{"id":68800,"date":"2026-04-28T07:19:12","date_gmt":"2026-04-28T07:19:12","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/68800\/"},"modified":"2026-04-28T07:19:12","modified_gmt":"2026-04-28T07:19:12","slug":"stellantis-se-v-krizi-zacne-soustredit-na-ctyri-klicove-znacky-dalsich-deset-automobilek-se-prizpusobi","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/68800\/","title":{"rendered":"Stellantis se v\u00a0krizi za\u010dne soust\u0159edit na \u010dty\u0159i kl\u00ed\u010dov\u00e9 zna\u010dky, dal\u0161\u00edch deset automobilek se p\u0159izp\u016fsob\u00ed"},"content":{"rendered":"

Skupina Stellantis vznikla v\u00a0roce 2021\u00a0slou\u010den\u00edm automobilov\u00fdch koncern\u016f PSA a\u00a0FCA, \u010d\u00edm\u017e vznikla spole\u010dnost sdru\u017euj\u00edc\u00ed rovnou 14\u00a0automobilov\u00fdch zna\u010dek. P\u016fvodn\u00ed veden\u00ed se rozhodlo v\u0161echny zachovat, rozv\u00edjet a\u00a0n\u011bkter\u00e9 znovu o\u017eivit. Pod nov\u00fdm veden\u00edm, kter\u00e9ho se chopil Antonio Filosa, se v\u0161ak v\u011bci z\u0159ejm\u011b m\u011bn\u00ed.<\/p>\n

\u017d\u00e1dn\u00e1 ze zna\u010dek by sice nem\u011bla \u010delit riziku uzav\u0159en\u00ed, veden\u00ed Stellantis by se v\u0161ak m\u011blo za\u010d\u00edt soust\u0159edit p\u0159edev\u0161\u00edm na automobilky, kter\u00e9 jsou pro skupinu kl\u00ed\u010dov\u00e9, jak uv\u00e1d\u00ed Reuters<\/a> s\u00a0odkazem na sv\u016fj zdroj uvnit\u0159 spole\u010dnosti.<\/p>\n

Do zna\u010dek Jeep, Ram, Peugeot a\u00a0Fiat by tak nov\u011b m\u011blo b\u00fdt investov\u00e1no v\u00edce, nam\u00edsto p\u016fvodn\u00edho rovnom\u011brn\u00e9ho rozlo\u017een\u00ed financ\u00ed mezi v\u0161emi zna\u010dkami. Zna\u010dky Alfa Romeo, Opel nebo Citro\u00ebn by se pak m\u011bly soust\u0159edit na specifick\u00e9 segmenty a\u00a0r\u016fzn\u00e9 sv\u011btov\u00e9 regiony.<\/p>\n

<\/a><\/p>\n

Nov\u00e9 modely by m\u011bly st\u00e1t p\u0159edev\u0161\u00edm na platform\u00e1ch vyvinut\u00fdch v\u00a0r\u00e1mci \u010dty\u0159 hlavn\u00edch zna\u010dek, p\u0159esto by se vozy m\u011bly od sebe st\u00e1le dostate\u010dn\u011b li\u0161it. V\u00a0n\u011bkter\u00fdch p\u0159\u00edpadech by v\u0161ak spole\u010dnost mohla p\u0159istoupit i\u00a0k rebadgingu, kdy se jeden model na r\u016fzn\u00fdch trz\u00edch nab\u00edz\u00ed pod r\u016fzn\u00fdmi zna\u010dkami.<\/p>\n

U n\u011bkter\u00fdch maloobjemov\u00fdch zna\u010dek pak m\u016f\u017ee skupina Stellantis op\u011bt p\u0159istoupit k\u00a0omezen\u00ed p\u016fsobnosti ve vybran\u00fdch regionech, co\u017e byl d\u0159\u00edve p\u0159\u00edklad zna\u010dky Lancia. Ta byla doned\u00e1vna dostupn\u00e1 pouze v\u00a0It\u00e1lii, aktu\u00e1ln\u011b se v\u0161ak po sv\u00e9m restartu sna\u017e\u00ed proniknout na dal\u0161\u00ed evropsk\u00e9 trhy.<\/p>\n

Zv\u011bsti o\u00a0mo\u017en\u00e9m prodeji Maserati pak skupina st\u00e1le vyvrac\u00ed, m\u00edsto toho by m\u011bla zna\u010dka v\u00edce spolupracovat s\u00a0Alfou Romeo. O\u00a0budoucnosti zna\u010dky Chrysler tak\u00e9 chyb\u00ed informace, spole\u010dnost ale vybudovala nov\u00e9 designov\u00e9 studio a\u00a0chyst\u00e1 nov\u00e9 modely. V\u00a0p\u0159\u00edpad\u011b zna\u010dky Dodge automobilka investovala do v\u00fdrobn\u00ed linky, kde m\u00e1 vznikat i\u00a0nov\u00e9 SUV Durango.<\/p>\n

Ofici\u00e1ln\u00ed ozn\u00e1men\u00ed nov\u00fdch strategick\u00fdch pl\u00e1n\u016f spole\u010dnosti Stellantis se o\u010dek\u00e1v\u00e1 b\u011bhem kv\u011btna.<\/p>\n

<\/a><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"Skupina Stellantis vznikla v\u00a0roce 2021\u00a0slou\u010den\u00edm automobilov\u00fdch koncern\u016f PSA a\u00a0FCA, \u010d\u00edm\u017e vznikla spole\u010dnost sdru\u017euj\u00edc\u00ed rovnou 14\u00a0automobilov\u00fdch zna\u010dek. P\u016fvodn\u00ed veden\u00ed…\n","protected":false},"author":2,"featured_media":8137,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[12],"tags":[606,67,68,2992,3006,1267,800,818],"class_list":{"0":"post-68800","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-byznys","8":"tag-automoto","9":"tag-business","10":"tag-byznys","11":"tag-fiat","12":"tag-jeep","13":"tag-peugeot","14":"tag-stellantis","15":"tag-znacky"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116481121724752668","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/68800","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=68800"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/68800\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/8137"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=68800"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=68800"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=68800"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}