{"id":190679,"date":"2026-08-25T05:08:12","date_gmt":"2026-08-25T05:08:12","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/190679\/"},"modified":"2026-08-25T05:08:12","modified_gmt":"2026-08-25T05:08:12","slug":"nove-znacky-dobyvaji-cesko-na-trh-vstupuji-diskonty-kosmetika-i-burgery","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/190679\/","title":{"rendered":"Nov\u00e9 zna\u010dky dob\u00fdvaj\u00ed \u010cesko. Na trh vstupuj\u00ed diskonty, kosmetika i\u00a0burgery"},"content":{"rendered":"

\u201e\u010cesko se st\u00e1v\u00e1 vstupn\u00ed branou do st\u0159edn\u00ed Evropy pro pr\u00e9miov\u00e9 i\u00a0masov\u00e9 mezin\u00e1rodn\u00ed zna\u010dky,\u201c uvedl Jan Kotrb\u00e1\u010dek z\u00a0poradensk\u00e9 firmy Cushman & Wakefield, kter\u00e1 se pron\u00e1jmem maloobchodn\u00edch prostor zab\u00fdv\u00e1.<\/p>\n

P\u0159esto\u017ee se mluv\u00ed hlavn\u011b o\u00a0mo\u017en\u00e9m odchodu \u0159et\u011bzce Tesco, kter\u00fd nazna\u010dil den\u00edk The Financial Times, a\u00a0jeho vyst\u0159\u00edd\u00e1n\u00edm polskou Biedronkou, 16\u00a0nov\u00fdch zna\u010dek u\u017e do \u010ceska dorazilo. Sedm z\u00a0nich s\u00a0gastronomi\u00ed, \u010dty\u0159i s\u00a0m\u00f3dou. V\u011bt\u0161ina za\u010dala v\u00a0Praze.<\/p>\n

Nej\u010derstv\u011bj\u0161\u00edm p\u0159\u00edr\u016fstkem je d\u00e1nsk\u00fd diskont Normal, kter\u00fd kombinuje drogerii, kosmetiku a\u00a0sladkosti. Prodejnu otev\u0159el 12.\u00a0srpna v\u00a0pra\u017esk\u00e9m obchodn\u00edm centru Flora, kam u\u017e r\u00e1no dorazily stovky lid\u00ed. \u201eV\u0161ude na m\u011b vyskakovala reklama, tak jsem si \u0159ekla: \u201aTo se mus\u00edm pod\u00edvat,\u201c sd\u011blila Novink\u00e1m jednadvacetilet\u00e1 Ag\u00e1ta ve front\u011b p\u0159ed otev\u0159en\u00edm.<\/p>\n

<\/a><\/p>\n

O dva dny pozd\u011bji uv\u00edtal z\u00e1kazn\u00edky obchod na pra\u017esk\u00fdch Butovic\u00edch, dal\u0161\u00ed se chyst\u00e1 v\u00a0Let\u0148anech. V\u00a0Evrop\u011b m\u00e1 \u0159et\u011bzec p\u0159es tis\u00edc obchod\u016f.<\/p>\n

Podle Kotrb\u00e1\u010dka je zm\u011bna v\u00a0tom, \u017ee zahrani\u010dn\u00ed firmy za\u010daly br\u00e1t m\u00edstn\u00ed trh jako stabiln\u00ed s\u00a0potenci\u00e1lem dlouhodob\u00e9ho r\u016fstu. \u201eV\u00fdznamnou roli hraje tak\u00e9 kvalitn\u00ed s\u00ed\u0165 n\u00e1kupn\u00edch ulic a\u00a0obchodn\u00edch center i\u00a0rekonstrukce kl\u00ed\u010dov\u00fdch lokalit,\u201c dodal expert.<\/p>\n

Expanzi nav\u00edc podporuje siln\u00e1 dom\u00e1c\u00ed popt\u00e1vka, stejn\u011b jako ni\u017e\u0161\u00ed inflace a\u00a0r\u016fst maloobchodn\u00edch tr\u017eeb, upozor\u0148uje Jan Jan\u00e1\u010dek z\u00a0realitn\u011b-poradensk\u00e9 spole\u010dnosti CBRE.<\/p>\n

