{"id":66918,"date":"2026-04-26T11:51:09","date_gmt":"2026-04-26T11:51:09","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/66918\/"},"modified":"2026-04-26T11:51:09","modified_gmt":"2026-04-26T11:51:09","slug":"stellantis-sazi-balik-na-ctyri-znacky-zbytek-bude-okrajovka","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/66918\/","title":{"rendered":"Stellantis s\u00e1z\u00ed bal\u00edk na \u010dty\u0159i zna\u010dky. Zbytek bude okrajovka"},"content":{"rendered":"

Automobilov\u00fd gigant Stellantis proch\u00e1z\u00ed nejv\u011bt\u0161\u00edm ot\u0159esem od sv\u00e9ho vzniku. Nov\u00fd \u0161\u00e9f Antonio Filosa se rozhodl ukon\u010dit \u00e9ru rozdroben\u00fdch investic a ve\u0161kerou pozornost i pen\u00edze nyn\u00ed napumpuje do \u010dty\u0159 nejsiln\u011bj\u0161\u00edch zna\u010dek.<\/p>\n

Veden\u00ed koncernu Stellantis p\u0159ipravuje radik\u00e1ln\u00ed obrat, kter\u00fd nav\u017edy zm\u011bn\u00ed podobu tohoto automobilov\u00e9ho imp\u00e9ria. Dosavadn\u00ed strategie spravedliv\u00e9ho rozd\u011blov\u00e1n\u00ed pen\u011bz mezi v\u0161ech \u010dtrn\u00e1ct zna\u010dek kon\u010d\u00ed.<\/p>\n

Podle nejnov\u011bj\u0161\u00edch informac\u00ed, kter\u00e9 maj\u00ed b\u00fdt ofici\u00e1ln\u011b potvrzeny koncem kv\u011btna, se nov\u00fdm pil\u00ed\u0159em skupiny stanou v\u00fdhradn\u011b Jeep, Ram, Peugeot a Fiat. Tyto zna\u010dky vykazuj\u00ed nejvy\u0161\u0161\u00ed zisky a t\u011b\u0161\u00ed se nejv\u011bt\u0161\u00ed v\u011brnosti z\u00e1kazn\u00edk\u016f, proto dostanou z\u00e1sadn\u00ed finan\u010dn\u00ed injekci na \u00fakor ostatn\u00edch sourozenc\u016f v rodin\u011b.<\/p>\n

\"Probl\u00e9m<\/a>Probl\u00e9m pro \u0160kodu Epiq? Stellantis v \u010cesku uvede levn\u00fd elektrick\u00fd crossover<\/a><\/p>\n

Na \u00fakor ostatn\u00edch<\/p>\n

Ostatn\u00ed tradi\u010dn\u00ed jm\u00e9na jako Opel, Citro\u00ebn nebo Alfa Romeo sice v nab\u00eddce zat\u00edm z\u016fstanou, ale \u010dek\u00e1 je odsun na druhou kolej. P\u0159estanou se sna\u017eit o celosv\u011btovou nadvl\u00e1du a m\u00edsto toho se zam\u011b\u0159\u00ed pouze na ur\u010dit\u00e9 trhy nebo specifick\u00e9 skupiny z\u00e1kazn\u00edk\u016f. Budou muset mnohem v\u00edce vyu\u017e\u00edvat techniku vyvinutou siln\u011bj\u0161\u00ed \u010dty\u0159kou a soust\u0159edit se hlavn\u011b na vzhled, styl a nalad\u011bn\u00ed.<\/p>\n

Cel\u00e1 zm\u011bna kurzu je reakc\u00ed na nep\u0159\u00edzniv\u00e9 hospod\u00e1\u0159sk\u00e9 v\u00fdsledky a kol\u00edsaj\u00edc\u00ed hodnotu akci\u00ed. A\u010dkoliv se jejich cena v posledn\u00edch t\u00fddnech dok\u00e1zala odrazit ode dna a povyr\u016fst, v del\u0161\u00edm \u010dasov\u00e9m horizontu z\u016fst\u00e1v\u00e1 pohled na finan\u010dn\u00ed grafy st\u00e1le bolestiv\u00fd.<\/p>\n

Automobilka se pot\u00fdk\u00e1 s p\u0159epln\u011bn\u00fdmi sklady a odlivem z\u00e1kazn\u00edk\u016f, zejm\u00e9na na severoamerick\u00e9m trhu. Nov\u00fd z\u00e1chrann\u00fd pl\u00e1n tak\u00e9 nazna\u010duje \u00fastup od jednostrann\u00e9ho tlaku na \u010dist\u011b elektrick\u00e9 vozy. Stellantis se chce vr\u00e1tit k v\u011bt\u0161\u00ed rozmanitosti a nab\u00edzet lidem takov\u00e9 pohony, o kter\u00e9 maj\u00ed skute\u010dn\u00fd z\u00e1jem, a\u0165 u\u017e jde o \u00fasporn\u00e9 hybridy nebo klasick\u00e9 spalovac\u00ed motory.<\/p>\n

