{"id":92162,"date":"2026-05-26T05:27:17","date_gmt":"2026-05-26T05:27:17","guid":{"rendered":"https:\/\/www.europesays.com\/dk\/92162\/"},"modified":"2026-05-26T05:27:17","modified_gmt":"2026-05-26T05:27:17","slug":"bmw-m3-e30-gets-lego-treatment-for-40th-birthday","status":"publish","type":"post","link":"https:\/\/www.europesays.com\/dk\/92162\/","title":{"rendered":"BMW M3 E30 gets Lego treatment for 40th birthday"},"content":{"rendered":"<p>BMW and LEGO co-created the 358-piece Speed Champions M3 E30.<br \/>\nThe kit\u2019s special livery also appears on a real showcar.<br \/>\nLEGO will release the BMW M3 E30 set on August 1, 2026.<\/p>\n<p>BMW and Lego have found a very tidy way to celebrate the <a href=\"https:\/\/www.drivencarguide.co.nz\/news\/the-bmw-m3-officially-hits-middle-age-no-crisis-in-sight\/\" title=\"The BMW M3 officially hits middle age, no crisis in sight\" rel=\"nofollow noopener\" target=\"_blank\">M3 E30<\/a> turning 40: shrink the touring car icon into a 358-piece Speed Champions set.<\/p>\n<p>The new Lego Speed Champions BMW M3 E30 marks the first time BMW Group and Lego Group have co-created a model in this way. It also comes with a special-edition livery designed jointly by both teams, inspired by BMW M Motorsport and applied not only to the Lego kit, but also to a real BMW M3 E30 show car. Tiny bricks, proper heritage flex.<\/p>\n<p>Small car, big nostalgia<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/dk\/wp-content\/uploads\/2026\/05\/p90642083_lowres_bmw-m3-e30-lego-spee.jpg\" alt=\"BMW M3 E30 Lego Speed Champions\" width=\"1333\" height=\"1000\" loading=\"lazy\"\/><\/p>\n<p>    &#13;<br \/>\n        Read More&#13;<br \/>\n        &#13;<\/p>\n<p>The E30-generation M3 has long since passed into enthusiast folklore, helped by its racing roots, box-arched stance and touring car history.<\/p>\n<p>&#13;<br \/>\n    &#13;<br \/>\n        Advertisement&#13;<\/p>\n<p class=\"o-adunit__info peer-[&amp;[style*=none]]:tw-hidden\">&#13;<br \/>\n            <a class=\"o-adunit__link\" target=\"_blank\" rel=\"noopener nofollow\" href=\"https:\/\/www.nzme.co.nz\/advertise\/\">Advertise with NZME.<\/a>&#13;\n        <\/p>\n<p>&#13;<\/p>\n<p>Lego\u2019s version leans into those details, recreating the BMW kidney grille, rear spoiler and the four round headlights that helped define the first-generation M3\u2019s face.<\/p>\n<p>The finished model measures 17cm long and 7cm wide, and includes functional wheels plus a driver minifigure wearing a BMW M T-shirt. That last detail is not just for the little plastic driver, either.<\/p>\n<p>Matching the minifigure<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/dk\/wp-content\/uploads\/2026\/05\/p90642080_lowres_bmw-m3-e30-lego-spee.jpg\" alt=\"BMW M3 E30 Lego Speed Champions\" width=\"1332\" height=\"887\" loading=\"lazy\"\/><\/p>\n<p>BMW will sell a scaled-up version of the minifigure\u2019s T-shirt from 1 August 2026 through BMW dealers and its lifestyle website. The shirt is made from organic cotton and features prints on the front and back.<\/p>\n<p>The Lego Speed Champions line has built its following by turning recognisable performance cars into accessible collectibles, and the M3 E30 fits the brief neatly. It is a car old enough to be historic, but still familiar enough to make adults suddenly remember they have \u201calways liked Lego\u201d.<\/p>\n<p>Pre-orders open now<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/dk\/wp-content\/uploads\/2026\/05\/p90642088_lowres_bmw-m3-e30-lego-spee.jpg\" alt=\"BMW M3 E30 Lego Speed Champions\" width=\"1330\" height=\"886\" loading=\"lazy\"\/><\/p>\n<p>The Lego Speed Champions BMW M3 E30 is available for pre-order now through Lego.com, ahead of its release on 1 August 2026. It will be sold through Lego stores, Lego.com, BMW dealers in the EU and UK, and BMW\u2019s lifestyle store, with a recommended retail price of \u20ac27.99.<\/p>\n<p>&#13;<br \/>\n    &#13;<br \/>\n        Advertisement&#13;<\/p>\n<p class=\"o-adunit__info peer-[&amp;[style*=none]]:tw-hidden\">&#13;<br \/>\n            <a class=\"o-adunit__link\" target=\"_blank\" rel=\"noopener nofollow\" href=\"https:\/\/www.nzme.co.nz\/advertise\/\">Advertise with NZME.<\/a>&#13;\n        <\/p>\n<p>&#13;<\/p>\n<p>BMW will also mark the launch date with a public presentation in Berlin, where fans will be able to see the full-size BMW M3 E30 show car wearing the same co-created livery.<\/p>\n<p>DRIVEN Car Guide understands BMW has not disclosed New Zealand availability or local pricing yet. Still, for anyone with a soft spot for the original M3, this is the sort of desk ornament that may mysteriously become a weekend build.<\/p>\n<p><img decoding=\"async\" src=\"https:\/\/www.europesays.com\/dk\/wp-content\/uploads\/2026\/05\/p90642086_lowres_bmw-m3-e30-lego-spee.jpg\" alt=\"BMW M3 E30 Lego Speed Champions\" width=\"1325\" height=\"994\" loading=\"lazy\"\/><\/p>\n","protected":false},"excerpt":{"rendered":"BMW and LEGO co-created the 358-piece Speed Champions M3 E30. The kit\u2019s special livery also appears on a&hellip;\n","protected":false},"author":2,"featured_media":92163,"comment_status":"","ping_status":"","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","_share_on_mastodon":"0"},"categories":[6050],"tags":[47464,48409,48410,19950,48408,17970,4248,6051,2501,39764,10146],"class_list":["post-92162","post","type-post","status-publish","format-standard","has-post-thumbnail","category-lego","tag-bmw-m3-e30","tag-bmw-m3-e30-lego","tag-bmw-m3-e30-lego-speed-champions","tag-classic","tag-classic-cars","tag-classics","tag-lego","tag-lego-group","tag-lifestyle","tag-retro","tag-toys"],"share_on_mastodon":{"url":"https:\/\/pubeurope.com\/@dk\/116639226066968385","error":""},"_links":{"self":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/posts\/92162","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/comments?post=92162"}],"version-history":[{"count":0,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/posts\/92162\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/media\/92163"}],"wp:attachment":[{"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/media?parent=92162"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/categories?post=92162"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.europesays.com\/dk\/wp-json\/wp\/v2\/tags?post=92162"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}