{"id":83749,"date":"2026-05-13T02:24:08","date_gmt":"2026-05-13T02:24:08","guid":{"rendered":"https:\/\/www.europesays.com\/cz\/83749\/"},"modified":"2026-05-13T02:24:08","modified_gmt":"2026-05-13T02:24:08","slug":"kdyz-videt-uz-neni-skutecne","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/cz\/83749\/","title":{"rendered":"Kdy\u017e \u201evid\u011bt\u201c u\u017e nen\u00ed \u201eskute\u010dn\u00e9\u201c."},"content":{"rendered":"

Deepfake \u2013 technologie, kter\u00e1 vyu\u017e\u00edv\u00e1 um\u011blou inteligenci (AI) k vytv\u00e1\u0159en\u00ed fale\u0161n\u00fdch obr\u00e1zk\u016f, vide\u00ed<\/a> a zvuku, aby se vyd\u00e1vala za skute\u010dn\u00e9 osoby \u2013 se v Evrop\u011b st\u00e1v\u00e1 syst\u00e9movou hrozbou a m\u00e1 v\u00e1\u017en\u00e9 d\u016fsledky pro digit\u00e1ln\u00ed bezpe\u010dnost, soukrom\u00ed a spole\u010densk\u00fd \u0159\u00e1d.<\/p>\n

Podle informac\u00ed evropsk\u00fdch monitorovac\u00edch agentur a v\u00fdzkumn\u00fdch organizac\u00ed, na kter\u00e9 citoval bruselsk\u00fd zpravodaj Vietnamsk\u00e9 tiskov\u00e9 agentury, maj\u00ed deepfakey znepokojiv\u00fd \u201edvoj\u00ed dopad\u201c: naru\u0161uj\u00ed d\u016fv\u011bru ve\u0159ejnosti v informace a roz\u0161i\u0159uj\u00ed prostor pro osobn\u00ed \u00fatoky.<\/p>\n

Obzvl\u00e1\u0161t\u011b nebezpe\u010dnou tuto technologii \u010din\u00ed jej\u00ed schopnost p\u0159\u00edmo zneu\u017e\u00edvat p\u0159irozen\u00e9 reflexy lid\u00ed \u2013 v\u011b\u0159it tomu, co vid\u00ed a sly\u0161\u00ed \u2013 a \u010d\u00edm\u017e se hranice mezi pravdou a l\u017e\u00ed st\u00e1le v\u00edce st\u00edr\u00e1.<\/p>\n

Monitorovac\u00ed data odhaluj\u00ed alarmuj\u00edc\u00ed m\u00edru roz\u0161\u00ed\u0159en\u00ed tohoto jevu. Z v\u00edce ne\u017e 2 000 p\u0159\u00edpad\u016f ov\u011b\u0159ov\u00e1n\u00ed fakt\u016f zaznamenan\u00fdch v Evrop\u011b letos se t\u00e9m\u011b\u0159 t\u0159etina t\u00fdkala obsahu manipulovan\u00e9ho um\u011blou inteligenc\u00ed.<\/p>\n

Pr\u016fzkum Organizace pro hospod\u00e1\u0159skou<\/a> spolupr\u00e1ci a rozvoj (OECD) proveden\u00fd v 21 zem\u00edch rovn\u011b\u017e uk\u00e1zal, \u017ee lid\u00e9 p\u0159esn\u011b identifikuj\u00ed pravdiv\u00e9 informace pouze v p\u0159ibli\u017en\u011b 60 % p\u0159\u00edpad\u016f \u2013 co\u017e p\u0159edstavuje v\u00fdznamnou mezeru v jejich schopnosti rozli\u0161ovat informace v digit\u00e1ln\u00edm prost\u0159ed\u00ed.<\/p>\n

Na rozd\u00edl od typick\u00fdch fale\u0161n\u00fdch zpr\u00e1v \u2013 kter\u00e9 lze odhalit porovn\u00e1n\u00edm zdroj\u016f nebo kontextu \u2013 deepfakes p\u0159\u00edmo klamou lidsk\u00e9 smysly d\u00edky sv\u00e9 rostouc\u00ed sofistikovanosti.<\/p>\n

Podle v\u00fdzkumn\u00e9 skupiny Info-Tech se jedn\u00e1 o novou generaci kybernetick\u00fdch \u00fatok\u016f schopn\u00fdch obej\u00edt mnoho tradi\u010dn\u00edch bezpe\u010dnostn\u00edch opat\u0159en\u00ed t\u00edm, \u017ee \u201einfiltruj\u00ed\u201c lidsk\u00e9 v\u011bdom\u00ed sp\u00ed\u0161e ne\u017e technick\u00e9 syst\u00e9my. Odborn\u00edci varuj\u00ed, \u017ee rizika ztr\u00e1ty dat, finan\u010dn\u00edch podvod\u016f, politick\u00fdch<\/a> manipulac\u00ed a po\u0161kozen\u00ed reputace organizac\u00ed znepokojiv\u011b rostou.<\/p>\n

