{"id":201794,"date":"2026-09-03T17:38:11","date_gmt":"2026-09-03T17:38:11","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/201794\/"},"modified":"2026-09-03T17:38:11","modified_gmt":"2026-09-03T17:38:11","slug":"volkswagen-se-obraci-na-cinu-konec-seatu-ukazuje-promenu-automobiloveho-sveta","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/201794\/","title":{"rendered":"Volkswagen se obrac\u00ed na \u010c\u00ednu. Konec seatu ukazuje prom\u011bnu automobilov\u00e9ho sv\u011bta"},"content":{"rendered":"

\u201eJe to podle m\u011b p\u0159edev\u0161\u00edm symbol zm\u011bny t\u011b\u017ei\u0161t\u011b inovac\u00ed v\u00a0automobilov\u00e9m pr\u016fmyslu. V\u00a0minulosti fungoval vztah mezi Evropou a\u00a0\u010c\u00ednou p\u0159ev\u00e1\u017en\u011b opa\u010dn\u011b: evropsk\u00e9 automobilky p\u0159in\u00e1\u0161ely do \u010c\u00edny platformy, motory, know-how a\u00a0v\u00fdrobn\u00ed postupy. Dnes Volkswagen zva\u017euje, zda technologie a\u00a0vozy vyvinut\u00e9 v\u00a0\u010c\u00edn\u011b nep\u0159en\u00e9st zp\u011bt do Evropy,\u201c \u0159ekl Novink\u00e1m analytik \u010cesk\u00e9 spo\u0159itelny Tom\u00e1\u0161 Kozelsk\u00fd s\u00a0t\u00edm, \u017ee je v\u00a0sou\u010dasnosti ot\u00e1zkou zejm\u00e9na nastaven\u00ed spolupr\u00e1ce a\u00a0pod\u00edlu na kone\u010dn\u00e9m v\u00fdrobku.<\/p>\n

Podle Kozelsk\u00e9ho to v\u0161ak neznamen\u00e1, \u017ee evropsk\u00fd automobilov\u00fd pr\u016fmysl ztratil konkurenceschopnost. Upozornil, \u017ee Evropsk\u00e1 unie loni vyrobila 13,5\u00a0milionu motorov\u00fdch vozidel, zat\u00edmco \u010c\u00edna zv\u00fd\u0161ila produkci o\u00a0deset procent na 34,5\u00a0milionu voz\u016f. \u201eRozd\u00edl je v\u0161ak patrn\u00fd v\u00a0dynamice, a\u00a0to pom\u011brn\u011b v\u00fdrazn\u011b: zat\u00edmco produkce EU stagnovala, \u010c\u00edna zv\u00fd\u0161ila v\u00fdrobu,\u201c zd\u016fraznil Kozelsk\u00fd.<\/p>\n

Strategick\u00fd poradce pro sektor automotive Petr Knap pova\u017euje p\u0159\u00edpadn\u00fd konec Seatu sp\u00ed\u0161e za symbolick\u00fd krok. \u201eSeat dlouhodob\u011b kles\u00e1 na v\u00fdznamu a\u00a0v objemu kolem \u010dtvrt milionu voz\u016f jde dnes o\u00a0margin\u00e1ln\u00ed objemovou zna\u010dku. Nekon\u010d\u00ed tov\u00e1rna, bude se v\u00a0n\u00ed d\u00e1le vyr\u00e1b\u011bt st\u00e1le \u00fasp\u011b\u0161n\u011bj\u0161\u00ed Cupra,\u201c uvedl.<\/p>\n

<\/a><\/p>\n

\u201eKonec bude z\u0159ejm\u011b a\u017e po uplynut\u00ed roku 2029, bude mo\u017en\u00e9 se p\u0159ipravit. A\u00a0nav\u00edc modely jsou dnes se spalovac\u00edmi motory, tak\u017ee sm\u011brem k\u00a0roku 2030\u00a0u\u017e nebudou d\u00e1vat velk\u00fd smysl,\u201c dodal Knap. Z\u00e1rove\u0148 je podle n\u011bj v\u00fdznamn\u00e9, \u017ee \u201ekoncern je z\u0159ejm\u011b ochoten ob\u011btovat i\u00a0tradi\u010dn\u00ed n\u00e1rodn\u00ed zna\u010dku, kdy\u017e ned\u00e1v\u00e1 ekonomick\u00fd smysl\u201c.<\/p>\n

Za rozs\u00e1hl\u00fdmi zm\u011bnami podle Knapa stoj\u00ed p\u0159edev\u0161\u00edm rostouc\u00ed konkurence z\u00a0\u010c\u00edny. \u201eTo je z\u00e1sadn\u00ed faktor. Jak \u00fasp\u011bch \u010d\u00ednsk\u00fdch zna\u010dek u\u00a0nich doma, tak jejich velmi rychl\u00fd n\u00e1stup v\u00a0Evrop\u011b. Nav\u00edc dnes je pro n\u011bmeckou v\u00fdrobu evidentn\u00ed, \u017ee je v\u00a0\u00farovni 30\u00a0a\u017e 50\u00a0procent dra\u017e\u0161\u00ed ne\u017e \u010d\u00ednsk\u00e1,\u201c upozornil.<\/p>\n

Z\u00e1vislost na \u010c\u00edn\u011b je jen nouzov\u00e9 \u0159e\u0161en\u00ed<\/p>\n

