{"id":44755,"date":"2026-04-03T18:28:08","date_gmt":"2026-04-03T18:28:08","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/44755\/"},"modified":"2026-04-03T18:28:08","modified_gmt":"2026-04-03T18:28:08","slug":"cesko-ma-stribro-z-kavoveho-mistrovstvi-sveta-uspela-prazirna-z-litomeric","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/44755\/","title":{"rendered":"\u010cesko m\u00e1 st\u0159\u00edbro z k\u00e1vov\u00e9ho mistrovstv\u00ed sv\u011bta. Usp\u011bla pra\u017e\u00edrna z Litom\u011b\u0159ic"},"content":{"rendered":"

V \u010cesku p\u0159ist\u00e1lo st\u0159\u00edbro z k\u00e1vov\u00e9ho mistrovstv\u00ed sv\u011bta v Bordeaux. Zam\u00ed\u0159ilo do m\u00edsta, kter\u00e9 by nikdo ne\u010dekal \u2013 \u017e\u00e1dn\u00e9 pra\u017esk\u00e9 Vinohrady ani Letn\u00e1, ale mal\u00e1 pra\u017e\u00edrna v mal\u00e9m m\u011bst\u011b. V Litom\u011b\u0159ic\u00edch ocen\u011bnou k\u00e1vu p\u0159ipravil Michal Pt\u00e1\u010dek, majitel kav\u00e1rny a pra\u017e\u00edrny s pon\u011bkud zvl\u00e1\u0161tn\u00edm n\u00e1zvem Zoban. S\u00e1m p\u0159itom je\u0161t\u011b p\u0159ed p\u00e1r lety k\u00e1v\u011b v\u016fbec neholdoval.\u00a0Magaz\u00edn e15 p\u0159edstavuje v aktu\u00e1ln\u00edm vyd\u00e1n\u00ed<\/a> majitele pra\u017e\u00edrny i typ k\u00e1vy, se kterou usp\u011bl.<\/p>\n

Je to p\u0159\u00edb\u011bh \u010dty\u0159ic\u00e1tn\u00edka p\u016fvodem z Ostravy, jeho\u017e jm\u00e9no bylo sv\u00e9ho \u010dasu v evidenci \u00fa\u0159adu pr\u00e1ce, a pr\u00e1v\u011b setk\u00e1n\u00ed s k\u00e1vou do n\u011bj vneslo z\u00e1sadn\u00ed oto\u010dku. P\u0159im\u011blo ho zkoumat jej\u00ed p\u016fvod, zp\u016fsoby pra\u017een\u00ed, chut\u011b. D\u00edky skv\u011bl\u00e9 angli\u010dtin\u011b listoval v kn\u00ed\u017ek\u00e1ch, kter\u00e9 kdysi ani v \u010cesku nebyly k dispozici, nav\u0161t\u011bvoval veletrhy a ochutnal v\u0161echny mo\u017en\u00e9 druhy k\u00e1vy, ne\u017e na\u0161el tu spr\u00e1vnou cestu.<\/p>\n

\u201e\u017divot mi zm\u011bnilo, kdy\u017e jsem poprv\u00e9 p\u0159i\u0161el do kav\u00e1rny, kde mi barista p\u0159ipravil filtrovanou v\u00fdb\u011brovou k\u00e1vu z Kolumbie. Do t\u00e9 doby jsem si dal maxim\u00e1ln\u011b turka n\u011bkde na n\u00e1v\u0161t\u011bv\u011b a musel jsem si do n\u011bj d\u00e1t hodn\u011b ml\u00e9ka a cukr, abych ho v\u016fbec vypil. V tu chv\u00edli jsem si ale \u0159ekl: pro\u010d tohle nepij\u00ed v\u0161ichni? A za\u010dal jsem se p\u00eddit po tom, co to k\u00e1va vlastn\u011b je,\u201c vypr\u00e1v\u00ed v z\u00e1zem\u00ed sv\u00e9 mal\u00e9 kav\u00e1rny v historick\u00e9m centru Litom\u011b\u0159ic.<\/p>\n

