{"id":79332,"date":"2026-05-08T10:05:11","date_gmt":"2026-05-08T10:05:11","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/79332\/"},"modified":"2026-05-08T10:05:11","modified_gmt":"2026-05-08T10:05:11","slug":"po-40-letech-je-bohuzel-konec-televize-zrusila-funkci-na-ktere-vyrostly-cele-generace-cechu","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/79332\/","title":{"rendered":"Po 40 letech je bohu\u017eel konec. Televize zru\u0161ila funkci, na kter\u00e9 vyrostly cel\u00e9 generace \u010cech\u016f"},"content":{"rendered":"

\t\t\t\t\t8. 5. 2026<\/p>\n

Televizn\u00ed sv\u011bt je v dne\u0161n\u00ed dob\u011b velmi pestr\u00fd, a i proto se v n\u011bm neust\u00e1le d\u011bj\u00ed n\u011bjak\u00e9 zm\u011bny. I kdy\u017e jsou z\u0159ejm\u011b nezbytn\u00e9 pro dne\u0161n\u00ed neust\u00e1le se vyv\u00edjej\u00edc\u00ed sv\u011bt, n\u011bkdy to m\u016f\u017ee b\u00fdt pro div\u00e1ka \u0161okuj\u00edc\u00ed. Pr\u00e1v\u011b jedna takov\u00e1 zm\u011bna se p\u0159edned\u00e1vnem odehr\u00e1la na jedn\u00e9 slovensk\u00e9 stanici. Televize jim zru\u0161ila obl\u00edbenou slu\u017ebu.\u00a0<\/p>\n

Televizn\u00ed stanice mus\u00ed st\u00e1le reagovat na m\u011bn\u00edc\u00ed se trendy ve spole\u010dnosti. Proto n\u011bkdy jejich slu\u017eby proch\u00e1z\u00ed men\u0161\u00edmi zm\u011bnami, kter\u00e9 v\u011bt\u0161inou maj\u00ed p\u0159in\u00e9st n\u011bco pozitivn\u00edho. Ne v\u017edy se to ale potk\u00e1 s nad\u0161en\u00edm div\u00e1k\u016f. Ti v\u011bt\u0161inou toti\u017e maj\u00ed r\u00e1di, kdy\u017e v\u011bci z\u016fstanou tak, jak jsou na n\u011b zvykl\u00ed.<\/p>\n

Jak\u00e9 zm\u011bny se objevuj\u00ed nej\u010dast\u011bji?<\/p>\n

Pokud jde o zaveden\u00e9 zm\u011bny, ty se nej\u010dast\u011bji t\u00fdkaj\u00ed televizn\u00edho programu, kter\u00fd mus\u00ed b\u00fdt v\u017edy po n\u011bjak\u00e9 dob\u011b alespo\u0148 \u010d\u00e1ste\u010dn\u011b pozm\u011bn\u011bn, proto\u017ee by jinak div\u00e1ky nem\u011bl \u010d\u00edm zaujmout. Proto v programov\u00e9 nab\u00eddce \u010dasto vid\u00edme nov\u00e9 po\u0159ady, nebo tak\u00e9 n\u00e1vrat star\u0161\u00edch, aby se v televizi st\u00e1le neopakovalo to stejn\u00e9.<\/p>\n

Televizn\u00ed program se tak\u00e9 p\u0159izp\u016fsobuje tomu, jak\u00e9 je zrovna obdob\u00ed v roce. Nap\u0159\u00edklad na V\u00e1noce je z\u00e1sadn\u011b programov\u00e1 nab\u00eddka zcela jin\u00e1 a najdeme v n\u00ed zpravidla \u010desk\u00e9 poh\u00e1dky a v\u00e1no\u010dn\u00ed filmy. V zim\u011b se zase objevuj\u00ed nap\u0159\u00edklad nov\u00e9 po\u0159ady, proto\u017ee v tomto obdob\u00ed tr\u00e1v\u00ed div\u00e1ci p\u0159ed televiz\u00ed nejv\u00edce \u010dasu.<\/p>\n

\"televizn\u00edZm\u011bny jsou neodd\u011blitelnou sou\u010d\u00e1st\u00ed televizn\u00edho sv\u011bta. Zdroj: Shutterstock<\/p>\n

Zm\u011bny p\u0159ich\u00e1zej\u00ed tak\u00e9 s n\u00e1stupem streamovac\u00edch platforem a i ty m\u016f\u017eeme nyn\u00ed pozorovat na \u010desk\u00e9m trhu u zn\u00e1m\u00fdch televizn\u00edch stanic. Jsou ji\u017e n\u011bjak\u00fdm z\u00e1kladem dne\u0161n\u00edho div\u00e1ck\u00e9ho sv\u011bta. Spousta v\u011bc\u00ed se p\u0159esouv\u00e1 pr\u00e1v\u011b tam, proto\u017ee jsou pro div\u00e1ky \u010dasto d\u0159\u00edv\u011bj\u0161\u00ed volbou ne\u017e line\u00e1rn\u00ed vys\u00edl\u00e1n\u00ed.<\/p>\n

