![\"mobil](\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/02\/shutterstock_2591175567-1-1200x799.webp.webp\" "\\"shutterstock_2591175567")
Nejv\u011bt\u0161\u00edm poskytovatelem online obsahu u n\u00e1s je platforma OnePlay. Zdroj: Shutterstock.<\/p>\n\t\t\t\t\t19. 2. 2026<\/p>\n
Spousta dom\u00e1cnost\u00ed m\u00e1 doma st\u00e1le star\u00fd televizor. Pro\u010d se ho taky zbavovat, kdy\u017e je\u0161t\u011b slou\u017e\u00ed. Jen\u017ee p\u0159ich\u00e1z\u00ed chv\u00edle, kdy se starou televiz\u00ed p\u0159ijdete o v\u011bt\u0161inu obl\u00edben\u00fdch program\u016f a film\u016f. Televizn\u00ed sv\u011bt se m\u011bn\u00ed rychlost\u00ed blesku a bez nov\u00e9ho modelu se nedostanete skoro k\u00a0ni\u010demu.<\/p>\n
Star\u0161\u00ed televize pomalu ztr\u00e1cej\u00ed p\u0159\u00edstup ke spoust\u011b program\u016f.<\/p>\n
Jen ant\u00e9na u\u017e nesta\u010d\u00ed<\/p>\n
Kdysi to bylo snadn\u00e9. P\u0159i\u0161lo se z\u00a0pr\u00e1ce dom\u016f, v\u00a0sedm hodin se pustily zpr\u00e1vy, v\u00a0osm hlavn\u00ed po\u0159ad a o v\u00edkendu sportovn\u00ed utk\u00e1n\u00ed. Televize byla sou\u010d\u00e1st\u00ed voln\u00e9ho \u010dasu skoro v\u00a0ka\u017ed\u00e9 rodin\u011b. Sta\u010dilo m\u00edt dob\u0159e na\u0161telovanou televizn\u00ed ant\u00e9nu a bylo hotovo. Dnes je to ale \u00fapln\u011b jinak a t\u00fdk\u00e1 se to lid\u00ed po cel\u00e9m sv\u011bt\u011b. Mlad\u0161\u00ed generace u\u017e televizi sleduje mnohem m\u00e9n\u011b. Nap\u0159\u00edklad lid\u00e9 ve v\u011bku nad 16 let str\u00e1v\u00ed mnohon\u00e1sobn\u011b v\u00edce \u010dasu na mobilu nebo streamovac\u00edch platform\u00e1ch ne\u017e sledov\u00e1n\u00edm klasick\u00e9 televize.<\/p>\n
Nejv\u011bt\u0161\u00edm poskytovatelem online obsahu u n\u00e1s je platforma OnePlay. Zdroj: Shutterstock.<\/p>\n
P\u0159esto\u017ee je line\u00e1rn\u00ed vys\u00edl\u00e1n\u00ed st\u00e1le siln\u00fdm soupe\u0159em, jeho pod\u00edl u div\u00e1k\u016f kles\u00e1 a streamovac\u00ed platformy naopak rostou. V\u00a0zahrani\u010d\u00ed jsou st\u00e1ty, kde dokonce sledov\u00e1n\u00ed internetov\u00fdch m\u00e9di\u00ed p\u0159evy\u0161uje sledovanost klasick\u00e9 televize.<\/p>\n
Se star\u00fdm modelem o hodn\u011b p\u0159ijdete<\/p>\n
Je pochopiteln\u00e9, \u017ee si n\u011bkte\u0159\u00ed cht\u011bli za ka\u017edou cenu nechat star\u0161\u00ed televizi, kdy\u017e byla funk\u010dn\u00ed a nic je netla\u010dilo do\u00a0v\u00fdm\u011bny. P\u0159ich\u00e1z\u00ed ale chv\u00edle, kdy u\u017e nebude zbyt\u00ed. Televize, kter\u00e1 nepodporuje internetov\u00e9 p\u0159ipojen\u00ed, u\u017e si v\u00a0budoucnu ne\u0161krtne. Hlavn\u00ed rozd\u00edl je v\u00a0mno\u017estv\u00ed obsahu, kter\u00fd m\u016f\u017eete sledovat. Internet nab\u00edz\u00ed mo\u017enosti, o kter\u00fdch se v\u00e1m ani nesnilo.<\/p>\n
Pokud nejste fanou\u0161ek streamovac\u00edch platforem, jako nap\u0159\u00edklad Netflix, nic v\u00e1m dosud nechyb\u011blo. Doba se ale m\u011bn\u00ed a v\u011bt\u0161ina programu se p\u0159esouv\u00e1 pr\u00e1v\u011b do online sv\u011bta. Ur\u010dit\u011b jste si toho v\u0161imli. Kouk\u00e1te na film a b\u011bhem reklam se v\u00e1m zal\u00edb\u00ed uk\u00e1zky na nov\u00fd seri\u00e1l. Na konci ale zjist\u00edte, \u017ee ho m\u016f\u017eete sledovat jen online. Najednou zjist\u00edte, \u017ee jste omezeni svou starou televiz\u00ed.<\/p>\n
