{"id":45687,"date":"2026-04-04T20:52:05","date_gmt":"2026-04-04T20:52:05","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/45687\/"},"modified":"2026-04-04T20:52:05","modified_gmt":"2026-04-04T20:52:05","slug":"draha-nafta-zasahla-rozvozy-foodora-prispiva-svym-ridicum-dalsi-hraci-vyckavaji","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/45687\/","title":{"rendered":"Drah\u00e1 nafta zas\u00e1hla rozvozy. Foodora p\u0159isp\u00edv\u00e1 sv\u00fdm \u0159idi\u010d\u016fm, dal\u0161\u00ed hr\u00e1\u010di vy\u010dk\u00e1vaj\u00ed"},"content":{"rendered":"

R\u016fst cen nafty<\/a> u\u017e za\u010d\u00edn\u00e1 m\u011bnit byznys firem, kter\u00e9 stoj\u00ed na rozvozu a logistice. Jako prvn\u00ed z v\u011bt\u0161\u00edch hr\u00e1\u010d\u016f p\u0159ikro\u010dila ke konkr\u00e9tn\u00edmu kroku platforma Foodora, kter\u00e1 v b\u0159eznu zavedla palivov\u00fd p\u0159\u00edsp\u011bvek pro partnersk\u00e9 kur\u00fdry. Na z\u00e1kazn\u00edky ho ale podle firmy nep\u0159en\u00e1\u0161\u00ed. Ostatn\u00ed osloven\u00e9 spole\u010dnosti od Alzy p\u0159es Datart po Ko\u0161\u00edk \u010di Tesco zat\u00edm nov\u00e9 p\u0159\u00edplatky zav\u00e1d\u011bt necht\u011bj\u00ed, z\u00e1rove\u0148 v\u0161ak p\u0159ipou\u0161t\u011bj\u00ed, \u017ee dal\u0161\u00ed v\u00fdvoj cen paliv pe\u010dliv\u011b sleduj\u00ed.<\/p>\n

Z odpov\u011bd\u00ed firem pro e15 vypl\u00fdv\u00e1, \u017ee dra\u017e\u0161\u00ed pohonn\u00e9 hmoty zat\u00edm nevedou k plo\u0161n\u00e9mu zdra\u017eov\u00e1n\u00ed dopravy nebo rozvoz\u016f pro koncov\u00e9 z\u00e1kazn\u00edky. Tlak na n\u00e1klady ale roste a firmy ho \u0159e\u0161\u00ed r\u016fzn\u011b. N\u011bkdo spol\u00e9h\u00e1 na d\u0159\u00edve sjednan\u00e9 podm\u00ednky s logistick\u00fdmi partnery, jin\u00fd na efektivn\u011bj\u0161\u00ed pl\u00e1nov\u00e1n\u00ed tras, dal\u0161\u00ed na slevy pro \u0159idi\u010de a kur\u00fdry nebo na p\u0159edplacen\u00e9 programy.<\/p>\n

\"Dra\u017e\u0161\u00ed<\/a>Dra\u017e\u0161\u00ed nafta p\u0159et\u00e9k\u00e1 i do bal\u00edk\u016f. PPL a Z\u00e1silkovna zvy\u0161uj\u00ed p\u0159\u00edplatky<\/a><\/p>\n

Nejviditeln\u011bj\u0161\u00ed zm\u011bnu zat\u00edm ozn\u00e1mila pr\u00e1v\u011b Foodora<\/a>. \u201eOd b\u0159ezna jsme zavedli palivov\u00fd p\u0159\u00edsp\u011bvek pro partnersk\u00e9 kur\u00fdry, kter\u00fd nebude nijak p\u0159enesen na na\u0161e z\u00e1kazn\u00edky,\u201c uvedl \u0161\u00e9f logistiky Foodory Richard Dirb\u00e1k. Firma tak jako jedna z prvn\u00edch otev\u0159en\u011b p\u0159izn\u00e1v\u00e1, \u017ee r\u016fst cen paliv u\u017e si vy\u017e\u00e1dal konkr\u00e9tn\u00ed z\u00e1sah, by\u0165 zat\u00edm sm\u011brem ke kur\u00fdr\u016fm, nikoli ke kone\u010dn\u00fdm cen\u00e1m v aplikaci.<\/p>\n