\"Stellantis<\/a>Stellantis obrac\u00ed situaci, akcie let\u00ed nahoru. Jak se to poda\u0159ilo?<\/a><\/p>\n

Nov\u00fd \u0161\u00e9f, nov\u00fd p\u0159\u00edstup<\/p>\n

Nov\u00fd \u0161\u00e9f Antonio Filosa se tak sna\u017e\u00ed napravit chyby, kter\u00e9 po sob\u011b zanechal jeho p\u0159edch\u016fdce Carlos Tavares. Ten byl sice zn\u00e1m\u00fd drastick\u00fdm osek\u00e1v\u00e1n\u00edm n\u00e1klad\u016f, ale jeho p\u0159\u00edstup z\u00e1rove\u0148 vedl k p\u0159\u00edli\u0161 drah\u00fdm aut\u016fm a n\u00edzk\u00e9mu z\u00e1jmu z\u00e1kazn\u00edk\u016f.<\/p>\n

Filosa proto za\u010dal agresivn\u011b sni\u017eovat prodejn\u00ed ceny, aby zna\u010dky jako Jeep byly pro b\u011b\u017en\u00e9 \u0159idi\u010de op\u011bt dostupn\u00e9. Pr\u00e1v\u011b toto zlevn\u011bn\u00ed a vst\u0159\u00edcn\u011bj\u0161\u00ed p\u0159\u00edstup k z\u00e1kazn\u00edk\u016fm u\u017e za\u010d\u00ednaj\u00ed n\u00e9st prvn\u00ed ovoce, co\u017e dokazuje i m\u00edrn\u00fd n\u00e1r\u016fst prodej\u016f v leto\u0161n\u00edm prvn\u00edm \u010dtvrtlet\u00ed. Stellantisu se tak\u00e9 vypl\u00e1c\u00ed n\u00e1vrat dieselov\u00fdch motor\u016f do nab\u00eddky.<\/p>\n

Definitivn\u00ed podobu tohoto ozdravn\u00e9ho procesu a v\u00fd\u0161i pl\u00e1novan\u00fdch investic p\u0159edstav\u00ed \u0159editel Antonio Filosa akcion\u00e1\u0159\u016fm p\u0159esn\u011b jednadvac\u00e1t\u00e9ho kv\u011btna. Pokud se s\u00e1zka na \u010dty\u0159i kl\u00ed\u010dov\u00e9 zna\u010dky nepoda\u0159\u00ed, analytici varuj\u00ed, \u017ee p\u0159\u00ed\u0161t\u011b u\u017e nemus\u00ed j\u00edt jen o omezov\u00e1n\u00ed rozpo\u010dt\u016f, ale o skute\u010dn\u00e9 uzav\u00edr\u00e1n\u00ed cel\u00fdch tov\u00e1ren nebo definitivn\u00ed z\u00e1nik n\u011bkter\u00fdch legend\u00e1rn\u00edch zna\u010dek, kter\u00e9 se v nov\u00e9m uspo\u0159\u00e1d\u00e1n\u00ed sv\u011bta nedok\u00e1\u017eou u\u017eivit.<\/p>\n

\"Video<\/p>\n

\n\t\t\t\tJeep Avenger 4\u00d7e zpoza volantu \u2022 Marek Bedn\u00e1\u0159\/Auto.cz\n\t\t\t<\/p>\n

Zdroje: Stellantis, Reuters, Car Dealer Magazine, Bloomberg, Fox Business, Just Auto<\/p>\n","protected":false},"excerpt":{"rendered":"Automobilov\u00fd gigant Stellantis proch\u00e1z\u00ed nejv\u011bt\u0161\u00edm ot\u0159esem od sv\u00e9ho vzniku. Nov\u00fd \u0161\u00e9f Antonio Filosa se rozhodl ukon\u010dit \u00e9ru rozdroben\u00fdch…\n","protected":false},"author":2,"featured_media":66919,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[6242,67,68,3004,2992,3006,1265,1267,680,768,800,424],"class_list":{"0":"post-66918","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-byznys","8":"tag-alfa-romeo","9":"tag-business","10":"tag-byznys","11":"tag-citroen","12":"tag-fiat","13":"tag-jeep","14":"tag-opel","15":"tag-peugeot","16":"tag-ram","17":"tag-redakcni-video","18":"tag-stellantis","19":"tag-video"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116470866463315782","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/66918","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=66918"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/66918\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/66919"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=66918"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=66918"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=66918"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}