\u201eProdejc\u016fm nahr\u00e1v\u00e1 tak\u00e9 nov\u00e1 vlna v\u00fdstavby maloobchodn\u00edch prostor, retailov\u00e9 parky v\u00a0n\u00ed hraj\u00ed hlavn\u00ed roli,\u201c vysv\u011btlil Jan\u00e1\u010dek s\u00a0t\u00edm, \u017ee park\u016f se loni dokon\u010dilo 140\u00a0tis\u00edc metr\u016f \u010dtvere\u010dn\u00edch, dal\u0161\u00edch 85\u00a0tis\u00edc bylo na za\u010d\u00e1tku leto\u0161n\u00edho roku ve v\u00fdstavb\u011b. \u010cesku tak rychle p\u0159ib\u00fdvaj\u00ed mo\u017enosti, kde obchody otev\u00edrat.<\/p>\n

\u010c\u00edsla z\u00a0posledn\u00edch let trend potvrzuj\u00ed. Loni p\u0159i\u0161lo do \u010ceska 40\u00a0prodejn\u00edch zna\u010dek, o\u00a0rok d\u0159\u00edve dokonce rekordn\u00edch 47.<\/p>\n

\u0158et\u011bzce z\u00a0Evropy i\u00a0Asie<\/p>\n

Mezi leto\u0161n\u00ed ji\u017e otev\u0159en\u00e9 nov\u00e1\u010dky pat\u0159\u00ed nap\u0159\u00edklad YO! Sushi, ukrajinsk\u00fd supermarket Best Market, slovensk\u00e9 dezerty Choco Boss, polsk\u00fd prodejce d\u011btsk\u00e9ho zbo\u017e\u00ed Smyk nebo prvn\u00ed samostatn\u00e1 prodejna Warhammer s\u00a0figurkami a\u00a0stoln\u00edmi hrami.<\/p>\n

Foto: Facebook MR.DIY, Pr\u00e1vo<\/p>\n

Ned\u00e1vno otev\u0159ely nov\u00e9 pobo\u010dky v\u00a0polsk\u00e9 Zelen\u00e9 Ho\u0159e a\u00a0ve Zho\u0159elci u\u00a0\u010desk\u00fdch hranic.<\/p>\n

Velk\u00e9 pl\u00e1ny v\u00a0Evrop\u011b a\u00a0\u010cesku m\u00e1 tak\u00e9 malajsijsk\u00fd obchodn\u00edk MR.DIY, st\u0159etnout se hodl\u00e1 hned s\u00a0n\u011bkolika zaveden\u00fdmi zna\u010dkami. Nab\u00edz\u00ed sm\u011bsici dom\u00e1c\u00edch pot\u0159eb, \u017eelez\u00e1\u0159stv\u00ed, pap\u00edrnictv\u00ed, hra\u010dek a\u00a0drobn\u00e9 elektroniky, podobn\u011b jako Pepco nebo Action, kter\u00e9 u\u017e m\u00edstn\u00ed z\u00e1kazn\u00edci znaj\u00ed.<\/p>\n

\u201eExpanze p\u0159edstavuje v\u00edceletou investici zahrnuj\u00edc\u00ed v\u00fdstavbu a\u00a0vybaven\u00ed prodejen, rozvoj lok\u00e1ln\u00edch aktivit i\u00a0z\u0159\u00edzen\u00ed \u010desk\u00e9ho s\u00eddla spole\u010dnosti,\u201c uvedla spole\u010dnost v\u00a0tiskov\u00e9 zpr\u00e1v\u011b.<\/p>\n

V prvn\u00ed f\u00e1zi chce v\u00a0\u010cesku otev\u0159\u00edt 20\u00a0obchod\u016f, ve v\u00fdhledu po\u010d\u00edt\u00e1 s\u00a0v\u00edce ne\u017e stovkou. Prvn\u00ed m\u00e1 b\u00fdt letos na podzim v\u00a0ostravsk\u00e9m Foru Nov\u00e1 Karolina. Firma u\u017e kv\u016fli expanzi zalo\u017eila \u010deskou spole\u010dnost. V\u00a0sousedn\u00edm Polsku otev\u0159ela od podzimu 2024\u00a0\u010dty\u0159i des\u00edtky prodejen, jednu z\u00a0posledn\u00edch i\u00a0ve Zho\u0159elci u\u00a0\u010desk\u00fdch hranic.<\/p>\n

Vstup chyst\u00e1 i\u00a0n\u011bmeck\u00fd drogistick\u00fd \u0159et\u011bzec M\u00fcller, kter\u00fd si \u010deskou pobo\u010dku zalo\u017eil u\u017e loni v\u00a0z\u00e1\u0159\u00ed. Konkr\u00e9tn\u00ed adresu ani term\u00edn otev\u0159en\u00ed prvn\u00edho obchodu v\u0161ak zat\u00edm nezve\u0159ejnil. Jeho prodejny m\u00edvaj\u00ed a\u017e 4500\u00a0metr\u016f \u010dtvere\u010dn\u00edch a\u00a0nab\u00edzej\u00ed drogerii, hra\u010dky, pap\u00edrnictv\u00ed \u010di biopotraviny.<\/p>\n