Jsou to vlastn\u011b jenom dva stolky a v\u00fddejn\u00ed pult\u00edk \u2013 p\u0159itom pr\u00e1v\u011b tady si p\u0159ed \u010dasem mohli m\u00edstn\u00ed koupit druhou nejlep\u0161\u00ed filtrovanou k\u00e1vu v Evrop\u011b, ani\u017e by to tu\u0161ili. Ona v\u00e1rka z Etiopie se toti\u017e vyprodala d\u0159\u00edve, ne\u017e byly zn\u00e1my v\u00fdsledky mistrovstv\u00ed.<\/p>\n

Upra\u017een\u00e9 \u00faspory<\/p>\n

Vra\u0165me se v\u0161ak je\u0161t\u011b o p\u00e1r let zp\u00e1tky, do doby, kdy kav\u00e1rna neexistovala a pra\u017e\u00edrna tak\u00e9 ne. Prvn\u00ed zrnka zkou\u0161el Michal Pt\u00e1\u010dek upra\u017eit<\/a> s\u00e1m na mal\u00e9 dom\u00e1c\u00ed pra\u017ei\u010dce, kterou si objednal bal\u00ed\u010dkem z Tchaj-wanu. Ve\u0161lo se do n\u00ed 300 gram\u016f. \u201eByla to metoda pokusu a omylu. Ale kdy\u017e u\u017e to za\u010dalo za n\u011bco st\u00e1t, \u0159ekli jsme si se \u017eenou, \u017ee do toho p\u016fjdeme. Z \u00fa\u0159adu pr\u00e1ce se mi poda\u0159ilo z\u00edskat dotaci, koupili jsme velkou pra\u017ei\u010dku a za\u010daly roky, kdy jsem se u\u010dil v\u0161echno za pochodu,\u201c \u0159\u00edk\u00e1.<\/p>\n

Jana Pt\u00e1\u010dkov\u00e1 (v pravo), Michal Pt\u00e1\u010dek (v levo) | Zdroj: e15 Michael Tome\u0161<\/p>\n

Prvn\u00ed p\u0159edstava, \u017ee pra\u017e\u00edrna ve sklep\u011b domu, kde bydl\u00ed, bude m\u00edt v\u00fddejn\u00ed ok\u00e9nko a soused\u00e9 si budou chodit pro zrnka na filtrovanou k\u00e1vu, vzala brzy za sv\u00e9. Nebylo by to k u\u017eiven\u00ed. A tak se Michal za\u010dal u\u010dit pra\u017eit k\u00e1vu na espresso, co\u017e je ov\u0161em trochu jin\u00e1 discipl\u00edna. \u201eVlo\u017eil jsem do projektu v\u0161echny \u00faspory, prodal jsem i byt v Ostrav\u011b. Byl to risk. Asi po \u010dty\u0159ech letech se teprve za\u010dalo ukazovat, \u017ee to m\u011blo smysl,\u201c ohl\u00ed\u017e\u00ed se za roky sebevzd\u011bl\u00e1v\u00e1n\u00ed v k\u00e1vov\u00e9m oboru i v podnik\u00e1n\u00ed.<\/p>\n