Nemus\u00ed to b\u00fdt jen placen\u00e9 platformy. Televize p\u0159ipojen\u00e1 k\u00a0internetu nab\u00edz\u00ed obrovsk\u00fd archiv po\u0159ad\u016f, mo\u017enost zp\u011btn\u00e9ho p\u0159ehr\u00e1v\u00e1n\u00ed, \u017eiv\u00e9 sportovn\u00ed p\u0159enosy a knihovny pln\u00e9 film\u016f a seri\u00e1l\u016f, kter\u00e9 nezn\u00e1te.<\/p>\n
Sportovn\u00ed fanou\u0161ci na to p\u0159i\u0161li jako prvn\u00ed<\/p>\n
Pokud jste sp\u00ed\u0161e na sport ne\u017e na filmy, o to v\u011bt\u0161\u00ed d\u016fvod m\u00e1te k\u00a0tomu si novou televizi po\u0159\u00eddit. Ve spoust\u011b zem\u00ed jsou velk\u00e9 ligy ve fotbale nebo hokeji dostupn\u00e9 pouze online. Samoz\u0159ejm\u011b je m\u016f\u017eete sledovat na po\u010d\u00edta\u010di, ale kdo by se necht\u011bl d\u00edvat na velk\u00e9 televizn\u00ed obrazovce. U n\u00e1s je nejv\u011bt\u0161\u00edm poskytovatelem p\u0159enos\u016f slu\u017eba OnePlay, kter\u00e1 nab\u00edz\u00ed hned n\u011bkolik sportovn\u00edch kan\u00e1l\u016f.<\/p>\n
Obecn\u011b se spousta \u017eiv\u00fdch p\u0159enos\u016f sportovn\u00edch utk\u00e1n\u00ed odehr\u00e1v\u00e1 v\u00a0online sv\u011bt\u011b, proto\u017ee je to rychlej\u0161\u00ed a m\u00e9n\u011b n\u00e1kladn\u00e9. Nap\u0159\u00edklad i aktu\u00e1ln\u00ed zimn\u00ed olympi\u00e1da m\u00e1 spoustu p\u0159enos\u016f nav\u00edc na online kan\u00e1lech.<\/p>\n
Podle analytika Michaela Goodmana z Parks Associates je sport jedn\u00edm z\u00a0hlavn\u00edch d\u016fvod\u016f, pro\u010d lid\u00e9 p\u0159ech\u00e1zej\u00ed na internetov\u00e9 slu\u017eby: \u201eSchopnost poskytovat interaktivn\u00ed, datov\u011b bohat\u00fd a personalizovan\u00fd z\u00e1\u017eitek z\u00e1sadn\u011b m\u011bn\u00ed zp\u016fsob, jak\u00fdm se fanou\u0161ci spojuj\u00ed se sv\u00fdmi obl\u00edben\u00fdmi t\u00fdmy a ligami.\u201c <\/p>\n
Seri\u00e1ly a filmy, kter\u00e9 nem\u00e1te kde sledovat<\/p>\n
Je\u0161t\u011b doned\u00e1vna byla velmi popul\u00e1rn\u00ed kabelov\u00e1 televize. Jej\u00ed p\u0159ipojen\u00ed ale bylo zbyte\u010dn\u011b slo\u017eit\u00e9. Dnes sta\u010d\u00ed stabiln\u00ed p\u0159ipojen\u00ed k\u00a0internetu, kter\u00e9 m\u00e1 b\u011b\u017en\u011b ka\u017ed\u00fd doma. Pak sta\u010d\u00ed vybrat platformu a otev\u0159ou se v\u00e1m nev\u00eddan\u00e9 mo\u017enosti. Streamovac\u00ed slu\u017eby jako Netflix, Disney+ nebo Max maj\u00ed obrovskou knihovnu film\u016f a seri\u00e1l\u016f, na kter\u00e9 byste v\u00a0klasick\u00e9 televizi rozhodn\u011b nenarazili. Ka\u017ed\u00e1 platforma tak\u00e9 vyd\u00e1v\u00e1 sv\u00e9 origin\u00e1ly, kter\u00e9 najdete opravdu jen tam. Jedin\u00e9, co v\u00a0b\u011b\u017en\u00e9m vys\u00edl\u00e1n\u00ed jsou tak maxim\u00e1ln\u011b uk\u00e1zky.<\/p>\n
![\"hokejista](\"https:\/\/www.europesays.com\/cz\/wp-content\/uploads\/2026\/02\/shutterstock_2464012615-1-1200x800.webp.webp\" "\\"shutterstock_2464012615")