Sladk\u00e9 i\u00a0slan\u00e9<\/p>\n

V\u00fdrazn\u011b s\u00edl\u00ed i\u00a0p\u0159\u00edliv zahrani\u010dn\u00edch restaurac\u00ed a\u00a0kav\u00e1ren, j\u00eddlo a\u00a0pit\u00ed pat\u0159\u00ed k\u00a0nejrychleji rostouc\u00edm obor\u016fm obchodu. Praha podle Kotrb\u00e1\u010dka l\u00e1k\u00e1 kombinac\u00ed m\u00edstn\u00edch z\u00e1kazn\u00edk\u016f, turist\u016f a\u00a0\u017eiv\u00e9 gastro sc\u00e9ny, zahrani\u010dn\u00ed \u0159et\u011bzce ji u\u017e berou jako plnohodnotn\u00fd evropsk\u00fd trh.<\/p>\n

Sticks\u2019n\u2019Sushi m\u00e1 prvn\u00ed \u010deskou restauraci otev\u0159\u00edt u\u017e letos na podzim na Jungmannov\u011b n\u00e1m\u011bst\u00ed v\u00a0Praze, nyn\u00ed nab\u00edr\u00e1 zam\u011bstnance. \u0158et\u011bzec vznikl v\u00a0Kodani v\u00a0roce 1994\u00a0a\u00a0spojil sushi s\u00a0grilovan\u00fdmi \u0161p\u00edzy yakitori. D\u016fvod byl prozaick\u00fd: jeden ze zakladatel\u016f se ob\u00e1val, \u017ee D\u00e1nov\u00e9 je\u0161t\u011b nejsou p\u0159ipraveni na restauraci postavenou pouze na syrov\u00fdch ryb\u00e1ch.<\/p>\n

Na za\u010d\u00e1tku roku 2027\u00a0m\u00e1 v\u00a0Pal\u00e1ci Koruna na V\u00e1clavsk\u00e9m n\u00e1m\u011bst\u00ed otev\u0159\u00edt tak\u00e9 berl\u00ednsk\u00fd Burgermeister. Za\u010d\u00ednal v\u00a0roce 2006\u00a0ve zna\u010dn\u011b netypick\u00fdch prostor\u00e1ch\u00a0\u2013 v\u00a0b\u00fdval\u00e9 ve\u0159ejn\u00e9 toalet\u011b pod kolejemi nadzemn\u00ed dr\u00e1hy v\u00a0Kreuzbergu. Z\u00a0mal\u00e9ho ob\u010derstven\u00ed se stal zn\u00e1m\u00fd n\u011bmeck\u00fd burgerov\u00fd \u0159et\u011bzec, pra\u017eskou pobo\u010dku u\u017e uv\u00e1d\u00ed mezi p\u0159ipravovan\u00fdmi restauracemi.<\/p>\n

Do Prahy se chyst\u00e1 tak\u00e9 americk\u00e1 Krispy Kreme, zn\u00e1m\u00e1 hlavn\u011b koblihami s\u00a0cukrovou polevou. Prvn\u00ed pobo\u010dku chce otev\u0159\u00edt nejpozd\u011bji na za\u010d\u00e1tku roku 2027.<\/p>\n

Foto: Facebook Krispy Kreme, Pr\u00e1vo<\/p>\n

Glazovan\u00e9 koblihy a\u00a0donuty to oslad\u00ed \u010cesku.<\/p>\n

<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u201e\u010cesko se st\u00e1v\u00e1 vstupn\u00ed branou do st\u0159edn\u00ed Evropy pro pr\u00e9miov\u00e9 i\u00a0masov\u00e9 mezin\u00e1rodn\u00ed zna\u010dky,\u201c uvedl Jan Kotrb\u00e1\u010dek z\u00a0poradensk\u00e9 firmy…\n","protected":false},"author":2,"featured_media":190680,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[10],"tags":[27342,1521,17,21,16,849,99,15025,5520,18,19,22,13812,20],"class_list":["post-190679","post","type-post","status-publish","format-standard","has-post-thumbnail","category-zpravy","tag-drogerie","tag-gastronomie","tag-headlines","tag-hlavni-udalosti","tag-news","tag-obchod","tag-praha","tag-retail","tag-retezec","tag-top-news","tag-top-stories","tag-udalosti-dne","tag-znacka","tag-zpravy"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/117154421778018793","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/190679","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=190679"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/190679\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/190680"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=190679"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=190679"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=190679"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}