Zat\u00edm \u017e\u00e1dn\u00fd vliv na z\u00e1kazn\u00edky<\/p>\n

Podobn\u011b p\u0159\u00edmo na z\u00e1kazn\u00edky zat\u00edm necht\u011bj\u00ed sahat ani dal\u0161\u00ed velc\u00ed hr\u00e1\u010di v e-commerce. Alza uvedla, \u017ee \u017e\u00e1dn\u00e9 p\u0159\u00edplatky pro doru\u010dov\u00e1n\u00ed nechyst\u00e1. P\u0159izn\u00e1v\u00e1 v\u0161ak, \u017ee pohonn\u00e9 hmoty tvo\u0159\u00ed v\u00fdznamnou \u010d\u00e1st n\u00e1klad\u016f na doru\u010dov\u00e1n\u00ed a \u017ee v mezin\u00e1rodn\u00ed doprav\u011b sleduje r\u016fst palivov\u00fdch i bezpe\u010dnostn\u00edch p\u0159\u00edplatk\u016f, zejm\u00e9na u n\u00e1mo\u0159n\u00ed a leteck\u00e9 p\u0159epravy. Datart podle sv\u00e9 mluv\u010d\u00ed Petry Psotkov\u00e9 tak\u00e9 nepl\u00e1nuje \u017e\u00e1dn\u00e9 \u00fapravy cen doru\u010den\u00ed. Sou\u010dasn\u011b ale dod\u00e1v\u00e1, \u017ee v\u00fdvoj situace se m\u016f\u017ee rychle m\u011bnit.<\/p>\n

Zdra\u017eov\u00e1n\u00ed se zat\u00edm vyh\u00fdb\u00e1 i online supermarket\u016fm. Ko\u0161\u00edk uv\u00e1d\u00ed, \u017ee m\u00e1 s dodavatelem logistick\u00fdch slu\u017eeb podm\u00ednky nastaven\u00e9 tak, aby dok\u00e1zaly pokr\u00fdt kr\u00e1tkodob\u00e9 i st\u0159edn\u011bdob\u00e9 v\u00fdkyvy cen paliv. \u201eV sou\u010dasnosti proto neuva\u017eujeme nad plo\u0161n\u00fdm zdra\u017een\u00edm,\u201c \u0159ekl mluv\u010d\u00ed Franti\u0161ek Bro\u017e. Z\u00e1rove\u0148 v\u0161ak firma jako jedna z m\u00e1la otev\u0159en\u011b p\u0159ipou\u0161t\u00ed, \u017ee p\u0159i dal\u0161\u00edm tlaku na ceny paliv by v budoucnu mohla doru\u010den\u00ed v omezen\u00fdch p\u0159\u00edpadech do\u010dasn\u011b upravit. Podle Ko\u0161\u00edku by \u0161lo sp\u00ed\u0161e o jednotky korun nebo ni\u017e\u0161\u00ed des\u00edtky korun, nap\u0159\u00edklad u velmi mal\u00fdch n\u00e1kup\u016f rozv\u00e1\u017een\u00fdch daleko od skladu.<\/p>\n

Rohl\u00edk vol\u00ed opatrn\u011bj\u0161\u00ed formulaci, ale sm\u011br je podobn\u00fd. Podle mluv\u010d\u00ed Anny-Marie Lichtenbergerov\u00e9 vn\u00edm\u00e1 firma zvy\u0161ov\u00e1n\u00ed cen v\u017edy a\u017e jako posledn\u00ed mo\u017enost. Soust\u0159ed\u00ed se proto hlavn\u011b na zlep\u0161ov\u00e1n\u00ed efektivity cel\u00e9ho doru\u010dovac\u00edho procesu a na technologick\u00e9 inovace v logistice. P\u0159esn\u00fd pod\u00edl pohonn\u00fdch hmot na n\u00e1kladech podle firmy v \u010dase kol\u00eds\u00e1 pr\u00e1v\u011b i podle toho, jak se da\u0159\u00ed provoz zefektiv\u0148ovat.<\/p>\n