P\u0159edev\u0161\u00edm sportovn\u00ed fanou\u0161ci p\u0159ech\u00e1zej\u00ed na online vys\u00edl\u00e1n\u00ed. Zdroj: Shutterstock.<\/p>\n
Podle dat agentury NMS internet jako hlavn\u00ed sledovac\u00ed prostor pou\u017e\u00edv\u00e1 43 % \u010cech\u016f, co\u017e u\u017e je v\u00edce ne\u017e klasick\u00e9 vys\u00edl\u00e1n\u00ed. Nen\u00ed to jen p\u00edse\u0148 budoucnosti, ale realita, kter\u00e1 u\u017e je na dosah.<\/p>\n
Televize bez internetu u\u017e nebude k ni\u010demu<\/p>\n
To, \u017ee se nach\u00e1z\u00edme v\u00a0digit\u00e1ln\u00ed dob\u011b je fakt. V\u0161echno se sna\u017e\u00edme usnadnit a p\u0159ev\u00e9st do digit\u00e1ln\u00ed podoby. Proto je po\u010d\u00edta\u010dov\u00e1 gramotnost z\u00e1klad. Internet je sou\u010d\u00e1st\u00ed ka\u017ed\u00e9 dom\u00e1cnosti, a proto nen\u00ed \u017e\u00e1dn\u00fd probl\u00e9m koupit novou televizi s\u00a0p\u0159ipojen\u00edm. Star\u00e1 televize sice funguje, ale v\u00a0bl\u00edzk\u00e9 budoucnosti u\u017e si na n\u00ed pust\u00edte leda ve\u010dern\u00ed\u010dek.<\/p>\n
P\u0159es ant\u00e9nu sice pust\u00edte z\u00e1kladn\u00ed programy, ale o spoustu obsahu p\u0159ich\u00e1z\u00edte. Skv\u011bl\u00fdm p\u0159\u00edkladem je seri\u00e1l Ordinace v\u00a0r\u016f\u017eov\u00e9 zahrad\u011b. Nekone\u010dn\u00fd seri\u00e1l, kter\u00fd se jako jeden z\u00a0prvn\u00edch p\u0159esunul na online platformu. To znamen\u00e1, \u017ee i zab\u011bhl\u00e9 seri\u00e1ly \u010dasem pravd\u011bpodobn\u011b uvid\u00edte jen online.<\/p>\n
Internet vl\u00e1dne sv\u011btu<\/p>\n
Jestli jste se zat\u00edm nerozhodli, jestli po\u0159\u00eddit televizi novou, stejn\u011b na to jednou dojde. Online vys\u00edl\u00e1n\u00ed u\u017e je v\u00a0pln\u00e9m proudu a pomalu, ale jist\u011b nahrazuje klasick\u00e9. Nemus\u00edte sledovat jen placen\u00e9 platformy, ale v\u00a0budoucnu o hodn\u011b p\u0159ijdete bez internetov\u00e9 televize.<\/p>\n
Zdroj: nielsen.com, wired.cz, reuters.com, mam.cz, tvtechnology.com<\/p>\n","protected":false},"excerpt":{"rendered":"19. 2. 2026 Spousta dom\u00e1cnost\u00ed m\u00e1 doma st\u00e1le star\u00fd televizor. Pro\u010d se ho taky zbavovat, kdy\u017e je\u0161t\u011b slou\u017e\u00ed.…\n","protected":false},"author":2,"featured_media":2187,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13],"tags":[2032,74,73,2033,78,75,47,77,76],"class_list":{"0":"post-2186","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-veda-a-technika","8":"tag-online-vysilani","9":"tag-science","10":"tag-science-technology","11":"tag-streamovaci-platformy","12":"tag-technika","13":"tag-technology","14":"tag-televize","15":"tag-veda","16":"tag-veda-a-technika"},"share_on_mastodon":{"url":"","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/2186","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=2186"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/2186\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/2187"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=2186"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=2186"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=2186"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}