{"id":173807,"date":"2026-08-09T14:58:08","date_gmt":"2026-08-09T14:58:08","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/173807\/"},"modified":"2026-08-09T14:58:08","modified_gmt":"2026-08-09T14:58:08","slug":"na-prime-asi-skripou-zuby-nova-vraci-do-vysilani-serial-ktery-kdysi-valcoval-vsechno-kolem","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/173807\/","title":{"rendered":"Na Prim\u011b asi sk\u0159\u00edpou zuby. Nova vrac\u00ed do vys\u00edl\u00e1n\u00ed seri\u00e1l, kter\u00fd kdysi v\u00e1lcoval v\u0161echno kolem"},"content":{"rendered":"<p>\t\t\t\t\t9. 8. 2026<\/p>\n<p>S\u00a0n\u00e1stupem streamovac\u00edch platforem bojuje klasick\u00e1 televize o ka\u017ed\u00e9ho div\u00e1ka. Konkuren\u010dn\u00ed stanice se p\u0159edh\u00e1n\u011bj\u00ed v\u00a0tom, kdo m\u00e1 lep\u0161\u00ed programovou nab\u00eddku. V\u0161ichni p\u0159ich\u00e1zej\u00ed s\u00a0novinkami nebo dokonce n\u00e1vraty obl\u00edben\u00fdch sn\u00edmk\u016f. Nejv\u011bt\u0161\u00ed jistotou b\u00fdvaj\u00ed osv\u011bd\u010den\u00e9 seri\u00e1ly, kter\u00e9 u\u017e maj\u00ed fanou\u0161kovskou z\u00e1kladnu. Jeden takov\u00fd, kter\u00fd ovl\u00e1dal sledovanost, chyst\u00e1 pokra\u010dov\u00e1n\u00ed a div\u00e1ci se maj\u00ed na co t\u011b\u0161it.<\/p>\n<p>Jeden z nejobl\u00edben\u011bj\u0161\u00edch seri\u00e1l\u016f Novy p\u0159ich\u00e1z\u00ed s novou \u0159adou, tak\u017ee na Prim\u011b v tuto chv\u00edli asi sk\u0159\u00edpou zuby.<\/p>\n<p>Div\u00e1ci maj\u00ed r\u00e1di to, co znaj\u00ed<\/p>\n<p>\u017de se v\u00a0posledn\u00edch letech televizn\u00ed sv\u011bt zm\u011bnil, nemus\u00edme nikomu \u0159\u00edkat. Vedle klasick\u00e9ho vys\u00edl\u00e1n\u00ed v\u00e1lcuj\u00ed trh online obsah a streamovac\u00ed platformy. Ty ka\u017ed\u00fd t\u00fdden chrl\u00ed spoustu nov\u00e9ho obsahu, kter\u00e9mu nen\u00ed snadn\u00e9 konkurovat. Televizn\u00edm stanic\u00edm se to ale \u010dasto da\u0159\u00ed, proto\u017ee div\u00e1ci r\u00e1di sleduj\u00ed to, co znaj\u00ed.<\/p>\n<p><img loading=\"lazy\" title=\"shutterstock_633642842 1 | TVGURU.cz\" fetchpriority=\"high\" decoding=\"async\" class=\"wp-image-348194 size-large\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/08\/shutterstock_633642842-1-1200x800.webp\" alt=\"Aerial view of a large yellow brick campus arranged in a star-shaped layout around a central domed building, with roads and green spaces nearby.\" width=\"1165\" height=\"777\"  \/>Krimin\u00e1ln\u00ed seri\u00e1ly jsou u n\u00e1s i ve sv\u011bt\u011b extr\u00e9mn\u011b popul\u00e1rn\u00ed. Zdroj: Shutterstock<\/p>\n<p>Ned\u011bje se to ale jen u n\u00e1s. Podle dostupn\u00fdch informac\u00ed tvo\u0159\u00ed ve Spojen\u00fdch st\u00e1tech velkou \u010d\u00e1st nejsledovan\u011bj\u0161\u00edch po\u0159ad\u016f pr\u00e1v\u011b ty, kter\u00e9 v\u00a0televizi b\u011b\u017e\u00ed dlouhodob\u011b, nap\u0159\u00edklad krimin\u00e1lky. Div\u00e1ci na takov\u00fdch seri\u00e1lech maj\u00ed r\u00e1di to, \u017ee nevad\u00ed, kdy\u017e nestihnou jeden d\u00edl, proto\u017ee nep\u0159ijdou o velkou \u010d\u00e1st d\u011bje. Stejn\u011b to funguje i u n\u00e1s.<\/p>\n<p>Podle <a href=\"https:\/\/worldscreen.com\/the-bbcs-mark-thompson\/\" target=\"_blank\" rel=\"noopener nofollow\">gener\u00e1ln\u00edho \u0159editele<\/a> BBC Marka Thompsona to chv\u00edli trv\u00e1, ne\u017e si na seri\u00e1l div\u00e1ci zvyknou a ne\u017e poznaj\u00ed v\u0161echny postavy.