{"id":158858,"date":"2026-07-26T10:53:24","date_gmt":"2026-07-26T10:53:24","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/158858\/"},"modified":"2026-07-26T10:53:24","modified_gmt":"2026-07-26T10:53:24","slug":"trafikova-jednicka-geco-si-loni-opet-polepsila-vydelala-16-miliardy","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/158858\/","title":{"rendered":"Trafikov\u00e1 jedni\u010dka Geco si loni op\u011bt polep\u0161ila. Vyd\u011blala 1,6\u00a0miliardy"},"content":{"rendered":"

Trafikov\u00e1 ma\u0161ina na pen\u00edze\u00a0\u2013 spole\u010dnost Geco<\/a>\u00a0\u2013 za\u017eila loni op\u011bt skv\u011bl\u00fd rok. Nejv\u011bt\u0161\u00ed tuzemsk\u00fd distributor a\u00a0prodejce cigaret a\u00a0loteri\u00ed a\u00a0vlastn\u00edk rozs\u00e1hl\u00e9 s\u00edt\u011b trafik loni dos\u00e1hl \u010dist\u00e9ho zisku ve v\u00fd\u0161i 1,63\u00a0miliardy korun. O\u00a0rok d\u0159\u00edve to bylo 1,45\u00a0miliardy korun. Tr\u017eby spole\u010dnosti \u010dinily zhruba 43,3\u00a0miliardy korun, p\u0159i\u010dem\u017e o\u00a0rok d\u0159\u00edve to bylo okolo 42\u00a0miliard korun.<\/p>\n

Firma o\u00a0v\u00fdsledc\u00edch hospoda\u0159en\u00ed informovala ve sv\u00e9 v\u00fdro\u010dn\u00ed zpr\u00e1v\u011b za uplynul\u00fd rok, kter\u00e1 byla zve\u0159ejn\u011bna v\u00a0obchodn\u00edm rejst\u0159\u00edku. Spole\u010dnost z\u00e1rove\u0148 ve zpr\u00e1v\u011b uv\u00e1d\u00ed, \u017ee m\u011bla v\u00a0\u010cesku ke konci uplynul\u00e9ho roku maloobchodn\u00ed s\u00ed\u0165 382\u00a0obchod\u016f, kdy\u017e o\u00a0rok d\u0159\u00edve jich bylo 366.<\/p>\n

Geco tak d\u00e1l pokra\u010duje ve zvy\u0161ov\u00e1n\u00ed po\u010dtu trafik ve sv\u00e9 s\u00edti. \u201ePo\u010d\u00e1tkem roku 2026\u00a0spole\u010dnost Geco otev\u0159ela dal\u0161\u00ed maloobchodn\u00ed prodejny a\u00a0dal\u0161\u00ed expanze bude pokra\u010dovat i\u00a0v n\u00e1sleduj\u00edc\u00edch m\u011bs\u00edc\u00edch,\u201c uv\u00e1d\u00ed ve v\u00fdro\u010dn\u00ed zpr\u00e1v\u011b. V\u00a0oblasti velkoobchodu chce na tuzemsk\u00e9m trhu Geco d\u00e1le r\u016fst.<\/p>\n

Firm\u011b se tak da\u0159\u00ed \u00fasp\u011b\u0161n\u011b odol\u00e1vat dlouhodob\u00fdm trend\u016fm, jako je pokles prodeje cigaret nebo pap\u00edrov\u00fdch novin a\u00a0\u010dasopis\u016f. D\u016fvodem jsou nov\u00e9 trendy v\u00a0kou\u0159en\u00ed, jako jsou e-cigarety \u010di nah\u0159\u00edvan\u00fd tab\u00e1k. \u201eV roce 2025\u00a0byl z\u00a0cel\u00e9ho objemu prodeje v\u00fdrobk\u016f s\u00a0nikotinem v\u00a0na\u0161ich maloobchodn\u00edch prodejn\u00e1ch poprv\u00e9 v\u00a0historii lehce nadpolovi\u010dn\u00ed pod\u00edl t\u011bch v\u00fdrobk\u016f, kter\u00e9 se nijak nespaluj\u00ed (tedy v\u0161e ostatn\u00ed mimo klasick\u00e9 cigarety, cigaretov\u00fd tab\u00e1k a\u00a0doutn\u00edky),\u201c uv\u00e1d\u00ed firma.<\/p>\n

