LEGO<\/a> Editions range celebrates football culture, creativity and fandom, offering supporters a chance to build and display their favourite players in brick form.<\/p>\nA Celebration of Football Through Creativity<\/p>\n
Blending sport and imagination, the new LEGO Editions sets allow fans to recreate iconic football moments while discovering hidden \u201cEaster eggs\u201d that reflect each player\u2019s journey and achievements.<\/p>\n
In an exclusive reveal, all four players were shown assembling the LEGO Editions FIFA World Cup Official Trophy set, highlighting the campaign\u2019s central theme: bringing fans closer to the magic of football through hands-on creativity.<\/p>\n
This initiative forms part of LEGO\u2019s wider football programme, designed to inspire young fans through play, storytelling and shared passion for the sport.<\/p>\n
Inside the LEGO Editions \u201cFootball Highlights\u201d Collection<\/p>\n
The \u201cFootball Highlights\u201d series (ages 10+) captures each player in a stylised, display-ready format, complete with themed bases, national colours and collectible minifigures.<\/p>\n
Cristiano Ronaldo (43012): A sculptural \u201cR\u201d-shaped base inspired by Portugal\u2019s colours and CR7 branding, complete with career-inspired details.
\nKylian Mbapp\u00e9 (43013): A sleek \u201cM\u201d-shaped build reflecting France\u2019s colours and his iconic number 10 shirt.
\nLionel Messi (43011): A 500-piece tribute featuring Argentina\u2019s colours, signature number 10 and interactive storytelling elements.
\nVini Jr. (43027): A vibrant \u201cV\u201d-shaped display celebrating Brazilian flair and his dynamic playing style.<\/p>\n
Each set includes a minifigure, collectible plaque and unique design elements that reflect the individuality of each player.<\/p>\n
\u201cFootball Legend\u201d Sets Offer Dynamic Builds<\/p>\n
For fans wanting a more immersive building experience, LEGO has also introduced larger \u201cFootball Legend\u201d sets for Ronaldo and Messi.<\/p>\n
Ronaldo\u2019s 854-piece set includes build options for his iconic \u201cSiuuu\u201d celebration or a bicycle kick.
\nMessi\u2019s 958-piece version allows builders to recreate his signature goal celebration or a dribbling pose in motion.<\/p>\n
Both sets feature enhanced detailing, new elements and display-worthy finishes.<\/p>\n
Messi Takes Centre Stage With 3D Wall Art Set<\/p>\n
A standout addition to the range is the LEGO\u00ae Editions Lionel Messi \u2013 Celebration (43018) set. With 1,427 pieces, this 3D wall art build captures Messi in his iconic victory pose, complete with references to his legendary career.<\/p>\n
The set is currently available for pre-order, adding a premium option for collectors and dedicated fans.<\/p>\n
Players React to Their LEGO Transformations<\/p>\n
The football stars themselves have embraced the collaboration, highlighting how the sets reflect their personal journeys.<\/p>\n
Ronaldo described the experience as an honour, while Mbapp\u00e9 emphasised the importance of inspiring younger generations to \u201cdream big.\u201d Messi compared LEGO play to football itself \u2014 a process of trial, creativity and celebration \u2014 and Vini Jr. praised the sets for capturing the energy and passion of the game.<\/p>\n
Beyond the Sets: LEGO\u2019s Global Football Experience<\/p>\n
The campaign goes beyond physical products, with LEGO rolling out interactive fan experiences worldwide. These include:<\/p>\n
LEGO Wall of Fame: Fans can design personalised LEGO jerseys
\nLEGO Brick Kickers: A digital football game blending sport and play
\nPop-up fan zones designed to engage communities and families<\/p>\n
These activations aim to connect football culture with creativity in new and engaging ways.<\/p>\n
A New Era for LEGO and Football Fans<\/p>\n
LEGO Editions represents a fresh platform designed to bring fans closer to their heroes through collectible, display-worthy builds. By combining sport, storytelling and creativity, the range taps into football\u2019s global appeal while encouraging fans to express their passion in a new way.<\/p>\n
With the road to World Cup 2026 heating up, one thing is clear \u2014 football fever has officially gone brick-by-brick.<\/p>\n","protected":false},"excerpt":{"rendered":"
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