<\/p>\n<p>\u201eT\u00e9m\u011b\u0159 v\u0161echny skv\u011bl\u00e9 sitcomy stoj\u00ed na postav\u00e1ch. Opravdu fungovat za\u010dnou a\u017e ve chv\u00edli, kdy div\u00e1ci sv\u00e9 hrdiny dob\u0159e poznaj\u00ed. Trv\u00e1 t\u0159i, \u010dty\u0159i nebo p\u011bt epizod, ne\u017e si k nim vytvo\u0159\u00ed vztah,\u201c dod\u00e1v\u00e1.<\/p>\n<p>Krimin\u00e1lky jsou v \u010cesku tahounem<\/p>\n<p>\u010cesk\u00e9 televizn\u00ed stanice moc dob\u0159e v\u011bd\u00ed, \u017ee nejv\u011bt\u0161\u00edm tah\u00e1kem jsou krimin\u00e1lky. Ty posledn\u00edch n\u011bkolik let pat\u0159\u00ed k\u00a0nejsledovan\u011bj\u0161\u00edm po\u0159ad\u016fm v\u016fbec. P\u0159itom v\u016fbec nez\u00e1le\u017e\u00ed, jestli je to modern\u00ed vy\u0161et\u0159ov\u00e1n\u00ed nebo p\u016fvodn\u00ed kriminalistika. Jakmile je dobr\u00fd sc\u00e9n\u00e1\u0159 a obsazen\u00ed, na \u00fasp\u011bch je zad\u011bl\u00e1no.<\/p>\n<p>Nova se vyd\u00e1v\u00e1 p\u0159esn\u011b touto cestou. Novinky jako Vra\u017edy v\u00a0kraji nebo Z\u00e1hadn\u00e9 p\u0159\u00edpady prokl\u00e1d\u00e1 pokra\u010dov\u00e1n\u00edm obl\u00edben\u00fdch seri\u00e1l\u016f, kter\u00e9 div\u00e1ci dob\u0159e znaj\u00ed. Strategie je to logick\u00e1, proto\u017ee ne\u00fasp\u011bch novinek je kompenzov\u00e1n nov\u00fdmi d\u00edly obl\u00edben\u00e9 klasiky. Televize tak nep\u0159ijde o velkou \u010d\u00e1st sledovanosti.<\/p>\n<p>Zaj\u00edmav\u00e9 je to, \u017ee to je zp\u016fsob, kter\u00fd funguje. Podle dostupn\u00fdch informac\u00ed si lid\u00e9 vol\u00ed po\u0159ady, u kter\u00fdch v\u011bd\u00ed, co \u010dekat, v\u00edce ne\u017e obrovskou nab\u00eddku streamovac\u00edch platforem. Riskov\u00e1n\u00ed s\u00a0novinkami se d\u011bje jen v\u00a0p\u0159\u00edpad\u011b, \u017ee div\u00e1ky zaujme obsazen\u00ed nebo p\u0159\u00edb\u011bh.<\/p>\n<p>Seri\u00e1l, kter\u00fd m\u011bl \u00fasp\u011bch hned na za\u010d\u00e1tku<\/p>\n<p>Kdy\u017e se p\u0159ed dev\u00edti lety tento seri\u00e1l poprv\u00e9 objevil na obrazovk\u00e1ch, nikdo netu\u0161il, jak\u00fd \u00fasp\u011bch sklid\u00ed. N\u00e1pad byl p\u0159itom jednoduch\u00fd. V\u00a0ka\u017ed\u00e9m d\u00edle byl jin\u00fd p\u0159\u00edpad a jedna skupina vy\u0161et\u0159ovatel\u016f. To se prol\u00ednalo osobn\u00edmi linkami jednotliv\u00fdch postav. Nebyl to ale seri\u00e1l, kde vynech\u00e1te jeden d\u00edl a jste ztraceni. Po p\u00e1r letech si div\u00e1ci na postavy zvykli a k seri\u00e1lu se st\u00e1le vraceli.<\/p>\n<p><img loading=\"lazy\" title=\"shutterstock_2525924207 1 | TVGURU.cz\" decoding=\"async\" class=\"wp-image-348195 size-large\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/08\/shutterstock_2525924207-1-1200x800.webp\" alt=\"Yellow wall with police signage: a blue sign reading &quot;POLICIE \u010cESK\u00c9 REPUBLIKY&quot; and an inset shield with the Czech coat of arms above it.\" width=\"1165\" height=\"777\"  \/>N\u011bkter\u00e9 p\u0159\u00edpady jsou inspirovan\u00e9 skute\u010dn\u00fdmi ud\u00e1lostmi. Zdroj: Shutterstock<\/p>\n<p>To funguje i jinde. Nejzn\u00e1m\u011bj\u0161\u00ed krimin\u00e1lky jako N\u00e1mo\u0159n\u00ed vy\u0161et\u0159ovac\u00ed slu\u017eba nebo Z\u00e1kon a po\u0159\u00e1dek jsou d\u016fkazem toho, \u017ee kvalitn\u00ed krimin\u00e1lky vydr\u017e\u00ed roky a sledovanost je st\u00e1le vysok\u00e1. Co d\u00edl, to jeden p\u0159\u00edpad a div\u00e1ci je mohou sledovat kdykoli.