Je\u0161t\u011b ne\u017e se dostaneme k tomu, co jeho \u00fasil\u00ed korunovalo, tedy k mistrovstv\u00ed sv\u011bta v Bordeaux, poj\u010fme se pod\u00edvat na filozofii kav\u00e1rny a pra\u017e\u00edrny Zoban. Nab\u00edz\u00ed jen v\u00fdb\u011brovou k\u00e1vu, kter\u00e1 roste s tou nejlep\u0161\u00ed p\u00e9\u010d\u00ed na t\u011bch nejlep\u0161\u00edch m\u00edstech planety \u2013 a dokonce je\u0161t\u011b tu o level vy\u0161\u0161\u00ed, tedy s hodnocen\u00edm 85 SCA a v\u00fd\u0161e. Posudek Specialty Coffee Association ud\u011bluje k\u00e1v\u00e1m hrstka odborn\u00edk\u016f obvykle u\u017e v zemi p\u016fvodu na po\u017e\u00e1d\u00e1n\u00ed producenta a podle p\u0159\u00edsn\u00fdch krit\u00e9ri\u00ed. \u201eJsou nesm\u00edrn\u011b slad\u011bn\u00ed. Na \u0161k\u00e1le od 1 do 100 se dva r\u016fzn\u00ed hodnotitel\u00e9 tak\u0159ka neli\u0161\u00ed, mo\u017en\u00e1 o jeden bod. S\u00e1m si nedovedu p\u0159edstavit, \u017ee bych tuhle jejich pr\u00e1ci zvl\u00e1dl,\u201c poznamen\u00e1v\u00e1 Michal Pt\u00e1\u010dek.<\/p>\n

Takzvan\u00e1 v\u00fdb\u011brov\u00e1 k\u00e1va za\u010d\u00edn\u00e1 na 80 bodech SCA, na sv\u011btov\u00e9m trhu tvo\u0159\u00ed z celkov\u00e9 produkce nejv\u00fd\u0161e p\u011bt a\u017e deset procent, co\u017e se projevuje tak\u00e9 v cen\u011b. Pro p\u0159edstavu: loni zaznamenal k\u00e1vov\u00fd sv\u011bt rekord, kdy\u017e Hacienda La Esmeralda z Panamy prodala svou k\u00e1vu za 30 204 dolar\u016f za kilogram (p\u0159es 634 525 korun). M\u011bla sk\u00f3re 98.<\/p>\n

Ne\u00faprosn\u00fd sv\u011bt k\u00e1vy<\/p>\n

Zrnka, je\u017e pra\u017e\u00ed, Michal Pt\u00e1\u010dek dov\u00e1\u017e\u00ed zelen\u00e1 od distributora z Norska. \u010cerstvost a nadmo\u0159sk\u00e1 v\u00fd\u0161ka, kde k\u00e1va rostla, jsou kl\u00ed\u010dov\u00e9. Pr\u00e1v\u011b voda, kter\u00e1 je v zrnc\u00edch d\u00edky tomu obsa\u017een\u00e1, je palivem pro pra\u017een\u00ed, je\u017e pom\u00e1h\u00e1 rozvinout v\u0161echny pot\u0159ebn\u00e9 chut\u011b a v\u016fn\u011b.<\/p>\n

Pro Michala Pt\u00e1\u010dka je d\u016fle\u017eit\u00fd rovn\u011b\u017e f\u00e9rov\u00fd p\u0159\u00edstup k obchodu, kter\u00fd v tomhle \u0161pi\u010dkov\u00e9m ranku prob\u00edh\u00e1 mimo komoditn\u00ed burzu. \u201eSv\u011bt k\u00e1vy je ne\u00faprosn\u00fd. Farm\u00e1\u0159i se na kone\u010dn\u00e9 cen\u011b k\u00e1vy pod\u00edlej\u00ed jen malou \u010d\u00e1st\u00ed, v\u011bt\u0161ina p\u0159idan\u00e9 hodnoty a zisku vznik\u00e1 a\u017e v dal\u0161\u00edch f\u00e1z\u00edch \u0159et\u011bzce. P\u0159\u00edstup dodavatele Nordic Approach je n\u00e1m od za\u010d\u00e1tku bl\u00edzk\u00fd. Reportuj\u00ed p\u0159esnou cenu, kolik \u0161lo na dopravu, kolik jim, kolik farm\u00e1\u0159i. Pod\u00edlej\u00ed se tak\u00e9 na komunitn\u00edch projektech, budov\u00e1n\u00ed \u0161kol, farm\u00e1\u0159\u016fm poskytuj\u00ed p\u016fj\u010dky na hospoda\u0159en\u00ed,\u201c popisuje.<\/p>\n

