{"id":173877,"date":"2026-08-09T16:32:22","date_gmt":"2026-08-09T16:32:22","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/173877\/"},"modified":"2026-08-09T16:32:22","modified_gmt":"2026-08-09T16:32:22","slug":"kde-nejlevneji-sehnat-treba-maslo-cesi-se-vyznaji-ministrovi-se-ale-slevy-nelibi","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/173877\/","title":{"rendered":"Kde nejlevn\u011bji sehnat t\u0159eba m\u00e1slo? \u010ce\u0161i se vyznaj\u00ed, ministrovi se ale slevy nel\u00edb\u00ed"},"content":{"rendered":"<p>\n                        Skoro dv\u011b t\u0159etiny \u010cech\u016f aktivn\u011b vyhled\u00e1vaj\u00ed nejv\u00fdhodn\u011bj\u0161\u00ed ceny potravin. A tak t\u0159eba v\u011bd\u00ed, kde nejlevn\u011bji sehnat m\u00e1slo, a neboj\u00ed se kv\u016fli tomu zm\u011bnit i obchod. Podle ekonom\u016f jsme si tento zp\u016fsob nakupov\u00e1n\u00ed osvojili b\u011bhem let vysok\u00e9 inflace a ani po jej\u00edm odezn\u011bn\u00ed se zvyklosti nem\u011bn\u00ed. Slevy se ale nel\u00edb\u00ed ministru zem\u011bd\u011blstv\u00ed Martinu \u0160ebesty\u00e1novi (nestr. za SPD), kter\u00fd dokonce zpochyb\u0148uje jejich p\u0159\u00ednos pro spot\u0159ebitele a upozor\u0148uje na kvalitu ak\u010dn\u00edch potravin.\n                    <\/p>\n<p>\u0160est polo\u017eek z deseti se v obchodech prod\u00e1 v r\u00e1mci akce. Data obchod\u016f ukazuj\u00ed, \u017ee na slev\u00e1ch jsme nejv\u00edce z\u00e1visl\u00ed v p\u0159\u00edpad\u011b vajec, m\u00e1sla, k\u00e1vy, ml\u00e9ka nebo piva. \u201eKdy\u017e vid\u00ed \u010dlov\u011bk takhle n\u011bco za p\u0159\u00edjemnou cenu, t\u0159eba pivo, tak si ho koup\u00ed,\u201c popisuje jeden z osloven\u00fdch z\u00e1kazn\u00edk\u016f. Jin\u00e1 \u017eena p\u0159izn\u00e1v\u00e1, \u017ee jej\u00ed man\u017eel slevy vyhled\u00e1v\u00e1 pravideln\u011b. \u201eMan\u017eel hodn\u011b listuje v let\u00e1c\u00edch, je to jeho kon\u00ed\u010dek,\u201c \u0159ekla CNN Prima NEWS.<\/p>\n<p>\u010cT\u011aTE TAK\u00c9: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/cnn.iprima.cz\/zahada-cerne-selmy-na-jihu-cech-objasnena-odbornici-provedli-fototest-s-maketami-518762\">Z\u00e1hada \u010dern\u00e9 \u0161elmy na jihu \u010cech objasn\u011bna? Odborn\u00edci zve\u0159ejnili v\u00fdsledky fotografick\u00fdch test\u016f<\/a><\/p>\n<p>Je\u0161t\u011b loni se podle dat sna\u017eilo nakoupit potraviny za co nejni\u017e\u0161\u00ed ceny 62 % lid\u00ed. Letos jejich pod\u00edl vzrostl o dal\u0161\u00ed dva procentn\u00ed body. \u201e\u010ce\u0161i jsou sice optimisticky nalad\u011bn\u00ed a jejich disponibiln\u00ed p\u0159\u00edjem roste, ale snaha nakupovat v\u00fdhodn\u011b a investovat do toho sv\u016fj \u010das n\u00e1s neopou\u0161t\u00ed,\u201c sd\u011blil Karel T\u00fdra, analytik spole\u010dnosti NIQ.