo-oneplay-porovnani-cena-302403\" class=\"e_n f_l5\" rel=\"nofollow noopener\" target=\"_blank\"><img height=\"1687\"   width=\"3000\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/07\/netflix.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"e_aa e_Z\"\/><\/a><a data-dot=\"mol-article-card-media\" aria-hidden=\"true\" tabindex=\"-1\" href=\"https:\/\/www.seznamzpravy.cz\/clanek\/kultura-monyova-serial-recenze-306190\" class=\"e_n f_l5\" rel=\"nofollow noopener\" target=\"_blank\"><img height=\"2304\"   width=\"4096\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/07\/serial-monyova.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"e_aa e_Z\"\/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Televizn\u00ed Skupina TV Nova loni zv\u00fd\u0161ila \u010dist\u00fd zisk o\u00a058\u00a0procent na 1,88\u00a0miliardy korun. Tr\u017eby stouply o\u00a028\u00a0procent na 11,65\u00a0miliardy korun.&hellip;\n","protected":false},"author":2,"featured_media":136061,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[10],"tags":[36458,17,21,16,6647,813,622,18,19,809,22,5435,20],"class_list":["post-136060","post","type-post","status-publish","format-standard","has-post-thumbnail","category-zpravy","tag-central-european-media-enterprises-cme","tag-headlines","tag-hlavni-udalosti","tag-news","tag-o2","tag-oneplay","tag-ppf-group","tag-top-news","tag-top-stories","tag-tv-nova","tag-udalosti-dne","tag-zisk","tag-zpravy"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116849517927116356","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/136060","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=136060"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/136060\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/136061"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=136060"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=136060"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=136060"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}