Krom\u011b Norska nakupuje k\u00e1vu i od obchodn\u00edka p\u016fvodem z Braz\u00edlie. P\u0159\u00edm\u00e9 n\u00e1kupy jsou pr\u00fd v \u010desk\u00fdch podm\u00ednk\u00e1ch jen chim\u00e9rou a marketingem. \u201eNezn\u00e1m re\u00e1ln\u011b nikoho z pra\u017ei\u010d\u016f, kdo by odjel do dan\u00e9 zem\u011b, podepsal tam smlouvu s farm\u00e1\u0159em, pak si zbo\u017e\u00ed proclil, vy\u0159e\u0161il si exportn\u00ed pap\u00edry, pak si nalo\u017eil lo\u010f, odvezl zbo\u017e\u00ed do Evropy a tady za\u0159\u00eddil logistiku a\u017e k sob\u011b. V\u017edycky jde o vyu\u017eit\u00ed n\u011bjak\u00fdch existuj\u00edc\u00edch \u0159et\u011bzc\u016f. Cena k\u00e1vy by byla ne\u00fanosn\u00e1,\u201c upozor\u0148uje. P\u0159esto s\u00e1m zrovna nyn\u00ed objevuje plant\u00e1\u017ee na Sr\u00ed Lance. Jde ale o v\u00fdjimku, a nav\u00edc ji spojil s rodinnou dovolenou.<\/p>\n

\"Starbucks<\/a>Starbucks m\u00e1 pl\u00e1n, jak zp\u011bt na vrchol. Vrac\u00ed se ke ko\u0159en\u016fm a s\u00e1z\u00ed na ikonickou k\u00e1vu<\/a><\/p>\n

Paradoxn\u011b samo pra\u017een\u00ed, kter\u00e9 po dod\u00e1vce od export\u00e9r\u016f n\u00e1sleduje, pr\u00fd nen\u00ed nijak extra kreativn\u00ed po\u010din. \u201eZe \u0161patn\u00e9 suroviny nikdy dobrou k\u00e1vu nevypra\u017e\u00edte, zato dobrou k\u00e1vu m\u016f\u017eete pra\u017een\u00edm naopak \u00fapln\u011b zni\u010dit. To jsem se u\u010dil dlouho, hr\u00e1l jsem si s teplotou i proud\u011bn\u00edm vzduchu, abych se ust\u00e1lil a v\u011bd\u011bl, \u017ee nechci nic p\u0159id\u00e1vat ani m\u011bnit. Jen rozvinout maxim\u00e1ln\u011b to, co zelen\u00e1 zrna nab\u00edzej\u00ed,\u201c popisuje.<\/p>\n

\u010clov\u011bka mo\u017en\u00e1 napadne, jak se d\u00e1 t\u00edmhle specializovan\u00fdm p\u0159\u00edstupem na malom\u011bst\u011b u\u017eivit. Zoban v\u0161ak nen\u00ed jen pra\u017e\u00edrna a mal\u00e1 kav\u00e1rna, je to i e-shop a dodavatel k\u00e1vy partnersk\u00fdm podnik\u016fm nebo po\u0159adatel\u016fm akc\u00ed a tak\u00e9 z\u00e1stupce dodavatele italsk\u00fdch zna\u010dkov\u00fdch k\u00e1vovar\u016f.<\/p>\n