<\/p>\n<p>Podle ekonoma Pavla Peterky se \u010ce\u0161i b\u011bhem let vysok\u00e9 inflace nau\u010dili ve slevov\u00e9m syst\u00e9mu dob\u0159e orientovat. \u201e\u0158ada dom\u00e1cnost\u00ed zjistila, jak funguje, kdy vych\u00e1zej\u00ed nov\u00e9 let\u00e1ky, kdy je kter\u00e9 zbo\u017e\u00ed v akci a jak vyu\u017e\u00edvat kupony v r\u016fzn\u00fdch aplikac\u00edch,\u201c vysv\u011btlil hlavn\u00ed ekonom XTB CZ\/SK.<\/p>\n<p class=\"intro-title-mobile\">\n        \u010ct\u011bte tak\u00e9\n    <\/p>\n<p>        <a href=\"https:\/\/cnn.iprima.cz\/slevy-vladnou-jidelnicku-vetsiny-cechu-letaky-jsou-stale-v-kurzu-na-vzestupu-jsou-aplikace-492637\" class=\"image-link\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p>            <img decoding=\"async\" loading=\"lazy\" class=\"image\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/08\/1500c9a1d89ef7529d4f688eea58ff97.jpg\" alt=\"J\u00eddeln\u00ed\u010dky \u010cech\u016f ovl\u00e1daj\u00ed slevy.\"\/><\/p>\n<p>            <\/a><\/p>\n<p class=\"intro-title-desktop\">\n            \u010ct\u011bte tak\u00e9\n        <\/p>\n<p>                <a href=\"https:\/\/cnn.iprima.cz\/slevy-vladnou-jidelnicku-vetsiny-cechu-letaky-jsou-stale-v-kurzu-na-vzestupu-jsou-aplikace-492637\" class=\"title-link\" rel=\"nofollow noopener\" target=\"_blank\"><\/p>\n<p class=\"title\">\n                Slevy vl\u00e1dnou j\u00eddeln\u00ed\u010dku v\u011bt\u0161iny \u010cech\u016f. Let\u00e1ky jsou st\u00e1le v kurzu, na vzestupu jsou aplikace\n            <\/p>\n<p>        <\/a><\/p>\n<p>                                                                                                26. lis 2025, 06:39<\/p>\n<p>                6 min \u010dten\u00ed<\/p>\n<p>Tvrd\u00fd boj o z\u00e1kazn\u00edka dr\u017e\u00ed ceny dole<\/p>\n<p>\u010ce\u0161i nav\u00edc \u010dasto m\u011bn\u00ed obchod, ve kter\u00e9m nakupuj\u00ed. Pokud jim jin\u00fd \u0159et\u011bzec nab\u00eddne lep\u0161\u00ed cenu, nev\u00e1haj\u00ed za n\u00edm vyrazit jinam. \u201eJe to d\u00e1no t\u00edm, jak se u n\u00e1s rozto\u010dila velmi tvrd\u00e1 v\u00e1lka o z\u00e1kazn\u00edka a o tr\u017eby\u201cprozradil Tom\u00e1\u0161 Prouza, prezident Svazu obchodu a cestovn\u00edho ruchu \u010cR.<\/p>\n<p>Pr\u00e1v\u011b slevov\u00e1 politika obchod\u016f ale za\u010d\u00edn\u00e1 vadit ministrovi zem\u011bd\u011blstv\u00ed. Kritiku sm\u011b\u0159uje p\u0159edev\u0161\u00edm na prodeje pod n\u00e1kupn\u00ed cenou. Upozor\u0148uje nap\u0159\u00edklad na situaci, kdy kv\u016fli t\u00e9to praxi m\u016f\u017ee st\u00e1t \u0161pan\u011blsk\u00e9 vep\u0159ov\u00e9 v \u010cesku m\u00e9n\u011b ne\u017e p\u0159\u00edmo ve \u0160pan\u011blsku.<\/p>\n<p>\u201eJsou to praktiky, kter\u00e9 trh kaz\u00ed a spot\u0159ebiteli v kone\u010dn\u00e9m d\u016fsledku nep\u0159in\u00e1\u0161ej\u00ed to, co bychom cht\u011bli \u2013 a\u0165 u\u017e jde o kvalitu nebo f\u00e9rovou cenu,\u201c \u0159ekl ministr zem\u011bd\u011blstv\u00ed Martin \u0160ebesty\u00e1n (nestr. za SPD). Ministerstvo proto vede debatu o p\u0159\u00edpadn\u00e9m z\u00e1kazu prodeje potravin pod n\u00e1kupn\u00ed cenou. Podobn\u00e1 praktika u\u017e v n\u011bkter\u00fdch evropsk\u00fdch zem\u00edch nen\u00ed povolen\u00e1.