{"id":184734,"date":"2026-08-19T11:52:47","date_gmt":"2026-08-19T11:52:47","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/184734\/"},"modified":"2026-08-19T11:52:47","modified_gmt":"2026-08-19T11:52:47","slug":"zacina-soud-ktery-muze-navzdy-pohrbit-facebook-a-instagram-ve-hre-je-sankce-az-30-bilionu-korun","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/184734\/","title":{"rendered":"Za\u010d\u00edn\u00e1 soud, kter\u00fd m\u016f\u017ee nav\u017edy poh\u0159b\u00edt Facebook a Instagram: Ve h\u0159e je sankce a\u017e 30 bilion\u016f korun"},"content":{"rendered":"<p dir=\"ltr\">Hlavn\u00ed l\u00ed\u010den\u00ed za\u010d\u00edn\u00e1 18.\u00a0srpna u\u00a0feder\u00e1ln\u00edho soudu<br \/>\nv\u00a0Oaklandu, kde se rozhoduje prim\u00e1rn\u011b o\u00a0sporu Mety a \u010dty\u0159 st\u00e1t\u016f,<br \/>\nkonkr\u00e9tn\u011b Kalifornie, Colorada, Kentucky a New Jersey. Cel\u00fd soudn\u00ed proces<br \/>\nv\u0161ak m\u00e1 trvat p\u0159ibli\u017en\u011b sedm t\u00fddn\u016f.\u00a0<\/p>\n<p>\u017daloba byla pod\u00e1na ji\u017e v\u00a0roce 2023<\/p>\n<p dir=\"ltr\">Celkem t\u0159icet americk\u00fdch st\u00e1t\u016f podalo \u017ealobu na spole\u010dnost<br \/>\nMeta ji\u017e v\u00a0roce 2023.\u00a0V\u00a0r\u00e1mci t\u00e9to \u017ealoby p\u0159itom tvrd\u00ed, \u017ee<br \/>\ndo\u0161lo k\u00a0poru\u0161en\u00ed feder\u00e1ln\u00edch a st\u00e1tn\u00edch z\u00e1kon\u016f o\u00a0ochran\u011b soukrom\u00ed<br \/>\nd\u011bt\u00ed.\u00a0<\/p>\n<p dir=\"ltr\">St\u00e1ty po spole\u010dnosti Meta po\u017eaduj\u00ed, aby byly provedeny zm\u011bny<br \/>\nna platform\u00e1ch Instagram a Facebook. Sou\u010d\u00e1st\u00ed t\u011bchto zm\u011bn m\u00e1 b\u00fdt<br \/>\nnap\u0159\u00edklad zru\u0161en\u00ed po\u010d\u00edt\u00e1n\u00ed lajk\u016f a nekone\u010dn\u00e9ho<br \/>\nposouv\u00e1n\u00ed. Kritice \u010del\u00ed i\u00a0dal\u0161\u00ed motiva\u010dn\u00ed mechanismy nebo<br \/>\nt\u0159eba automatick\u00e9 p\u0159ehr\u00e1v\u00e1n\u00ed vide\u00ed.\u00a0<\/p>\n<p dir=\"ltr\">V\u00a0\u017ealob\u011b pr\u00e1vn\u00edci krom\u011b jin\u00e9ho pouk\u00e1zali na vlastn\u00ed<br \/>\nv\u00fdzkum Mety. Z\u00a0n\u011bj vyplynulo, \u017ee pr\u00e1v\u011b po\u010det lajk\u016f podn\u011bcuje<br \/>\nsoci\u00e1ln\u00ed srovn\u00e1v\u00e1n\u00ed (tedy proces, kdy \u010dlov\u011bk porovn\u00e1v\u00e1 svou<br \/>\nvlastn\u00ed hodnotu s\u00a0obrazem n\u011bkoho jin\u00e9ho).\u00a0<\/p>\n<p dir=\"ltr\">TIP: P\u0159e\u010dt\u011bte si tak\u00e9, jak se chce Meta do<br \/>\nbudoucna posunout od klasick\u00e9ho zobrazov\u00e1n\u00ed obsahu a\u017e po <a href=\"https:\/\/energozrouti.cz\/clanek\/monetizace-facebooku-novinka-nakupovani\" rel=\"nofollow noopener\" target=\"_blank\">prost\u0159ed\u00ed<br \/>\np\u0159ipom\u00ednaj\u00edc\u00ed klasick\u00fd e-shop<\/a>.\u00a0<\/p>\n<p>Sankce dosahuj\u00ed obrovsk\u00e9 v\u00fd\u0161e<\/p>\n<p dir=\"ltr\">Soudn\u00ed proces p\u0159itahuje velk\u00e9 mno\u017estv\u00ed pozornosti tak\u00e9 kv\u016fli<br \/>\n\u010d\u00e1stce, o\u00a0kterou mohou st\u00e1ty spole\u010dnost Meta \u017ealovat. Ta<br \/>\nodpov\u00edd\u00e1 1,4\u00a0bilionu dolar\u016f, co\u017e je v\u00a0p\u0159epo\u010dtu zhruba 30\u00a0bilion\u016f<br \/>\nkorun.