Etiopie jak m\u00e1 b\u00fdt<\/p>\n

Aby svoji k\u00e1vu p\u0159ihl\u00e1sil na sout\u011b\u017e do Francie, Michala p\u0159esv\u011bd\u010dili kolegov\u00e9 v kav\u00e1rn\u011b. Byla to prvn\u00ed sout\u011b\u017e tohoto typu, kam slep\u00e9 pra\u017een\u00e9 vzorky poslal. Sout\u011b\u017ee obecn\u011b nem\u00e1 r\u00e1d, tuhle ale pova\u017euje za v\u00fdjime\u010dnou. Global Coffee Awards (GCA) se zam\u011b\u0159uje na kvality k\u00e1vy, je\u017e pova\u017euje za relevantn\u00ed. Mo\u017en\u00e1 i proto je struktura sout\u011b\u017ee trochu slo\u017eit\u00e1. Z\u00e1kladn\u00ed rozd\u011blen\u00ed je na Evropu, Ameriku a zbytek sv\u011bta. Zoban poslal sv\u016fj vzorek do evropsk\u00e9 \u010d\u00e1sti. GCA hodnot\u00ed zvl\u00e1\u0161\u0165 k\u00e1vu pro p\u0159\u00edpravu espressa a zvl\u00e1\u0161\u0165 na filtr a do t\u00e9to kategorie pat\u0159\u00ed tak\u00e9 zm\u00edn\u011bn\u00e1 \u201eetiopie\u201c ze Zobanu.<\/p>\n

Sout\u011b\u017e d\u00e1le rozli\u0161uje mezi tradi\u010dn\u00edm (promyt\u00e9 nebo such\u00e9) a experiment\u00e1ln\u00edm zpracov\u00e1n\u00edm zrn, zda maj\u00ed \u010di nemaj\u00ed dohledateln\u00fd p\u016fvod, jestli jde o sm\u011bs nebo o k\u00e1vu jednodruhovou. Zoban vsadil na dva vzorky, oba na filtr, jednodruhov\u00e9 s tradi\u010dn\u00edm zpracov\u00e1n\u00edm, dohledateln\u00fdm p\u016fvodem a single origin, tedy \u017e\u00e1dn\u00e1 sm\u011bs. \u201eJednu k\u00e1vu jsme m\u011bli zpracov\u00e1nu such\u00fdm a jednu promyt\u00fdm zp\u016fsobem. Paradoxn\u011b jsme vkl\u00e1dali v\u011bt\u0161\u00ed nad\u011bji do t\u00e9 such\u00e9, kter\u00e1 m\u011bla SCA sk\u00f3re 89, ale usp\u011bla mokr\u00e1 etiopie se sk\u00f3re 87,\u201c up\u0159es\u0148uje Michal Pt\u00e1\u010dek.<\/p>\n

\"Zrnka<\/a>Zrnka zloby. Pra\u017e\u00edrny jedou nadoraz kv\u016fli sporu Trumpa a Luly, k\u00e1va v USA mezit\u00edm rychle zdra\u017euje<\/a><\/p>\n

Porotci ve vzorku ocenili filozofii, kterou jeho pra\u017e\u00edrna raz\u00ed. Ona etiopsk\u00e1 k\u00e1va byla p\u0159esn\u011b t\u00edm, \u010d\u00edm m\u00e1 b\u00fdt, beze stop pokus\u016f do jej\u00ed chut\u011b n\u011bjak \u201eautorsky\u201c vstoupit. \u201eByla to typick\u00e1 perfektn\u00ed etiopie: flor\u00e1ln\u00ed, vyv\u00e1\u017een\u00e1, nevt\u00edrav\u00e1, kulat\u00e1. V\u0161echno bylo v rovnov\u00e1ze,\u201c vzpom\u00edn\u00e1 Michal Pt\u00e1\u010dek.<\/p>\n

