{"id":136590,"date":"2026-07-02T18:02:11","date_gmt":"2026-07-02T18:02:11","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/136590\/"},"modified":"2026-07-02T18:02:11","modified_gmt":"2026-07-02T18:02:11","slug":"do-ceska-letos-prislo-sestnact-novych-zahranicnich-znacek","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/136590\/","title":{"rendered":"Do \u010ceska letos p\u0159i\u0161lo \u0161estn\u00e1ct nov\u00fdch zahrani\u010dn\u00edch zna\u010dek"},"content":{"rendered":"<p class=\"c_bB\">Tu otev\u0159ela vedle sv\u00e9 vlajkov\u00e9 prodejny BOSS pro st\u0159edn\u00ed a\u00a0v\u00fdchodn\u00ed Evropu. Jde o\u00a0jednu z\u00a0prvn\u00edch pobo\u010dek tohoto kav\u00e1rensk\u00e9ho konceptu na sv\u011bt\u011b. Vedle pra\u017esk\u00e9 pobo\u010dky si lze d\u00e1t k\u00e1vu s\u00a0logem BOSS pouze v\u00a0thajsk\u00e9m Bangkoku, v\u00a0Lond\u00fdn\u011b a\u00a0n\u011bmeck\u00e9m Metzingenu.<\/p>\n<p class=\"c_bB\">\u201eGastronomick\u00fd segment dlouhodob\u011b pat\u0159\u00ed k\u00a0nejdynami\u010dt\u011bj\u0161\u00edm hybatel\u016fm \u010desk\u00e9ho maloobchodu. Praha dnes nen\u00ed jen tranzitn\u00ed destinac\u00ed, je to m\u011bsto, kter\u00e9 mezin\u00e1rodn\u00ed koncepty vn\u00edmaj\u00ed jako plnohodnotn\u00fd evropsk\u00fd trh s\u00a0vysp\u011blou z\u00e1kaznickou z\u00e1kladnou, vysokou frekvenc\u00ed turist\u016f a\u00a0\u017eivou lok\u00e1ln\u00ed sc\u00e9nou,\u201c uvedl Jan Kotrb\u00e1\u010dek z\u00a0Cushman &amp; Wakefield.<\/p>\n<p class=\"c_bB\">V segmentu gastronomie roz\u0161\u00ed\u0159ily nab\u00eddku tak\u00e9 prvn\u00ed pobo\u010dky slovensk\u00e9 kav\u00e1rny Choco Boss, ukrajinsk\u00e9ho supermarketu Best Market \u010di kanadsk\u00e9 cukr\u00e1rny Choco Choo.<\/p>\n<p><a data-dot=\"atm-link\" target=\"_self\" href=\"https:\/\/www.novinky.cz\/clanek\/ekonomika-majitel-sports-directu-chce-ovladnout-hugo-boss-nabizi-skoro-50-miliard-40582658\" class=\"c_N\" rel=\"nofollow noopener\"><img fetchpriority=\"high\" height=\"433\" width=\"769\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/07\/NRtB16N.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"c_t c_r\"\/><\/a><\/p>\n<p class=\"c_bB\">V nov\u011b zrekonstruovan\u00e9m obchodn\u00edm centru Grand v\u00a0Pardubic\u00edch otev\u0159ela prvn\u00ed prodejnu italsk\u00e1 zna\u010dka v\u00fd\u017eivov\u00fdch dopl\u0148k\u016f pro sportovce Volchem.<\/p>\n<p class=\"c_bB\">P\u0159\u00edchod nov\u00fdch zna\u010dek podpo\u0159ila i\u00a0rekonstrukce n\u00e1m\u011bst\u00ed Ji\u0159\u00edho z\u00a0Pod\u011bbrad v\u00a0Praze. V\u00a0minul\u00e9m roce zde svou prodejnu p\u0159edstavila zna\u010dka Cinnamood, letos ji n\u00e1sledovala n\u011bmeck\u00e1 zna\u010dka Home of Dumplings.<\/p>\n<p class=\"c_bB\">V\u00a0pra\u017esk\u00e9m Homeparku Zli\u010d\u00edn p\u0159edstavila svou prvn\u00ed prodejnu zna\u010dka YO! Sushi, kter\u00e1 pat\u0159\u00ed do n\u011bmeck\u00e9 skupiny Sushi Circle. Ta na \u010desk\u00fd trh vstoupila u\u017e loni se svou stejnojmennou zna\u010dkou Sushi Circle a\u00a0letos zde p\u0159edstavuje dal\u0161\u00ed samostatn\u00fd koncept.<\/p>\n<p>Posiluj\u00ed i\u00a0m\u00f3da, obuv a\u00a0dopl\u0148ky<\/p>\n<p class=\"c_bB\">Z m\u00f3dn\u00edch zna\u010dek na \u010desk\u00fd trh nov\u011b vstoupila rumunsk\u00e1 zna\u010dka Alisia Enco s\u00a0prvn\u00ed prodejnou v\u00a0r\u00e1mci hotelu Mandarin Oriental Prague. Velkou expanzi na \u010desk\u00fd trh ozn\u00e1mila americk\u00e1 pr\u00e9miov\u00e1 zna\u010dka Kenneth Cole, kter\u00e1 prvn\u00ed prodejnu otev\u0159ela v\u00a0pra\u017esk\u00e9m obchodn\u00edm centru Westfield Chodov.