{"id":33800,"date":"2026-03-24T04:49:16","date_gmt":"2026-03-24T04:49:16","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/33800\/"},"modified":"2026-03-24T04:49:16","modified_gmt":"2026-03-24T04:49:16","slug":"victorias-secret-otevre-v-cesku-druhou-pobocku","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/33800\/","title":{"rendered":"Victoria’s Secret otev\u0159e v \u010cesku druhou pobo\u010dku"},"content":{"rendered":"

Americkou zna\u010dku spodn\u00edho pr\u00e1dla znali \u010ce\u0161i z kampan\u00ed, ve kter\u00fdch \u00fa\u010dinkovala i \u0159ada \u010desk\u00fdch modelek, a tak\u00e9 z tranzitn\u00ed \u010d\u00e1sti pra\u017esk\u00e9ho leti\u0161t\u011b V\u00e1clava Havla. Prvn\u00ed pobo\u010dku v \u010cesku otev\u0159ela Victoria\u2019s Secret p\u0159ed t\u0159emi lety na pra\u017esk\u00e9m Chodov\u011b<\/a>. Nyn\u00ed k n\u00ed p\u0159id\u00e1v\u00e1 druhou.\u00a0<\/p>\n

\u201eVictoria\u2019s Secret m\u00e1 o \u010desk\u00fd trh dlouhodob\u00fd z\u00e1jem a u\u017e p\u00e1r let tu hledala vhodn\u00e9 prostory,\u201c vyl\u00ed\u010dil pro e15 vedouc\u00ed t\u00fdmu pron\u00e1jmu prostor pro st\u0159edn\u00ed a v\u00fdchodn\u00ed Evropu firmy\u00a0Cushman and Wakefield<\/a> Jan Kotrb\u00e1\u010dek. Nakonec se zna\u010dka rozhodla usadit v Palladiu na n\u00e1m\u011bst\u00ed Republiky. Na p\u0159\u00edchod americk\u00e9 zna\u010dky u\u017e upozor\u0148uj\u00ed i reklamy v samotn\u00e9m obchodn\u00edm dom\u011b.\u00a0<\/p>\n

Podle Kotrb\u00e1\u010dka k rozhodnut\u00ed p\u0159isp\u011bly i dal\u0161\u00ed zna\u010dky, kter\u00e9 u\u017e v\u00a0Palladiu<\/a>\u00a0s\u00eddl\u00ed, ale tak\u00e9 fakt, \u017ee jde o m\u00edsto, kde se st\u0159et\u00e1vaj\u00ed m\u00edstn\u00ed s turisty. \u201eNespokoj\u00ed se jen tak s n\u011bjak\u00fdm m\u00edstem, jsou n\u00e1ro\u010dn\u00ed na skladbu z\u00e1kazn\u00edk\u016f i na design,\u201c dodal vedouc\u00ed t\u00fdmu v Cushman & Wakefield.\u00a0<\/p>\n

Nov\u00e1 prodejna by m\u011bla otev\u0159\u00edt v kv\u011btnu, stejn\u00fd m\u011bs\u00edc si zna\u010dka spodn\u00edho pr\u00e1dla vybrala i p\u0159ed t\u0159emi lety pro otev\u0159en\u00ed prvn\u00ed pobo\u010dky na Chodov\u011b. Tehdy pat\u0159ila Victoria\u2019s Secret k nej\u017e\u00e1dan\u011bj\u0161\u00edm zna\u010dk\u00e1m v \u010cesku, a to hned po\u00a0Primarku<\/a>.\u00a0<\/p>\n

P\u0159ehl\u00eddky se vr\u00e1tily<\/p>\n

Americk\u00fd \u0159et\u011bzec m\u00e1 kolem 1 380 pobo\u010dek v sedmdes\u00e1ti zem\u00edch sv\u011bta. Proslavil se mimo jin\u00e9 d\u00edky p\u0159ehl\u00eddk\u00e1m, na kter\u00fdch vystupovaly i \u010desk\u00e9 modelky, mezi nimi nap\u0159\u00edklad Eva Herzigov\u00e1, Karol\u00edna Kurkov\u00e1 nebo Daniela Pe\u0161tov\u00e1. Zna\u010dka z\u00e1rove\u0148 v posledn\u00edch letech \u010delila dlouhodob\u00e9 kritice, kter\u00e1 se t\u00fdkala zejm\u00e9na nerealistick\u00e9ho pohledu na \u017eensk\u00e9 t\u011blo. To nakonec vedlo k tomu, \u017ee \u0159et\u011bzec p\u0159ehl\u00eddky na \u0161est let utlumil. Vr\u00e1tily se p\u0159edloni.\u00a0<\/p>\n

Loni vstoupily podle statistik Cushman & Wakefield na \u010desk\u00fd trh \u010dty\u0159i des\u00edtky zahrani\u010dn\u00edch zna\u010dek. Nejv\u00edc se mluvilo o americk\u00e9m \u0159et\u011bzci rychl\u00e9ho ob\u010derstven\u00ed\u00a0Five Guys<\/a>,\u00a0je mezi nimi ale nap\u0159\u00edklad tak\u00e9 italsk\u00e1 kosmetick\u00e1 s\u00ed\u0165 Kiko Milano, \u0161v\u00e9dsk\u00e1 zna\u010dka ze skupiny H&M Arket<\/a>\u00a0nebo \u010d\u00ednsk\u00e1 automobilka\u00a0BYD<\/a>.\u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"Americkou zna\u010dku spodn\u00edho pr\u00e1dla znali \u010ce\u0161i z kampan\u00ed, ve kter\u00fdch \u00fa\u010dinkovala i \u0159ada \u010desk\u00fdch modelek, a tak\u00e9 z…\n","protected":false},"author":2,"featured_media":33801,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[30],"tags":[42,9049,14185,6170,14186,13693,532,12964,98,99,14184,4414],"class_list":{"0":"post-33800","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-praha","8":"tag-cesko","9":"tag-chodov","10":"tag-daniela-pestova","11":"tag-eva-herzigova","12":"tag-five-guys","13":"tag-karolina-kurkova","14":"tag-letiste-vaclava-havla","15":"tag-namesti-republiky","16":"tag-prague","17":"tag-praha","18":"tag-spodni-pradlo","19":"tag-stredni-a-vychodni-evropa"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116282350811264697","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/33800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=33800"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/33800\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/33801"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=33800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=33800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=33800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}