Ostravsk\u00e9 alter ego<\/p>\n

A kam d\u00e1l po tomhle \u00fasp\u011bchu Zoban zam\u00ed\u0159\u00ed? Jeho majitel p\u0159em\u00fd\u0161l\u00ed o nov\u00e9m prostoru pro pra\u017e\u00edrnu, o pos\u00edlen\u00ed e-shopu a p\u0159ekon\u00e1n\u00ed v\u00fdzev, kter\u00e9 obor pr\u00e1v\u011b p\u0159in\u00e1\u0161\u00ed. Mezi jin\u00fdmi je to cena k\u00e1vy,<\/a> je\u017e na burze dos\u00e1hla nejvy\u0161\u0161\u00edch hodnot od roku 1977. V Litom\u011b\u0159ic\u00edch za tu svou plat\u00ed je\u0161t\u011b zhruba o 50 procent v\u00edc, co\u017e je p\u0159i m\u011bs\u00ed\u010dn\u00edch 650 kilech nakoupen\u00e9 suroviny dost zn\u00e1t. \u201eKomoditn\u00ed cena na burze je jak\u00fdsi z\u00e1klad, pod kter\u00fd obchodn\u00edci nejdou. Pro n\u00e1s je to sp\u00ed\u0161 orienta\u010dn\u00ed \u010d\u00edslo. Segment v\u00fdb\u011brov\u00e9 k\u00e1vy je ale v\u017edycky dra\u017e\u0161\u00ed, tak\u017ee tu zm\u011bnu neseme l\u00e9pe ne\u017e tradi\u010dn\u00ed segment,\u201c \u0159\u00edk\u00e1 Michal Pt\u00e1\u010dek a dod\u00e1v\u00e1: \u201eNest\u011b\u017euju si, proto\u017ee v\u00edm, jak t\u011b\u017ek\u00e9 to musej\u00ed m\u00edt ostatn\u00ed.\u201c<\/p>\n

Zb\u00fdv\u00e1 objasnit posledn\u00ed z\u00e1hadu dosud neobjeven\u00e9ho podniku ze severu \u010cech: jeho jm\u00e9no. Poch\u00e1z\u00ed od Jany Pt\u00e1\u010dkov\u00e9, kter\u00e1 tak man\u017eelovi, p\u016fvodem z Ostravy, z legrace kv\u016fli jeho p\u0159\u00edzvuku p\u0159ezd\u00edv\u00e1. A kdy\u017e p\u0159i\u0161lo na jm\u00e9no kav\u00e1rny, rodinn\u00e9 p\u0159\u00edzvisko bylo po ruce. \u201eMo\u017en\u00e1 to zn\u00ed pejorativn\u011b, mo\u017en\u00e1 provokativn\u011b, ka\u017edop\u00e1dn\u011b je to signifikantn\u00ed. N\u011bkte\u0159\u00ed si dokonce mysl\u00ed, \u017ee se tak opravdu jmenuji,\u201c sm\u011bje se Michal Pt\u00e1\u010dek. \u201eAle nech\u00e1v\u00e1m je u toho. Pan Zoban je moje alter ego.\u201c<\/p>\n","protected":false},"excerpt":{"rendered":"V \u010cesku p\u0159ist\u00e1lo st\u0159\u00edbro z k\u00e1vov\u00e9ho mistrovstv\u00ed sv\u011bta v Bordeaux. Zam\u00ed\u0159ilo do m\u00edsta, kter\u00e9 by nikdo ne\u010dekal \u2013…\n","protected":false},"author":2,"featured_media":44756,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[17256,67,68,42,106,6601,17255,2011,15108,3065,744,5072],"class_list":{"0":"post-44755","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-byznys","8":"tag-bordeaux","9":"tag-business","10":"tag-byznys","11":"tag-cesko","12":"tag-evropa","13":"tag-kava","14":"tag-kavarna","15":"tag-litomerice","16":"tag-mistrovstvi-sveta","17":"tag-norsko","18":"tag-ostrava","19":"tag-urad-prace-ceske-republiky"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116342194425336559","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/44755","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=44755"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/44755\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/44756"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=44755"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=44755"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=44755"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}