\u00a0<\/p>\n<p dir=\"ltr\">Sankce vych\u00e1zej\u00ed z\u00a0pevn\u011b dan\u00e9ho mechanismu a jsou ur\u010deny<br \/>\npodle po\u010dtu dot\u010den\u00fdch u\u017eivatel\u016f ve \u010dty\u0159ech \u017ealuj\u00edc\u00edch st\u00e1tech. Podle<br \/>\nodborn\u00edk\u016f je v\u0161ak ud\u011blen\u00ed takov\u00e9 sankce velmi nepravd\u011bpodobn\u00e9. D\u016fvodem<br \/>\nje krom\u011b jin\u00e9ho skute\u010dnost, \u017ee by takov\u00e1 \u010d\u00e1stka byla pro Metu<br \/>\nlikvida\u010dn\u00ed. Pro p\u0159edstavu toti\u017e podobn\u00e9 \u010d\u00e1stce odpov\u00edd\u00e1<br \/>\nsou\u010dasn\u00e1 tr\u017en\u00ed hodnota firmy.\u00a0<\/p>\n<p><a data-fancybox=\"gallery\" href=\"https:\/\/energozrouti.cz\/storage-webp\/3\/2eENz8Hf6A5b6AQXianlKVnLvXS0VqPlDEWbMLUkdoXdribtKiBNmNUrVrATHbjZoWf3e0CLk8gNW9Z01JV4MOtRaHbgwmyt2Zxh_big.webp\" rel=\"nofollow noopener\" target=\"_blank\"><br \/>\n            <img decoding=\"async\" loading=\"lazy\" class=\"img-responsive\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/08\/2eENz8Hf6A5b6AQXianlKVnLvXS0VqPlDEWbMLUkdoXdribtKiBNmNUrVrATHbjZoWf3e0CLk8gNW9Z01JV4MOtRaHbgwmyt2Zxh.webp\" title=\"Od\u0161kodn\u011bn\u00ed by bylo pro spole\u010dnost Meta likvida\u010dn\u00ed\"\/><br \/>\n            <\/a>Od\u0161kodn\u011bn\u00ed by bylo pro spole\u010dnost Meta likvida\u010dn\u00ed<br \/>\n            , &#8230;<\/p>\n<p>Meta obvin\u011bn\u00ed odm\u00edt\u00e1<\/p>\n<p dir=\"ltr\">Spole\u010dnost Meta se proti t\u011bmto obvin\u011bn\u00edm stav\u00ed. Podle n\u00ed<br \/>\n\u017ealobci nep\u0159edlo\u017eili \u017e\u00e1dn\u00e9 d\u016fkazy o\u00a0tom, \u017ee by u\u017eivatel\u00e9 na jejich<br \/>\nsoci\u00e1ln\u00edch s\u00edt\u00edch byli uv\u00e1d\u011bni v\u00a0omyl. Spole\u010dnost tak\u00e9 tvrd\u00ed,<br \/>\n\u017ee po\u017eadovan\u00e9 sankce jsou nep\u0159im\u011b\u0159en\u00e9 a \u017ee se \u017ealoba t\u00fdk\u00e1 probl\u00e9m\u016f,<br \/>\nkter\u00e9 jsou spole\u010dn\u00e9 v\u00a0r\u00e1mci cel\u00e9ho odv\u011btv\u00ed soci\u00e1ln\u00edch<br \/>\ns\u00edt\u00ed.\u00a0<\/p>\n<p>Co by se na soci\u00e1ln\u00edch s\u00edt\u00edch mohlo zm\u011bnit, pokud by Meta<br \/>\nspor prohr\u00e1la<\/p>\n<p dir=\"ltr\">V\u00a0p\u0159\u00edpad\u011b, \u017ee by spole\u010dnost Meta tento rozs\u00e1hl\u00fd soudn\u00ed<br \/>\nspor nakonec prohr\u00e1la, mohlo by to znamenat \u0159adu zm\u011bn, kter\u00e9 by se podepsaly<br \/>\nna celkov\u00e9m fungov\u00e1n\u00ed soci\u00e1ln\u00edch s\u00edt\u00ed. Tyto zm\u011bny by tak bezpochyby<br \/>\npoc\u00edtili i\u00a0b\u011b\u017en\u00ed u\u017eivatel\u00e9, zejm\u00e9na pak mladistv\u00ed.\u00a0<\/p>\n<p dir=\"ltr\">St\u00e1ty, kter\u00e9 spole\u010dnost Meta \u017ealuj\u00ed, po\u017eaduj\u00ed nap\u0159\u00edklad,<br \/>\naby Meta zavedla proces ov\u011b\u0159ov\u00e1n\u00ed rodi\u010dovsk\u00e9ho souhlasu<br \/>\nu\u00a0dosp\u00edvaj\u00edc\u00edch u\u017eivatel\u016f. Krom\u011b toho m\u00e1 b\u00fdt<br \/>\nodstran\u011bno velk\u00e9 mno\u017estv\u00ed obrazov\u00fdch filtr\u016f, kter\u00e9<br \/>\nm\u011bn\u00ed vzhled osob na fotografi\u00edch. Dal\u0161\u00ed zm\u011bnou m\u00e1 b\u00fdt zru\u0161en\u00ed<br \/>\nautomatick\u00e9ho p\u0159ehr\u00e1v\u00e1n\u00ed videoobsahu. U\u017eivatel by si tedy p\u0159ehr\u00e1n\u00ed<br \/>\nmusel v\u017edy s\u00e1m spustit.