Jak \u010cesk\u00e1 televize<\/a>, Nova, tak i Prima, v\u0161echny maj\u00ed sv\u00e9 streamovac\u00ed platformy, kter\u00e9 se sna\u017e\u00ed udr\u017eovat atraktivn\u00ed a zaj\u00edmav\u00e9. Nej\u010dast\u011bji s\u00e1z\u00ed na vlastn\u00ed tvorbu, ale je pravdou, \u017ee v posledn\u00edch letech jsou st\u00e1le v\u00edce popul\u00e1rn\u00ed reality show, a i proto je najdeme v nab\u00eddce streamovac\u00edch slu\u017eeb t\u011bchto stanic.<\/p>\n

\u010cesk\u00e1 tvorba l\u00e1k\u00e1 div\u00e1ky<\/p>\n

V\u00fdzkumy z p\u0159edchoz\u00edch let dokazuj\u00ed, \u017ee z\u00e1jem o \u010deskou tvorbu mezi div\u00e1ky je st\u00e1le aktu\u00e1ln\u00ed a tak\u00e9 st\u00e1le roste. I proto je seri\u00e1lov\u00e1 lok\u00e1ln\u00ed tvorba ve vys\u00edl\u00e1n\u00ed \u010desk\u00fdch televizn\u00edch stanic st\u00e1le \u010dast\u011bj\u0161\u00ed a s ka\u017ed\u00fdm rokem m\u016f\u017eeme na obrazovk\u00e1ch sledovat nov\u00e9 po\u0159ady, kter\u00e9 jsou mnohdy velmi kvalitn\u00ed.<\/p>\n

K t\u00e9to tematice se vyj\u00e1d\u0159il<\/a> i jeden z t\u00fdmu Atmedia, kter\u00e1 se zab\u00fdv\u00e1 ofici\u00e1ln\u00edm m\u011b\u0159en\u00edm sledovanosti.<\/p>\n

\u201eLok\u00e1ln\u00ed obsah je mezi \u010desk\u00fdmi televizn\u00edmi div\u00e1ky dlouhodob\u011b velmi obl\u00edben\u00fd, nav\u00edc z\u00e1jem o n\u011bj rok od roku roste,\u201c popsal Pavel M\u00fcller, Head of Research & Marketing ve spole\u010dnosti Atmedia.<\/p>\n

\"mikrofony\u010cesk\u00e1 lok\u00e1ln\u00ed tvorba je st\u00e1le v\u00edce obl\u00edben\u00e1 mezi televizn\u00edmi div\u00e1ky. Zdroj: Profimedia<\/p>\n

Nejv\u011bt\u0161\u00ed rozsah \u010desk\u00e9 lok\u00e1ln\u00ed tvorby se objevuje na velk\u00fdch televizn\u00edch stanic\u00edch, jako je pr\u00e1v\u011b nap\u0159\u00edklad \u010cesk\u00e1 televize<\/a>, Prima nebo Nova<\/a>. V posledn\u00edch letech se ale tak\u00e9 st\u00e1le \u010dast\u011bji objevuje na placen\u00fdch televizn\u00edch stanic\u00edch. Nap\u0159\u00edklad FilmBox po za\u0159azen\u00ed \u010deskoslovensk\u00fdch film\u016f z\u00edskal v\u011bt\u0161\u00ed sledovanost.<\/p>\n

Zm\u011bna u slovensk\u00e9 televize<\/p>\n

V b\u0159eznu do\u0161lo k jedn\u00e9 velk\u00e9 zm\u011bn\u011b u slovensk\u00e9 televize. Do\u0161lo ke zru\u0161en\u00ed jedn\u00e9 z velmi obl\u00edben\u00fdch slu\u017eeb, a tou je teletext. Tato slu\u017eba byla div\u00e1ky vyu\u017e\u00edvan\u00e1 \u010dty\u0159icet let. V\u011bt\u0161ina slovensk\u00fdch stanic tuto slu\u017ebu u\u017e d\u00e1vno zru\u0161ila, ale Slovensk\u00e1 televize se k t\u00e9to zm\u011bn\u011b odhodlala a\u017e za\u010d\u00e1tkem b\u0159ezna tohoto roku.<\/p>\n

Hlavn\u00edm d\u016fvodem tohoto zru\u0161en\u00ed byla technologick\u00e1 zastaralost t\u00e9to platformy a tak\u00e9 fakt, \u017ee ji div\u00e1ci vyu\u017e\u00edvali \u010d\u00edm d\u00e1l m\u00e9n\u011b. Proto n\u00e1klady na tuto slu\u017ebu neodpov\u00eddaly jej\u00edmu vyu\u017eit\u00ed, a tak byla zru\u0161ena.<\/p>\n

A jak vzpom\u00edn\u00e1te na teletext vy? M\u011bli jste tuto slu\u017ebu r\u00e1di, nebo v\u00e1m tak\u00e9 p\u0159i\u0161la zbyte\u010dn\u00e1?<\/p>\n","protected":false},"excerpt":{"rendered":"8. 5. 2026 Televizn\u00ed sv\u011bt je v dne\u0161n\u00ed dob\u011b velmi pestr\u00fd, a i proto se v n\u011bm neust\u00e1le…\n","protected":false},"author":2,"featured_media":79333,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[14],"tags":[79,402,25440,47,80,4294],"class_list":{"0":"post-79332","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-zabava","8":"tag-entertainment","9":"tag-noshp","10":"tag-slovenska-televize","11":"tag-televize","12":"tag-zabava","13":"tag-zmena"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116538397570652985","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/79332","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=79332"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/79332\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/79333"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=79332"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=79332"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=79332"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}