{"id":189759,"date":"2026-08-24T08:58:11","date_gmt":"2026-08-24T08:58:11","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/189759\/"},"modified":"2026-08-24T08:58:11","modified_gmt":"2026-08-24T08:58:11","slug":"pravidla-o-obalech-tvrde-dopadla-na-e-shopy-v-eu-predstirejme-ze-to-neplati-navrhl-sam-brusel","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/189759\/","title":{"rendered":"Pravidla o\u00a0obalech tvrd\u011b dopadla na e-shopy v\u00a0EU. P\u0159edst\u00edrejme, \u017ee to neplat\u00ed, navrhl s\u00e1m Brusel"},"content":{"rendered":"<p class=\"c_bB\">Jde o\u00a0jednu z\u00a0m\u00e9n\u011b n\u00e1padn\u00fdch \u010d\u00e1st\u00ed nov\u00e9ho evropsk\u00e9ho na\u0159\u00edzen\u00ed o\u00a0obalech, takzvan\u00e9ho PPWR. Evropsk\u00e1 komise ho navrhla v\u00a0roce 2022\u00a0a\u00a0po schv\u00e1len\u00ed Evropsk\u00fdm parlamentem a\u00a0\u010dlensk\u00fdmi st\u00e1ty za\u010dalo platit letos v\u00a0lednu. <\/p>\n<p class=\"c_bB\">\u201ePokud p\u0159ipust\u00edte mo\u017enost, \u017ee u\u00a0v\u00e1s nakoup\u00ed n\u011bkdo z\u00a0Estonska, mus\u00edte to p\u0159edem zaplatit, bez ohledu na to, jestli tam v\u016fbec n\u011bkdy n\u011bco prod\u00e1te,\u201c popsal na Facebooku \u010desk\u00fd podnikatel Tom\u00e1\u0161 Hou\u0161ka.<\/p>\n<p class=\"c_bB\">Kdy\u017e \u010desk\u00fd e-shop po\u0161le zbo\u017e\u00ed p\u0159\u00edmo z\u00e1kazn\u00edkovi t\u0159eba do Estonska, mus\u00ed se tam kv\u016fli krabici a\u00a0dal\u0161\u00edm obal\u016fm zaregistrovat a\u00a0platit za jejich sb\u011br a\u00a0recyklaci. Nov\u011b si nav\u00edc mus\u00ed v\u00a0c\u00edlov\u00e9 zemi ustanovit z\u00e1stupce, kter\u00fd tam za n\u011bj kontroluje, \u017ee firma pravidla pln\u00ed.<\/p>\n<p><a data-dot=\"atm-link\" target=\"_self\" href=\"https:\/\/www.novinky.cz\/clanek\/ekonomika-mene-odpadu-vice-papirovani-obalova-revoluce-odstartovala-40592368\" class=\"c_N\" rel=\"nofollow noopener\"><img fetchpriority=\"high\" height=\"2304\" width=\"4096\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/08\/pizza.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"c_t c_r\"\/><\/a><\/p>\n<p class=\"c_bB\">Pro mal\u00e9 obchody je kl\u00ed\u010dov\u00e9, \u017ee z\u00e1stupce znamen\u00e1 pevn\u00fd n\u00e1klad bez ohledu na to, kolik zbo\u017e\u00ed do dan\u00e9 zem\u011b skute\u010dn\u011b po\u0161lou. Mal\u00e9 firmy ani prodejce s\u00a0p\u00e1r z\u00e1silkami na\u0159\u00edzen\u00ed z\u00a0povinnosti obecn\u011b nevyj\u00edm\u00e1.<\/p>\n<p>Zaplat\u00edm \u010dtvrt milionu ro\u010dn\u011b nav\u00edc, spo\u010d\u00edtal si podnikatel<\/p>\n<p class=\"c_bB\">Hou\u0161ka si spo\u010d\u00edtal, \u017ee nejlevn\u011bj\u0161\u00ed kombinace registrac\u00ed a\u00a0z\u00e1stupc\u016f pro prodej po cel\u00e9 EU by vy\u0161la asi na osm tis\u00edc eur, tedy zhruba 200\u00a0tis\u00edc korun ro\u010dn\u011b. Realisti\u010dt\u011bj\u0161\u00ed odhad je podle n\u011bj deset tis\u00edc eur, asi 240\u00a0tis\u00edc korun.\u00a0V\u00a0\u010d\u00e1stce nav\u00edc je\u0161t\u011b nejsou zahrnut\u00e9 poplatky za skute\u010dn\u011b odeslan\u00e9 obaly.<\/p>\n<p class=\"c_bB\">Stejn\u00fd probl\u00e9m \u0159e\u0161\u00ed obchodn\u00edci po cel\u00e9 unii. N\u011bmeck\u00fd e-shop Farbenfux d\u0159\u00edv pos\u00edlal zbo\u017e\u00ed do 26\u00a0zem\u00ed, od 12.\u00a0srpna jich nechal jen sedm. Do Finska, \u0160v\u00e9dska, Irska \u010di Estonska podle firmy m\u00ed\u0159ilo jen p\u00e1r bal\u00edk\u016f ro\u010dn\u011b a\u00a0m\u00edstn\u00ed z\u00e1stupce by st\u00e1l v\u00edc, ne\u017e kolik tam obchod vyd\u011blal.