<\/p>\n<p>Nova tah\u00e1 eso z ruk\u00e1vu<\/p>\n<p>Nova vytahuje eso z\u00a0ruk\u00e1vu. Kdy\u017e p\u0159edstavila podzimn\u00ed novinky, bylo mezi nimi i pokra\u010dov\u00e1n\u00ed obl\u00edben\u00e9 krimin\u00e1lky. Ta i po letech udr\u017euje sledovanost vysoko. B\u011bhem let n\u011bkolikr\u00e1t zm\u011bnila obsazen\u00ed, co\u017e j\u00ed rozhodn\u011b pomohlo. P\u0159\u00edpady nebyly tak stereotypn\u00ed a seri\u00e1l m\u011bl nov\u00fd n\u00e1boj.<\/p>\n<p>V\u00a0pokra\u010dov\u00e1n\u00ed se podle informac\u00ed chystaj\u00ed tak\u00e9 zm\u011bny, nap\u0159\u00edklad del\u0161\u00ed epizody, nov\u00e9 prostory pro vy\u0161et\u0159ovac\u00ed t\u00fdm a v\u011bt\u0161\u00ed propracovanost psychologie postav. 12. \u0159ada bude m\u00edt devaten\u00e1ct d\u00edl\u016f a odstartuje speci\u00e1ln\u00edm dvojd\u00edlem. Kreativn\u00edm producentem je tentokr\u00e1t Tom\u00e1\u0161 Hru\u0161ka, kter\u00fd stoj\u00ed i za oce\u0148ovanou s\u00e9ri\u00ed <a href=\"https:\/\/www.tvguru.cz\/cesky-serial-sokoval-porotu\/\" target=\"_blank\" rel=\"noopener nofollow\">Metoda: Markovi\u010d<\/a>.<\/p>\n<p>Dal\u0161\u00ed sezona bude pln\u00e1 novinek<\/p>\n<p>Samoz\u0159ejm\u011b, \u017ee mluv\u00edme o seri\u00e1lu Specialist\u00e9. Televize Nova se rozhodla pro pokra\u010dov\u00e1n\u00ed obl\u00edben\u00e9 krimin\u00e1lky, kter\u00e1 u\u017e se vys\u00edl\u00e1 p\u0159es sedm let. Na obrazovky doraz\u00ed dvan\u00e1ct\u00e1 \u0159ada, kter\u00e1 p\u0159inese spoustu nov\u00e9ho a div\u00e1ci se maj\u00ed rozhodn\u011b na co t\u011b\u0161it. Pokra\u010dov\u00e1n\u00ed dokazuje, \u017ee ani po letech <a href=\"https:\/\/www.tvguru.cz\/stary-film-z-roku-1983-sledovanost\/\" target=\"_blank\" rel=\"noopener nofollow\">sledovanost nekles\u00e1<\/a>.<\/p>\n<p>Vedle spousty novinek, kter\u00e9 Nova chyst\u00e1, je pokra\u010dov\u00e1n\u00ed zajet\u00e9 klasiky logick\u00fdm krokem. A pokud v\u0161echno vyjde, jak m\u00e1, je mo\u017en\u00e9, \u017ee nov\u00e9 d\u00edly ovl\u00e1dnou pond\u011bln\u00ed ve\u010dery. Pro ostatn\u00ed televize je to motivace, aby p\u0159i\u0161li s n\u011b\u010d\u00edm nov\u00fdm. Sledovali jste seri\u00e1l Specialist\u00e9\u00a0od za\u010d\u00e1tku?<\/p>\n<p>Zdroj: worldscreen.com, nielsen.com, reutersinstitute.politics.ox.ac.uk, Presskit TV Nova<\/p>\n","protected":false},"excerpt":{"rendered":"9. 8. 2026 S\u00a0n\u00e1stupem streamovac\u00edch platforem bojuje klasick\u00e1 televize o ka\u017ed\u00e9ho div\u00e1ka. Konkuren\u010dn\u00ed stanice se p\u0159edh\u00e1n\u011bj\u00ed v\u00a0tom, kdo&hellip;\n","protected":false},"author":2,"featured_media":173808,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[14],"tags":[79,2293,42196,9772,809,80],"class_list":["post-173807","post","type-post","status-publish","format-standard","has-post-thumbnail","category-zabava","tag-entertainment","tag-kriminalka","tag-nova-rada","tag-sledovanost","tag-tv-nova","tag-zabava"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/117066144635700125","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/173807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=173807"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/173807\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/173808"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=173807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=173807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=173807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}