Krom\u011b rizik pro informa\u010dn\u00ed bezpe\u010dnost jsou deepfakey z\u00e1va\u017en\u011b zneu\u017e\u00edv\u00e1ny i k sexu\u00e1ln\u00edmu obt\u011b\u017eov\u00e1n\u00ed. Zpr\u00e1va OSN uv\u00e1d\u00ed, \u017ee drtiv\u00e1 v\u011bt\u0161ina online deepfake obsahu je pornografick\u00e1, p\u0159i\u010dem\u017e p\u0159ibli\u017en\u011b 98 % deepfake vide\u00ed je identifikov\u00e1no jako pornografie bez souhlasu \u2013 a t\u00e9m\u011b\u0159 v\u0161echna jsou zam\u011b\u0159ena na \u017eeny.<\/p>\n

D\u011btsk\u00fd fond OSN (UNICEF) uv\u00e1d\u00ed, \u017ee nejm\u00e9n\u011b 1,2 milionu mlad\u00fdch lid\u00ed se v lo\u0148sk\u00e9m roce stalo ob\u011bt\u00ed vytv\u00e1\u0159en\u00ed fale\u0161n\u00fdch sexu\u00e1ln\u011b explicitn\u00edch obr\u00e1zk\u016f.<\/p>\n

V\u00fdzkum ukazuje, \u017ee v n\u011bkter\u00fdch evropsk\u00fdch zem\u00edch byla t\u00e9m\u011b\u0159 \u010dtvrtina dot\u00e1zan\u00fdch vystavena \u201edeepnude\u201c \u2013 fale\u0161n\u00fdm nah\u00fdm obr\u00e1zk\u016fm koluj\u00edc\u00edm na platform\u00e1ch, jako je Instagram, Snapchat nebo X.<\/p>\n

Je\u0161t\u011b znepokojiv\u011bj\u0161\u00ed je, \u017ee v\u00edce ne\u017e 60 % t\u011bch, kte\u0159\u00ed se s t\u00edmto n\u00e1strojem setkali, p\u0159ipou\u0161t\u00ed, \u017ee se pokusili vytvo\u0159it podobn\u00fd obsah, co\u017e odr\u00e1\u017e\u00ed trend normalizace \u0161kodliv\u00e9ho chov\u00e1n\u00ed v digit\u00e1ln\u00edm prost\u0159ed\u00ed.<\/p>\n

V Belgii \u2013 zemi, kter\u00e1 je pova\u017eov\u00e1na za zemi, je\u017e jasn\u011b odr\u00e1\u017e\u00ed obecn\u00fd trend v Evrop\u011b \u2013 p\u0159ibli\u017en\u011b 13 % dot\u00e1zan\u00fdch teenager\u016f uvedlo, \u017ee se setkali s obsahem s \u201ehlubokou nahotou\u201c.<\/p>\n

Studie Voln\u00e9 univerzity v Bruselu (VUB) rovn\u011b\u017e zaznamenaly otev\u0159en\u00e9 \u0161\u00ed\u0159en\u00ed sexu\u00e1ln\u00edch deepfak\u016f na soci\u00e1ln\u00edch s\u00edt\u00edch a platform\u00e1ch pro zas\u00edl\u00e1n\u00ed zpr\u00e1v.<\/p>\n

Je pozoruhodn\u00e9, \u017ee jeden z \u010dlen\u016f belgick\u00e9 kr\u00e1lovsk\u00e9 rodiny se kdysi stal ter\u010dem deepfake sn\u00edmk\u016f generovan\u00fdch um\u011blou inteligenc\u00ed, zat\u00edmco v Evrop\u011b se mnoho poslanc\u016f a \u00fa\u0159edn\u00edk\u016f tak\u00e9 vyj\u00e1d\u0159ilo k neopr\u00e1vn\u011bn\u00e9mu pou\u017eit\u00ed jejich sn\u00edmk\u016f \u2013 co\u017e dokazuje, \u017ee deepfake se ji\u017e neomezuj\u00ed pouze na anonymn\u00ed ob\u011bti, ale roz\u0161\u00ed\u0159ily se i na vlivn\u00e9 osobnosti. <\/p>\n