\"Babi\u0161:<\/a>Babi\u0161: Vl\u00e1da zastropuje mar\u017ee distributor\u016f paliv a sn\u00ed\u017e\u00ed spot\u0159ebn\u00ed da\u0148 na naftu<\/a><\/p>\n

Bez zm\u011bn zat\u00edm z\u016fst\u00e1v\u00e1 tak\u00e9 doru\u010dov\u00e1n\u00ed potravin z Tesca. \u201eV sou\u010dasn\u00e9 chv\u00edli neuva\u017eujeme o zaveden\u00ed jak\u00e9hokoli p\u0159\u00edplatku ani o \u00faprav\u011b cen doru\u010den\u00ed. Doru\u010dov\u00e1n\u00ed pro n\u00e1s zaji\u0161\u0165uje extern\u00ed partner, se kter\u00fdm m\u00e1me ceny sjednan\u00e9 dop\u0159edu,\u201c uvedla mluv\u010d\u00ed Tesco Lucie Lou\u010dkov\u00e1. I zde ale plat\u00ed, \u017ee firma v\u00fdvoj n\u00e1klad\u016f pr\u016fb\u011b\u017en\u011b sleduje.<\/p>\n

Odli\u0161nou pozici m\u00e1 Allegro. Firma zd\u016fraz\u0148uje, \u017ee stoj\u00ed hlavn\u011b na lok\u00e1ln\u00edch obchodn\u00edc\u00edch a v\u011bt\u0161ina zbo\u017e\u00ed se v jej\u00edm syst\u00e9mu distribuuje v r\u00e1mci regionu. I proto podle n\u00ed nyn\u00ed nen\u00ed d\u016fvod zav\u00e1d\u011bt dal\u0161\u00ed palivov\u00e9 p\u0159\u00edplatky. Pro z\u00e1kazn\u00edky i obchodn\u00edky chce zat\u00edm zachovat st\u00e1vaj\u00edc\u00ed podm\u00ednky.<\/p>\n

Platformy typu Bolt a Wolt tlak dra\u017e\u0161\u00edch pohonn\u00fdch hmot p\u0159ipou\u0161t\u011bj\u00ed, konkr\u00e9tn\u00ed z\u00e1sah do cen pro z\u00e1kazn\u00edky ale zat\u00edm neoznamuj\u00ed. Bolt uv\u00e1d\u00ed, \u017ee palivo tvo\u0159\u00ed v\u00fdznamnou \u010d\u00e1st n\u00e1klad\u016f \u0159idi\u010d\u016f i kur\u00fdr\u016f, a situaci \u0159e\u0161\u00ed sp\u00ed\u0161 p\u0159es partnersk\u00e9 slevy na tankov\u00e1n\u00ed. Wolt zase s\u00e1z\u00ed hlavn\u011b na program Wolt+, kter\u00fd \u010d\u00e1sti z\u00e1kazn\u00edk\u016f doru\u010den\u00ed fakticky odst\u00edn\u00ed od v\u00fdkyv\u016f cen dopravy. O tom, jak by se p\u0159\u00edpadn\u00e9 dal\u0161\u00ed zdra\u017eov\u00e1n\u00ed dotklo z\u00e1kazn\u00edk\u016f bez p\u0159edplatn\u00e9ho, ale firma konkr\u00e9tn\u00ed nebyla. \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0 \u00a0<\/p>\n","protected":false},"excerpt":{"rendered":"R\u016fst cen nafty u\u017e za\u010d\u00edn\u00e1 m\u011bnit byznys firem, kter\u00e9 stoj\u00ed na rozvozu a logistice. Jako prvn\u00ed z v\u011bt\u0161\u00edch…\n","protected":false},"author":2,"featured_media":45688,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[17466,67,68,5105,11213,15734,10237,11139,8160,17465,11212],"class_list":{"0":"post-45687","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-byznys","8":"tag-alza-cz","9":"tag-business","10":"tag-byznys","11":"tag-datart","12":"tag-foodora","13":"tag-frantisek-broz","14":"tag-logistika","15":"tag-motorova-nafta","16":"tag-palivo","17":"tag-tesco","18":"tag-wolt"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116348422945676450","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/45687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=45687"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/45687\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/45688"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=45687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=45687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=45687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}