{"id":121700,"date":"2026-07-03T14:56:12","date_gmt":"2026-07-03T14:56:12","guid":{"rendered":"https:\/\/www.europesays.com\/dk\/121700\/"},"modified":"2026-07-03T14:56:12","modified_gmt":"2026-07-03T14:56:12","slug":"can-medicare-bridge-help-novo-nordisk-defend-its-glp-1-leadership","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/dk\/121700\/","title":{"rendered":"Can Medicare Bridge Help Novo Nordisk Defend Its GLP-1 Leadership?"},"content":{"rendered":"\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Novo Nordisk\u00a0NVO has received another commercial boost as the Medicare GLP-1 Bridge program officially went live on July 1, allowing eligible Medicare beneficiaries to access Wegovy (semaglutide injection and pill) for a $50 monthly copay through the end of 2027. The program significantly expands access to FDA-approved GLP-1 obesity medicines for a population that previously had limited reimbursement options. The announcement also reinforces the strong momentum behind NVO&#8217;s oral obesity franchise, with the Wegovy pill surpassing three million U.S. prescriptions in early June since its January 2026 launch.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">While the expanded access is clearly positive for Novo Nordisk, the broader competitive implications are more nuanced. Eli Lilly&#8217;s LLY GLP-1 obesity drugs \u2014 Zepbound (tirzepatide) injection and Foundayo (orforglipron) pill \u2014 are now also available under the same Medicare GLP-1 Bridge program at the identical $50 monthly copay. As a result, Medicare reimbursement is unlikely to become a differentiating factor between the two obesity leaders. Instead, the program largely levels the playing field by removing affordability as a key barrier for eligible Medicare patients, shifting competition back to product characteristics, physician preference and clinical differentiation.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">This matters because Lilly has steadily gained share in the obesity market over the past year. Zepbound has outperformed Wegovy injection in head-to-head weight-loss studies, making it an increasingly attractive option for physicians seeking greater efficacy. With Medicare patients now receiving similar reimbursement for both therapies, Novo Nordisk cannot rely on broader insurance access alone to defend market share in injectables. The competitive battle will increasingly hinge on clinical outcomes and long-term real-world experience rather than pricing or reimbursement advantages.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">The same dynamic is beginning to emerge in oral obesity therapy. Novo Nordisk enjoyed a first-mover advantage after launching the Wegovy pill earlier this year, helping the product rapidly exceed three million prescriptions. However, Lilly&#8217;s Foundayo introduces meaningful competition with a simpler administration profile. Unlike the Wegovy pill, which must be taken on an empty stomach under specific dosing instructions, Foundayo can be taken without food or drink restrictions, offering greater day-to-day convenience that could improve patient adherence.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">That said, convenience is only one side of the equation. Clinical data suggest the Wegovy pill carries a relatively lower burden of gastrointestinal side effects than Foundayo, which could influence prescribing decisions. As a result, some physicians and patients may prefer the Wegovy pill for its better tolerability, even if Foundayo is more convenient to take.  <\/p>\n<p>    Story Continues  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Overall, the Medicare GLP-1 Bridge program should expand the addressable obesity market by improving affordability for millions of eligible beneficiaries rather than materially favoring one manufacturer over the other. For Novo Nordisk, the expanded access supports continued prescription growth and validates the commercial opportunity for its obesity franchise. However, because Lilly&#8217;s competing injectable and oral products receive the same reimbursement benefit, the program does little to alter the competitive landscape.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Going forward, NVO&#8217;s ability to stabilize and eventually regain obesity market share will depend less on reimbursement expansion and more on differentiating Wegovy through its broader clinical profile. Beyond weight loss, Wegovy remains the only obesity therapy approved to reduce the risk of major adverse cardiovascular events in adults with obesity and established cardiovascular disease, a benefit that continues to strengthen its value proposition as physicians increasingly weigh efficacy, safety and long-term clinical outcomes alongside patient convenience.  <\/p>\n<p>       Competition Heating Up in the GLP-1 Space for NVO         <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">While Novo Nordisk and Eli Lilly presently dominate the obesity market, smaller biotech firms, like\u00a0Viking Therapeutics\u00a0VKTX and Structure Therapeutics\u00a0GPCR, are also advancing GLP-1\u2013based therapies to challenge the incumbents.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Viking Therapeutics&#8217; dual GIPR\/GLP-1 receptor agonist, VK2735, is being developed both as oral and subcutaneous formulations for the treatment of obesity.\u00a0Viking Therapeutics plans to advance oral VK2735 into phase III development for obesity in the fourth quarter of 2026.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Structure Therapeutics&#8217; phase II ACCESS study on its orally administered GLP-1 RA, aleniglipron, demonstrated significant weight loss across all doses. Structure Therapeutics expects to initiate the late-stage program of aleniglipron in obesity in the second half of 2026.  <\/p>\n<p>       NVO&#8217;s Stock Price, Valuation &amp; Estimates         <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Year to date, Novo Nordisk shares have lost 0.8% against the industry&#8217;s 10.5% growth. The company has also underperformed the sector and the S&amp;P 500 during the same time frame, as seen in the chart below.  <\/p>\n<p>       NVO Stock Underperforms the Industry, Sector &amp; the S&amp;P 500     <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/01F9491463FDF6FE8D44613FE82E0E88CC76E44A64E29279E560347A5C135506\/subgraphmysterio\/resizefit_w960;quality_80;format_webp\/https:%2F%2Fmedia.zenfs.com%2Fen%2Fzacks.com%2F6a6d0afa8730b46f17d947ebeba3153f\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Zacks Investment Research\" height=\"532\" width=\"577\" class=\"yf-lglytj loader\"\/><\/a> Zacks Investment Research          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Image Source: Zacks Investment Research  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Novo Nordisk is trading at a discount to the industry, as seen in the chart below. Going by the price\/earnings ratio, the company&#8217;s shares currently trade at 14.80 forward earnings, which is lower than 18.57 for the industry. The stock is trading much below its five-year mean of 29.25.  <\/p>\n<p>       NVO Stock&#8217;s Valuation     <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/EDEC1FFC2AD7EBCFA0FFC3FA48D086AD3D8156AA33D6027057990FAA1C8BF8EA\/subgraphmysterio\/resizefit_w960;quality_80;format_webp\/https:%2F%2Fmedia.zenfs.com%2Fen%2Fzacks.com%2F8c9527ebaec6c2658f145ba22f1b2253\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Zacks Investment Research\" height=\"249\" width=\"620\" class=\"yf-lglytj loader\"\/><\/a> Zacks Investment Research          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Image Source: Zacks Investment Research  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Earnings estimates for 2026 have improved from $3.34 to $3.38 per share over the past 60 days. During the same time frame, Novo Nordisk&#8217;s 2027 earnings estimates have decreased from $3.36 to $3.33 per share.  <\/p>\n<p>       NVO&#8217;s Estimate Movement     <a href=\"https:\/\/s.yimg.com\/lo\/mysterio\/api\/9BA1A94FA389A2D9B219D46B7EFD3CFAA392383AD72A10BE5FB1848E375EDE77\/subgraphmysterio\/resizefit_w960;quality_80;format_webp\/https:%2F%2Fmedia.zenfs.com%2Fen%2Fzacks.com%2F824da513c71e1ed9e44219ccc45538d7\" target=\"_blank\" rel=\"noopener noreferrer nofollow\"><img loading=\"lazy\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" alt=\"Zacks Investment Research\" height=\"217\" width=\"352\" class=\"yf-lglytj loader\"\/><\/a> Zacks Investment Research          <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Image Source: Zacks Investment Research  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Novo Nordisk currently carries a Zacks Rank #3 (Hold). You can see\u00a0the complete list of today&#8217;s Zacks #1 Rank (Strong Buy) stocks here.  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\">Want the latest recommendations from Zacks Investment Research? Today, you can download 7 Best Stocks for the Next 30 Days. <a href=\"https:\/\/www.zacks.com\/registration\/pfp\/?ALERT=RPT_7BEST_YHOSYND&amp;ADID=SYND_YAHOO_7BEST_ANALYSTBLOG_252_2947629&amp;cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629&amp;t=NVO\" data-ylk=\"slk:Click%20to%20get%20this%20free%20report;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Click to get this free report&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Click to get this free report<\/a>  