<\/a><\/p>\n

\u201eJsme py\u0161n\u00ed na to, \u017ee aktivn\u011b pom\u00e1h\u00e1me \u010desk\u00fdm spot\u0159ebitel\u016fm, kte\u0159\u00ed se nejsou ochotni \u010di schopni zcela zbavit z\u00e1vislosti na nikotinu, nakupovat v\u00a0na\u0161ich maloobchodn\u00edch prodejn\u00e1ch st\u00e1le v\u011bt\u0161\u00ed d\u00edl jejich spot\u0159eby v\u00a0nov\u00fdch kategori\u00edch v\u00fdrobk\u016f, u\u00a0kter\u00fdch je \u0161kodlivost a\u017e o\u00a095\u00a0procent ni\u017e\u0161\u00ed ne\u017e u\u00a0klasick\u00fdch v\u00fdrobk\u016f,\u201c dod\u00e1v\u00e1 ve v\u00fdro\u010dn\u00ed zpr\u00e1v\u011b Geco. Alternativn\u00ed produkty jsou v\u0161ak z\u00e1rove\u0148 ziskov\u011bj\u0161\u00ed ne\u017e cigarety \u010di doutn\u00edky.<\/p>\n

Na zaslan\u00e9 ot\u00e1zky ohledn\u011b hospoda\u0159en\u00ed a\u00a0budouc\u00edch pl\u00e1n\u016f spole\u010dnost nereagovala, ostatn\u011b je zn\u00e1m\u00e1 t\u00edm, \u017ee s\u00a0m\u00e9dii nekomunikuje.<\/p>\n

Podle d\u0159\u00edv\u011bj\u0161\u00edch dat v\u00a0evidenci skute\u010dn\u00fdch majitel\u016f jsou vlastn\u00edky Geca Libor Chrobok, Petr Pol\u00e1\u010dek, Marcel Belhocine a\u00a0Ji\u0159ina Ul\u010d\u00e1kov\u00e1, kter\u00e1 pod\u00edl p\u0159evzala po zesnul\u00e9m man\u017eelovi Martinu Ul\u010d\u00e1kovi. Chrobok, Pol\u00e1\u010dek a\u00a0Belhocine byli \u017eivotn\u00ed kamar\u00e1di a\u00a0spolu\u017e\u00e1ci Ul\u010d\u00e1ka z\u00a0Vysok\u00e9 \u0161koly ekonomick\u00e9 v\u00a0Praze.<\/p>\n

<\/a><\/p>\n

Nyn\u00ed ka\u017ed\u00fd z\u00a0v\u00fd\u0161e uveden\u00fdch akcion\u00e1\u0159\u016f vlastn\u00ed ve spole\u010dnosti \u010dtvrtinov\u00fd pod\u00edl. Za motor spole\u010dnosti je ov\u0161em pova\u017eov\u00e1n Chrobok. V\u00a0minul\u00e9m roce spole\u010dnost vyplatila akcion\u00e1\u0159\u016fm dividendy v\u00a0celkov\u00e9 v\u00fd\u0161i 1,45\u00a0miliardy korun.<\/p>\n

V posledn\u00edch letech se trh s\u00a0trafikami koncentruje do rukou nejv\u011bt\u0161\u00edch hr\u00e1\u010d\u016f. Aktivn\u00ed je v\u00a0posledn\u00edch letech na \u010desk\u00e9m trhu slovensk\u00fd miliard\u00e1\u0159 Ivan Kmotr\u00edk, jeho\u017e firma Valmont loni koupila brn\u011bnsk\u00e9ho rivala Point4U. P\u0159ed deseti lety pak Kmotr\u00edk ovl\u00e1dl Valmont za v\u00edce ne\u017e 600\u00a0milion\u016f korun.<\/p>\n

Krom\u011b Geca a\u00a0Kmotr\u00edkovy skupiny jsou dal\u0161\u00edm velk\u00fdm hr\u00e1\u010dem na trhu spole\u010dnost Traficon spadaj\u00edc\u00ed pod DT Holding a\u00a0trafiky Relay, za nimi\u017e stoj\u00ed francouzsk\u00fd koncern Lagardere Travel Retail.<\/p>\n","protected":false},"excerpt":{"rendered":"Trafikov\u00e1 ma\u0161ina na pen\u00edze\u00a0\u2013 spole\u010dnost Geco\u00a0\u2013 za\u017eila loni op\u011bt skv\u011bl\u00fd rok. Nejv\u011bt\u0161\u00ed tuzemsk\u00fd distributor a\u00a0prodejce cigaret a\u00a0loteri\u00ed a\u00a0vlastn\u00edk…\n","protected":false},"author":2,"featured_media":158859,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[67,68,156,15749,39978,5408,148,13277,3430,32683],"class_list":["post-158858","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-business","tag-byznys","tag-ceska-elita","tag-elektronicke-cigarety","tag-geco","tag-noviny","tag-tabak","tag-tisk","tag-trafika","tag-vapo-e-cigarety"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116985909368115356","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/158858","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=158858"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/158858\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/158859"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=158858"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=158858"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=158858"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}