<\/p>\n<p>Obchodn\u00edci ale p\u0159ed takov\u00fdm krokem varuj\u00ed. Podle nich by z\u00e1kaz mohl v\u00e9st ke skokov\u00e9mu zdra\u017een\u00ed, zejm\u00e9na u z\u00e1kladn\u00edch potravin. Pro z\u00e1kazn\u00edky, kte\u0159\u00ed si na ak\u010dn\u00ed ceny b\u011bhem posledn\u00edch let zvykli, by takov\u00e1 zm\u011bna mohla znamenat citeln\u00fd z\u00e1sah do rodinn\u00fdch rozpo\u010dt\u016f.<\/p>\n<p>MOHLO BY V\u00c1S ZAJ\u00cdMAT: <a target=\"_blank\" rel=\"noopener noreferrer nofollow\" href=\"https:\/\/cnn.iprima.cz\/presun-k-nase-cesko-zvazuji-dalsi-senatori-prozradil-kuba-ods-reagovala-necekane-518498\">P\u0159esun k Na\u0161emu \u010cesku zva\u017euj\u00ed dal\u0161\u00ed sen\u00e1to\u0159i, prozradil Kuba. ODS reagovala ne\u010dekan\u011b.<\/a><\/p>\n<p class=\"!text-semibold-14-14 !text-black mb-0 mt-2\">\n                V\u011bnuje se p\u0159edev\u0161\u00edm zem\u011bd\u011blstv\u00ed, potravin\u00e1\u0159stv\u00ed a prodeji potravin. Vyr\u016fstal na statku nedaleko Litomy\u0161le, proto bylo nat\u00e1\u010den\u00ed report\u00e1\u017e\u00ed a psan\u00ed \u010dl\u00e1nk\u016f o farma\u0159en\u00ed a j\u00eddle jasnou volbou. Po studiu na st\u0159edn\u00ed zem\u011bd\u011blsk\u00e9 \u0161kole zam\u00ed\u0159il na Vy\u0161\u0161\u00ed odbornou \u0161kolu publicistiky v Praze (VO\u0160P) a n\u00e1sledn\u011b na Metropolitn\u00ed univerzitu v Praze. Na CNN Prima NEWS p\u016fsob\u00ed od roku 2020, v\u011bt\u0161inu \u010dasu jako televizn\u00ed report\u00e9r. Pravideln\u011b p\u0159isp\u00edv\u00e1 tak\u00e9 do t\u00fdden\u00edku Euro.\n            <\/p>\n","protected":false},"excerpt":{"rendered":"Skoro dv\u011b t\u0159etiny \u010cech\u016f aktivn\u011b vyhled\u00e1vaj\u00ed nejv\u00fdhodn\u011bj\u0161\u00ed ceny potravin. A tak t\u0159eba v\u011bd\u00ed, kde nejlevn\u011bji sehnat m\u00e1slo, a&hellip;\n","protected":false},"author":2,"featured_media":173878,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[67,68,42,21832,708,686,851,11137,552,42206,35160,849,2887,2886,21670,35158,3839],"class_list":["post-173877","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-business","tag-byznys","tag-cesko","tag-ekonom","tag-ekonomika","tag-inflace","tag-jidlo","tag-makroekonomie","tag-martin-sebestyan","tag-ministr-zemedelstvi","tag-napoje-a-potraviny","tag-obchod","tag-obchod-a-finance","tag-produkty-a-sluzby","tag-spotrebitel","tag-spotrebni-zbozi","tag-svoboda-a-prima-demokracie"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/117066514290892997","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/173877","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=173877"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/173877\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/173878"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=173877"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=173877"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=173877"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}