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.zacks.com\/registration\/pfp?ALERT=YAHOO_ZER&amp;d_alert=ZER_CONF&amp;t=NVO&amp;ADID=SYND_YAHOO_TCK_ANALYSTBLOG_252_2947629_NVO&amp;cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629\" data-ylk=\"slk:Novo%20Nordisk%20A%2FS%20(NVO)%20%3A%20Free%20Stock%20Analysis%20Report;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Novo Nordisk A\/S (NVO) : Free Stock Analysis Report&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Novo Nordisk A\/S (NVO) : Free Stock Analysis Report<\/a>  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.zacks.com\/registration\/pfp?ALERT=YAHOO_ZER&amp;d_alert=ZER_CONF&amp;t=LLY&amp;ADID=SYND_YAHOO_TCK_ANALYSTBLOG_252_2947629_LLY&amp;cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629\" data-ylk=\"slk:Eli%20Lilly%20and%20Company%20(LLY)%20%3A%20Free%20Stock%20Analysis%20Report;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Eli Lilly and Company (LLY) : Free Stock Analysis Report&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Eli Lilly and Company (LLY) : Free Stock Analysis Report<\/a>  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.zacks.com\/registration\/pfp?ALERT=YAHOO_ZER&amp;d_alert=ZER_CONF&amp;t=VKTX&amp;ADID=SYND_YAHOO_TCK_ANALYSTBLOG_252_2947629_VKTX&amp;cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629\" data-ylk=\"slk:Viking%20Therapeutics%2C%20Inc.%20(VKTX)%20%3A%20Free%20Stock%20Analysis%20Report;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Viking Therapeutics, Inc. (VKTX) : Free Stock Analysis Report&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Viking Therapeutics, Inc. (VKTX) : Free Stock Analysis Report<\/a>  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.zacks.com\/registration\/pfp?ALERT=YAHOO_ZR&amp;d_alert=rd_final_rank&amp;t=GPCR&amp;ADID=SYND_YAHOO_TCK_ANALYSTBLOG_252_2947629_GPCR&amp;cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629\" data-ylk=\"slk:Structure%20Therapeutics%20Inc.%20Sponsored%20ADR%20(GPCR)%20%3A%20Free%20Stock%20Analysis%20Report;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Structure Therapeutics Inc. Sponsored ADR (GPCR) : Free Stock Analysis Report&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Structure Therapeutics Inc. Sponsored ADR (GPCR) : Free Stock Analysis Report<\/a>  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.zacks.com\/stock\/news\/2947629\/can-medicare-bridge-help-novo-nordisk-defend-its-glp-1-leadership?cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629&amp;t=NVO\" data-ylk=\"slk:This%20article%20originally%20published%20on%20Zacks%20Investment%20Research%20(zacks.com).;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;This article originally published on Zacks Investment Research (zacks.com).&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">This article originally published on Zacks Investment Research (zacks.com).<\/a>  <\/p>\n<p class=\"text text-block paragraph text-left neo-font-paragraph-xl-reg  yf-18d6y07\" style=\"text-decoration: none; font-style: normal; text-transform: none; text-align: inherit; font-variant-numeric: normal;\"><a href=\"https:\/\/www.zacks.com\/?t=NVO&amp;cid=CS-YAHOO-FT-analyst_blog|quick_take-2947629\" data-ylk=\"slk:Zacks%20Investment%20Research;elm:context_link;itc:0;sec:content-canvas;source:content-canvas%20default\" data-yga=\"{&quot;yLinkText&quot;:&quot;Zacks Investment Research&quot;,&quot;yLinkElement&quot;:&quot;context_link&quot;,&quot;yModuleName&quot;:&quot;content-canvas&quot;,&quot;yTrafficOrigin&quot;:&quot;content-canvas default&quot;}\" target=\"_blank\" rel=\"noopener noreferrer nofollow\">Zacks Investment Research<\/a>  <\/p>\n","protected":false},"excerpt":{"rendered":"Novo Nordisk\u00a0NVO has received another commercial boost as the Medicare GLP-1 Bridge program officially went live on July&hellip;\n","protected":false},"author":2,"featured_media":121701,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[271],"tags":[60147,276,60148,12661,60146,272,357,13800,7026],"class_list":["post-121700","post","type-post","status-publish","format-standard","has-post-thumbnail","category-novo-nordisk","tag-bridge-program","tag-eli-lilly","tag-expanded-access","tag-medicare","tag-medicare-patients","tag-novo-nordisk","tag-obesity","tag-reimbursement","tag-zacks-investment-research"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@dk\/116856631138717499","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/posts\/121700","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/comments?post=121700"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/posts\/121700\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/media\/121701"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/media?parent=121700"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/categories?post=121700"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/tags?post=121700"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}