<\/p>\n<p>Sama EK to cht\u011bla st\u00e1hnout. St\u00e1ty v\u010detn\u011b \u010cR byly proti<\/p>\n<p class=\"c_bB\">\u201eEvropsk\u00e1 komise dostala podnikatele v\u00a0cel\u00e9 Evrop\u011b do situace, kdy sice stanovila spoustu byrokratick\u00fdch povinnost\u00ed, ale sama nedok\u00e1\u017ee vydat jasn\u00e1 a\u00a0smyslupln\u00e1 pravidla,\u201c uvedl prezident Svazu obchodu a\u00a0cestovn\u00edho ruchu Tom\u00e1\u0161 Prouza.<\/p>\n<p class=\"c_bB\">Paradoxn\u00ed je, \u017ee samotn\u00e1 Komise ozna\u010dila povinnost m\u00edstn\u00edch z\u00e1stupc\u016f za probl\u00e9m je\u0161t\u011b p\u0159ed spu\u0161t\u011bn\u00edm na\u0159\u00edzen\u00ed. V\u00a0prosinci 2025\u00a0navrhla ji a\u017e do roku 2035\u00a0pozastavit, proto\u017ee by podle n\u00ed brzdila konkurenceschopnost evropsk\u00fdch firem a\u00a0p\u0159in\u00e1\u0161ela zbyte\u010dn\u00e9 n\u00e1klady a\u00a0administrativu, hlavn\u011b mal\u00fdm a\u00a0st\u0159edn\u00edm podnik\u016fm.<\/p>\n<p class=\"c_bB\">Proti pozastaven\u00ed v\u0161ak m\u011bla v\u00fdhrady v\u011bt\u0161ina \u010dlensk\u00fdch st\u00e1t\u016f v\u010detn\u011b \u010ceska. Ne \u017ee by povinnost firmy nezat\u011b\u017eovala, ob\u00e1valy se ale, \u017ee by jej\u00ed vypnut\u00ed zt\u00ed\u017eilo kontrolu zahrani\u010dn\u00edch prodejc\u016f a\u00a0n\u011bkter\u00fdm umo\u017enilo vyh\u00fdbat se placen\u00ed poplatk\u016f za obaly.<\/p>\n<p class=\"c_bB\">Komise te\u010f doporu\u010dila, aby n\u00e1rodn\u00ed \u00fa\u0159ady firmy bez z\u00e1stupce zat\u00edm jen varovaly a\u00a0se sankcemi po\u010dkaly. Samotnou povinnost to ale neru\u0161\u00ed a\u00a0vym\u00e1h\u00e1n\u00ed z\u016fst\u00e1v\u00e1 na jednotliv\u00fdch st\u00e1tech. Znovu by se m\u011bl probl\u00e9m \u0159e\u0161it na podzim, pravd\u011bpodobn\u011b v\u00a0\u0159\u00edjnu, p\u0159i jedn\u00e1n\u00ed o\u00a0takzvan\u00e9m ob\u011bhov\u00e9m hospod\u00e1\u0159stv\u00ed.<\/p>\n<p><a data-dot=\"atm-link\" target=\"_self\" href=\"https:\/\/www.novinky.cz\/clanek\/ekonomika-vyrobce-milky-klamal-zakazniky-zmensenim-cokolad-rozhodl-soud-40578074\" class=\"c_N\" rel=\"nofollow noopener\"><img height=\"2304\" width=\"4096\" src=\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/08\/milka-cokolada.jpeg\" loading=\"eager\" decoding=\"sync\" class=\"c_t c_r\"\/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Jde o\u00a0jednu z\u00a0m\u00e9n\u011b n\u00e1padn\u00fdch \u010d\u00e1st\u00ed nov\u00e9ho evropsk\u00e9ho na\u0159\u00edzen\u00ed o\u00a0obalech, takzvan\u00e9ho PPWR. Evropsk\u00e1 komise ho navrhla v\u00a0roce 2022\u00a0a\u00a0po schv\u00e1len\u00ed&hellip;\n","protected":false},"author":2,"featured_media":189760,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[3],"tags":[5102,109,108,106,249,29014],"class_list":["post-189759","post","type-post","status-publish","format-standard","has-post-thumbnail","category-evropa","tag-e-shopy","tag-europa","tag-europe","tag-evropa","tag-evropska-komise","tag-obal"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/117149663451950478","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/189759","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=189759"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/189759\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/189760"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=189759"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=189759"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=189759"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}