<\/p>\n<p class=\"c_bB\">Segment pr\u00e9miov\u00e9 m\u00f3dy t\u00e9\u017e obohatil vstup zna\u010dky Digel v\u00a0outletov\u00e9m centru Fashion Arena Prague Outlet v\u00a0Praze.<\/p>\n<p class=\"c_bB\">Luxusn\u00ed segment byl prozat\u00edm zastoupen pouze jednou zna\u010dkou, a\u00a0to italsk\u00fdm \u0159et\u011bzcem Ermanno Scervino, kter\u00fd otev\u0159el v\u00a0r\u00e1mci prostor nov\u011b zrekonstruovan\u00e9ho hotelu Fairmont Golden Prague v\u00a0Pa\u0159\u00ed\u017esk\u00e9 ulici.<\/p>\n<p class=\"c_bB\">Novou prodejnu v\u00a0pra\u017esk\u00e9 Petrsk\u00e9 ulici p\u0159edstavila pr\u00e9miov\u00e1 n\u011bmeck\u00e1 zna\u010dka venkovn\u00edho n\u00e1bytku Dedon. Rumunsk\u00e1 Contakt, zam\u011b\u0159en\u00e1 na elektronick\u00e9 p\u0159\u00edslu\u0161enstv\u00ed, zah\u00e1jila provoz v\u00a0pra\u017esk\u00e9m obchodn\u00edm centru Metropole Zli\u010d\u00edn.<\/p>\n<p class=\"c_bB\">Milovn\u00edky deskov\u00fdch her pot\u011b\u0161ila prvn\u00ed prodejna Warhammer s\u00a0obchodem v\u00a0r\u00e1mci pas\u00e1\u017ee \u010cern\u00e1 r\u016f\u017ee v\u00a0Praze, kde z\u00e1rove\u0148 debutovala tak\u00e9 \u0161pan\u011blsko-rusk\u00e1 zna\u010dka parf\u00e9m\u016f By Velcheva. Prvn\u00ed prodejnu s\u00a0d\u011btsk\u00fdm oble\u010den\u00edm a\u00a0hra\u010dkami uvedl polsk\u00fd \u0159et\u011bzec Smyk v\u00a0ostravsk\u00e9m obchodn\u00edm centru Avion.<\/p>\n<p>P\u0159ijde Burgermeister<\/p>\n<p class=\"c_bB\">Dal\u0161\u00ed velk\u00e1 jm\u00e9na se objev\u00ed v\u00a0n\u00e1sleduj\u00edc\u00edch m\u011bs\u00edc\u00edch. Milovn\u00edci gastronomie se mohou t\u011b\u0161it na vstup zn\u00e1m\u00e9 americk\u00e9 donuterie Krispy Kreme, n\u011bmeck\u00e9ho burger konceptu Burgermeister, americk\u00e9ho fast foodu Dave\u2019s Hot Chicken, slovensk\u00e9 gelaterie Arthur\u2019s Gelato anebo d\u00e1nsk\u00e9 s\u00edt\u011b japonsk\u00fdch restaurac\u00ed Sticks\u2019n\u2019Sushi.<\/p>\n<p><a data-dot=\"atm-link\" target=\"_self\" href=\"https:\/\/www.novinky.cz\/clanek\/ekonomika-do-ceska-loni-prisel-rekordni-pocet-novych-znacek-hlavne-z-vychodu-40503442\" class=\"c_N\" rel=\"nofollow noopener\"><img height=\"1406\" width=\"2500\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/07\/butik.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"c_t c_r\"\/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Tu otev\u0159ela vedle sv\u00e9 vlajkov\u00e9 prodejny BOSS pro st\u0159edn\u00ed a\u00a0v\u00fdchodn\u00ed Evropu. Jde o\u00a0jednu z\u00a0prvn\u00edch pobo\u010dek tohoto kav\u00e1rensk\u00e9ho konceptu&hellip;\n","protected":false},"author":2,"featured_media":136591,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[67,68,43,32550,818],"class_list":["post-136590","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-business","tag-byznys","tag-ceska-republika","tag-hugo-boss","tag-znacky"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116851700494804888","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/136590","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=136590"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/136590\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/136591"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=136590"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=136590"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=136590"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}