V reakci na tuto situaci podniklo mnoho evropsk\u00fdch zem\u00ed pr\u00e1vn\u00ed kroky. Na \u00farovni Evropsk\u00e9 unie (EU) vy\u017eaduje z\u00e1kon o um\u011bl\u00e9 inteligenci transparentnost a ozna\u010dov\u00e1n\u00ed obsahu generovan\u00e9ho um\u011blou inteligenc\u00ed a zakazuje pou\u017e\u00edv\u00e1n\u00ed um\u011bl\u00e9 inteligence k vytv\u00e1\u0159en\u00ed sexu\u00e1ln\u00edho obsahu bez souhlasu nebo zneu\u017e\u00edv\u00e1n\u00ed d\u011btsk\u00fdch obr\u00e1zk\u016f.<\/p>\n

Z\u00e1kon o digit\u00e1ln\u00edch slu\u017eb\u00e1ch (DSA) rovn\u011b\u017e posiluje odpov\u011bdnost platforem a za poru\u0161en\u00ed z\u00e1kona m\u016f\u017ee hrozit sankce a\u017e do v\u00fd\u0161e 6 % celosv\u011btov\u00fdch p\u0159\u00edjm\u016f.<\/p>\n

Odborn\u00edci v\u0161ak zd\u016fraz\u0148uj\u00ed, \u017ee nejv\u011bt\u0161\u00ed v\u00fdzvou je rozd\u00edl mezi tempem technologick\u00e9ho rozvoje a schopnost\u00ed z\u00e1kona jej regulovat.<\/p>\n

Z\u00e1kony jsou ze sv\u00e9 podstaty reaktivn\u00ed, zat\u00edmco deepfakes se mohou \u0161\u00ed\u0159it a zp\u016fsobovat \u0161kody d\u0159\u00edve, ne\u017e je mo\u017en\u00e9 zav\u00e9st jak\u00e1koli interven\u010dn\u00ed opat\u0159en\u00ed.<\/p>\n

V t\u00e9to souvislosti mnoho odborn\u00edk\u016f vyz\u00fdv\u00e1 Evropu, aby p\u0159e\u0161la od pasivn\u00edho k proaktivn\u00edmu p\u0159\u00edstupu, kter\u00fd by kombinoval vylep\u0161en\u00e9 pr\u00e1vn\u00ed r\u00e1mce, zv\u00fd\u0161enou odpov\u011bdnost technologick\u00fdch platforem, v\u00fdvoj n\u00e1stroj\u016f pro identifikaci fale\u0161n\u00e9ho obsahu a pos\u00edlen\u00e9 vzd\u011bl\u00e1v\u00e1n\u00ed ob\u010dan\u016f v oblasti digit\u00e1ln\u00ed gramotnosti.<\/p>\n

Deepfakes podle expert\u016f nejsou jen technologick\u00fdm probl\u00e9mem, ale syst\u00e9movou v\u00fdzvou, kter\u00e1 odr\u00e1\u017e\u00ed zhroucen\u00ed glob\u00e1ln\u00ed digit\u00e1ln\u00ed spr\u00e1vy \u2013 kde ot\u00e1zkou nen\u00ed jen to, jak ovl\u00e1dat technologie, ale tak\u00e9 to, zda si spole\u010dnost dok\u00e1\u017ee udr\u017eet d\u016fv\u011bru v informace v dob\u011b, kdy \u201eto, co se zd\u00e1 skute\u010dn\u00e9, nemus\u00ed b\u00fdt nutn\u011b pravdiv\u00e9\u201c. <\/p>\n

\u200b<\/p>\n

\u200b<\/p>\n

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Zdroj: https:\/\/www.vietnamplus.vn\/chau-au-truoc-bong-ma-deepfake-khi-thay-khong-con-la-that-post1110128.vnp<\/p>\n","protected":false},"excerpt":{"rendered":"Deepfake \u2013 technologie, kter\u00e1 vyu\u017e\u00edv\u00e1 um\u011blou inteligenci (AI) k vytv\u00e1\u0159en\u00ed fale\u0161n\u00fdch obr\u00e1zk\u016f, vide\u00ed a zvuku, aby se vyd\u00e1vala…\n","protected":false},"author":2,"featured_media":83750,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[3],"tags":[8486,109,108,106],"class_list":{"0":"post-83749","1":"post","2":"type-post","3":"status-publish","4":"format-standard","5":"has-post-thumbnail","7":"category-evropa","8":"tag-deepfake","9":"tag-europa","10":"tag-europe","11":"tag-evropa"},"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@cz\/116564896297724685","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/83749","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/comments?post=83749"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/posts\/83749\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media\/83750"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/media?parent=83749"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/categories?post=83749"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/cz\/wp-json\/wp\/v2\/tags?post=83749"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}