Mo\u017en\u00e9 vyu\u017e\u00edv\u00e1n\u00ed \u010d\u00ednsk\u00fdch platforem ze strany Volkswagenu m\u016f\u017ee b\u00fdt podle n\u011bj kr\u00e1tkodob\u011b v\u00fdhodn\u00e9. \u201ePom\u00e1h\u00e1 to evropsk\u00fdm automobilk\u00e1m p\u0159e\u017e\u00edt cenov\u00fd tlak a\u00a0dohnat technologick\u00fd n\u00e1skok \u010d\u00ednsk\u00fdch v\u00fdrobc\u016f. Dlouhodob\u011b to prohlubuje z\u00e1vislost na \u010d\u00ednsk\u00e9m know-how a\u00a0oslabuje evropsk\u00e1 v\u00fdvojov\u00e1 centra. Je to nouzov\u00e9 \u0159e\u0161en\u00ed, \u00fasp\u011b\u0161n\u00e1 v\u00edt\u011bzn\u00e1 strategie mus\u00ed stav\u011bt na vlastn\u00edm v\u00fdvoji,\u201c konstatoval strategick\u00fd poradce.<\/p>\n

Sou\u010dasn\u00e1 situace Volkswagenu je podle n\u011bj \u010d\u00e1ste\u010dn\u011b trendem, kter\u00fd lze sledovat i\u00a0u dal\u0161\u00edch automobilek. \u201eMercedes prohlubuje spolupr\u00e1ci s\u00a0BAIC, Stellantis s\u00a0Leapmotor, ov\u0161em t\u0159eba BMW s\u00e1z\u00ed na lok\u00e1ln\u00ed v\u00fdvoj pro Neue Klasse, ale v\u011bt\u0161inu v\u00fdvoje si \u0159\u00eddila sama. Nap\u0159\u00ed\u010d n\u011bmeck\u00fdmi zna\u010dkami jde o\u00a0stejnou logiku: nejde z\u00edskat \u010c\u00ednu zp\u00e1tky, ale p\u0159e\u017e\u00edt v\u00a0n\u00ed a\u00a0p\u0159en\u00e9st draze zaplacen\u00e9 lekce a\u00a0know-how i\u00a0na jin\u00e9 trhy,\u201c uzav\u0159el Knap.<\/p>\n

Analytik Kozelsk\u00fd p\u0159ipomn\u011bl tak\u00e9 situaci \u010ceska, kter\u00e9 je v\u00a0sou\u010dasnosti za N\u011bmeckem a\u00a0\u0160pan\u011blskem t\u0159et\u00edm nejv\u011bt\u0161\u00edm v\u00fdrobcem osobn\u00edch automobil\u016f v\u00a0Evropsk\u00e9 unii. Loni bylo u\u00a0n\u00e1s vyrobeno p\u0159ibli\u017en\u011b 1,45\u00a0milionu vozidel, tedy v\u00edce ne\u017e 12\u00a0procent celkov\u00e9 produkce osobn\u00edch aut v\u00a0EU. V\u00fdhodou \u010cech\u016f je podle n\u011bj velmi produktivn\u00ed v\u00fdrobn\u00ed z\u00e1kladna, vybudovan\u00e1 infrastruktura a\u00a0rozs\u00e1hl\u00e1 s\u00ed\u0165 dodavatel\u016f, kter\u00e9 nelze snadno a\u00a0rychle nahradit.<\/p>\n

\u201eV\u011bt\u0161\u00ed dlouhodob\u00e9 riziko vid\u00edm sp\u00ed\u0161e v\u00a0tom, jak velk\u00e1 \u010d\u00e1st p\u0159idan\u00e9 hodnoty bude v\u00a0\u010cesku skute\u010dn\u011b vznikat. Pokud budou kl\u00ed\u010dov\u00e9 platformy, software, baterie nebo elektronick\u00e9 syst\u00e9my vyv\u00edjeny \u010di dod\u00e1v\u00e1ny p\u0159ev\u00e1\u017en\u011b ze zahrani\u010d\u00ed, m\u016f\u017ee \u010desk\u00fd automobilov\u00fd pr\u016fmysl z\u016fstat sice objemov\u011b siln\u00fd, ale v\u011bt\u0161\u00ed \u010d\u00e1st technologicky n\u00e1ro\u010dn\u00fdch \u010dinnost\u00ed a\u00a0souvisej\u00edc\u00ed p\u0159idan\u00e9 hodnoty se m\u016f\u017ee p\u0159esunout mimo \u010cesko,\u201c doplnil Kozelsk\u00fd.<\/p>\n

<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"\u201eJe to podle m\u011b p\u0159edev\u0161\u00edm symbol zm\u011bny t\u011b\u017ei\u0161t\u011b inovac\u00ed v\u00a0automobilov\u00e9m pr\u016fmyslu. V\u00a0minulosti fungoval vztah mezi Evropou a\u00a0\u010c\u00ednou p\u0159ev\u00e1\u017en\u011b…\n","protected":false},"author":2,"featured_media":201795,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[12],"tags":[8620,2074,67,68,43,202,375,1580,1351],"class_list":["post-201794","post","type-post","status-publish","format-standard","has-post-thumbnail","category-byznys","tag-automobilky","tag-automobily","tag-business","tag-byznys","tag-ceska-republika","tag-cina","tag-nemecko","tag-seat","tag-volkswagen"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/117208331842259090","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/201794","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=201794"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/201794\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/201795"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=201794"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=201794"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=201794"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}