{"id":69686,"date":"2026-04-27T19:50:11","date_gmt":"2026-04-27T19:50:11","guid":{"rendered":"https:\/\/www.europesays.com\/dk\/69686\/"},"modified":"2026-04-27T19:50:11","modified_gmt":"2026-04-27T19:50:11","slug":"taylor-swift-files-trademarks-to-protect-voice-image-from-ai","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/dk\/69686\/","title":{"rendered":"Taylor Swift files trademarks to protect voice, image from AI"},"content":{"rendered":"

Taylor Swift has filed to trademark<\/a> two voice clips and an image of her in concert in an apparent attempt to shore up her identity against AI incursions.<\/p>\n

Her company, TAS Rights Management, LLC, filed three applications Friday with the U.S. Patent & Trademark Office \u2014 one for the audio of her saying, \u201cHey, it\u2019s Taylor Swift,\u201d and another for \u201cHey, it\u2019s Taylor,\u201d known as sound marks<\/a>. The third is a photo of her holding a pink guitar, wearing a \u201cmulticolored iridescent bodysuit with silver boots\u201d and standing on a particular stage.<\/p>\n

This follows actor Matthew McConaughey\u2019s recent eight trademark approvals<\/a> from the U.S. Patent and Trademark Office for numerous images and his \u201cDazed and Confused\u201d catchphrase, \u201cAlright, alright, alright<\/a>,\u201d part of an overall attempt to put the kibosh on any AI apps\u2019 or users\u2019 attempts to hijack his likeness and voice, he stated at the time.<\/p>\n

While U.S. law already protects songs under copyright law, and use of a person\u2019s likeness or image falls under \u201cRight of Publicity\u201d laws, AI has changed the landscape<\/a>, trademark attorney Josh Gerben of Gerben IP explained in his intellectual-property blog.<\/p>\n

Filings such as Swift\u2019s and McConaughey\u2019s add an extra layer of protection by prohibiting \u201cconfusingly similar\u201d imitations, Gerber wrote. Likewise, the detailed description of Swift\u2019s attire and surroundings in the photograph could allow for legal action against AI-manipulated or -generated images evoking her likeness.<\/p>\n

\"Taylor<\/p>\n

Getty<\/p>\n

Taylor Swift performs in London in 2024. (Getty)<\/p>\n

Neither Swift\u2019s nor McConaughey\u2019s filings have been tested in court, though Gerben said \u201cthe legal theories behind the filings are strong.\u201d<\/p>\n

The pop superstar\u2019s Tas Rights Management has filed more than 300 trademark applications in the U.S. and 400-plus worldwide, the United Nations\u2019 World Intellectual Property Organization<\/a> noted in August 2025. They range from song titles to tour names to her three cats\u2019 names<\/a>, WIPO said,\u00a0a \u201cmodel for artist IP protection.\u201d<\/p>\n

Swift and McConaughey are far from alone in fearing AI\u2019s unauthorized use of their likeness and voice. In January, more than 700 creators signed a proclamation denouncing such use as theft<\/a> and ran ads in The New York Times, the intellectual property blog IP CloseUp reported.<\/p>\n

Swift\u2019s likeness has shown up in AI fakes<\/a> from chatbots<\/a> and porn images<\/a> to Donald Trump\u2019s AI-fueled fake presidential endorsement<\/a> in August 2024. That became part of her reason for going public weeks later<\/a> with her endorsement of his opponent, Kamala Harris<\/a>, and running mate Tim Walz.<\/p>\n

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