<\/p>\n<p dir=\"ltr\">Spole\u010dnost m\u00e1 tak\u00e9 zru\u0161it mo\u017enost vytv\u00e1\u0159en\u00ed v\u00edce<br \/>\n\u00fa\u010dt\u016f jedn\u00edm u\u017eivatelem. D\u00e1le st\u00e1ty po\u017eaduj\u00ed, aby byly<br \/>\nzm\u011bn\u011bny \u201ealgoritmy doporu\u010den\u00ed manipuluj\u00edc\u00ed s\u00a0dopaminem\u201c. Z\u00e1rove\u0148<br \/>\nmaj\u00ed b\u00fdt zru\u0161eny mizej\u00edc\u00ed \u010di do\u010dasn\u00e9 p\u0159\u00edsp\u011bvky, jako jsou nap\u0159\u00edklad<br \/>\nInstagram Stories.\u00a0<\/p>\n<p dir=\"ltr\">Spole\u010dnost Meta se ve sv\u00e9m prohl\u00e1\u0161en\u00ed k\u00a0soudn\u00edmu sporu<br \/>\nvyj\u00e1d\u0159ila n\u00e1sledovn\u011b: \u201eJsme hrd\u00ed na na\u0161e v\u00fdsledky v\u00a0ochran\u011b<br \/>\nteenager\u016f na na\u0161ich platform\u00e1ch a na mno\u017estv\u00ed \u00fasil\u00ed, kter\u00e9 jsme<br \/>\nv\u00a0pr\u016fb\u011bhu let vynalo\u017eili na v\u00fdvoj ochrann\u00fdch opat\u0159en\u00ed, a to je\u0161t\u011b<br \/>\np\u0159edt\u00edm, ne\u017e byly tyto p\u0159\u00edpady v\u016fbec pod\u00e1ny, a pokra\u010dujeme a\u017e dodnes.<br \/>\nT\u011b\u0161\u00edme se, a\u017e tato fakta uk\u00e1\u017eeme soudci a porot\u011b u\u00a0soudu.\u201c<\/p>\n<p dir=\"ltr\"><a href=\"https:\/\/energozrouti.cz\/clanek\/moderni-deti-uz-fotbal-nebavi-zvoni-na-zvonky-a-zastavuji-eskalatory\" rel=\"nofollow noopener\" target=\"_blank\">Soci\u00e1ln\u00ed<br \/>\ns\u00edt\u011b jsou zdrojem z\u00e1bavy<\/a> nejen u\u00a0dosp\u011bl\u00fdch, ale i\u00a0u\u00a0mladistv\u00fdch.<br \/>\nOt\u00e1zkou tedy z\u016fst\u00e1v\u00e1, jak nakonec tento vlekl\u00fd soudn\u00ed spor dopadne.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Hlavn\u00ed l\u00ed\u010den\u00ed za\u010d\u00edn\u00e1 18.\u00a0srpna u\u00a0feder\u00e1ln\u00edho soudu v\u00a0Oaklandu, kde se rozhoduje prim\u00e1rn\u011b o\u00a0sporu Mety a \u010dty\u0159 st\u00e1t\u016f, konkr\u00e9tn\u011b Kalifornie,&hellip;\n","protected":false},"author":2,"featured_media":184735,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[10],"tags":[17,21,11325,16,3014,258,18,19,22,20],"class_list":["post-184734","post","type-post","status-publish","format-standard","has-post-thumbnail","category-zpravy","tag-headlines","tag-hlavni-udalosti","tag-meta","tag-news","tag-odskodneni","tag-soud","tag-top-news","tag-top-stories","tag-udalosti-dne","tag-zpravy"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/117122036315443680","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/184734","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=184734"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/184734\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/184735"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=184734"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=184734"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=184734"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}