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<\/p>\nCrocs and the LEGO Group have announced a new multi-year global partnership for multiple products launches for adults and children including a new and imaginative silhouette, plus Crocs\u2019 largest licensed assortment of unique Jibbitz charms.<\/p>\n
Crocs (NASDAQ: CROX), a world leader in innovative casual footwear for all, today announced a multi-year global partnership with the LEGO Group bringing together two icons of self-expression and originality. \u00a0<\/p>\n
In the playful partnership, Crocs\u2122 and the LEGO Group are coming together to create something that\u2019s anything but ordinary. Together, the two brands are building a new world of creativity \u2013 one that celebrates limitless ways to stand out and break the mold. The collaboration pairs Crocs\u2019 bold spirit with the LEGO Group\u2019s boundless imagination, resulting in a unique fan experience that only these two brands can create together.\u00a0<\/p>\n
Crocs and the LEGO Group are fueled by communities who thrive on playfulness, personalization, and sharing their creativity. Every LEGO\u00ae brick and every Classic Clog adorned with Jibbitz\u2122 charms is a celebration of fearless self-expression and playful design. Whether you\u2019re a builder, collector, or maker \u2014 this partnership is for those who express their creativity with confidence, because creating without limits is how you step into your own kind of extraordinary.<\/p>\n
\u201cThe LEGO Group\u2019s boundless imagination makes them the perfect match to Crocs\u2019 wonderfully unordinary spirit,\u201d said Carly Gomez, Chief Marketing Officer, Crocs. \u201cWe are both brands that pride ourselves in being built different, in celebrating self-expression and in fueling creativity. I can\u2019t wait for our fans to see what we\u2019re creating together \u2013 we\u2019ve truly broken the mold in a way that we never have before.\u201d \u00a0<\/p>\n
To launch the partnership, the two iconic brands are introducing a new and imaginative silhouette constructed with the best pieces of Crocs\u2019 playfulness and the LEGO Group\u2019s limitless creativity. The LEGO Brick Clog is the first of multiple product drops in 2026 and beyond. Each collectible oversized pair features four studs stamped with the LEGO brand logo and an innovative brick-like outsole. \u00a0<\/p>\n
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Accompanying the unique collector LEGO Brick Clog is a LEGO Minifigure with four pairs of its own miniature Crocs shoes, so fans will soon have a collectible for themselves to bring anywhere their creativity takes them. Retailing for $149.99, the LEGO Brick Clog will be available globally starting Feb. 16 on crocs.com<\/a> and lego.com.\u00a0<\/p>\n Following the first release, the partnership will feature: Crocs\u2019 iconic DNA and the LEGO Group\u2019s System-in-Play are both blank canvases for creativity \u2013 and together they invite fans to experiment unapologetically. Just like LEGO builds, there\u2019s no wrong way to create your Crocs x LEGO look \u2013 only endless opportunities to express yourself. <\/p>\n \u201cThe LEGO Group and Crocs have come together to celebrate people\u2019s bold and unapologetic creativity,\u201d said Satwik Saraswati, Head of Licensing & Extended Line Design & Partnerships, the LEGO Group. \u201cOur common mission to enable self-expression and wear it with pride only marks the beginning of a journey with endless possibilities. We cannot wait for the rest of the world to join us and build together with us.\u201d <\/p>\n Later this spring, Crocs and the LEGO Group will be returning with a second drop as part of the multi-year partnership with more ways to wear and play. The collection will be available in global markets with opportunities for fans to engage through in-store experiences in select locations. <\/p>\n Follow @crocs<\/a> social channels to stay up to date on the latest product drops.<\/p>\n Please support Jedi News by purchasing your LEGO here for the UK<\/a>,\u00a0USA<\/a>\u00a0and\u00a0Canada<\/a> \u2014 happy building!<\/p>\n
\u2022 Multiple product launches through 2026 including Crocs\u2019 largest licensed assortment of unique Jibbitz\u2122 charms
\u2022 Products for adults and kids, inviting everyone to participate in playful self-expression
\u2022 A global presence in all major markets, with select in-store experiences to bring the Crocs x the LEGO Group partnership to life<\/p>\n